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Feb 08 2010 12:15 PM ET
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Burberry to Stream Fashion Show in 3-D

Forget Avatar — the hottest 3D ticket in town is Burberry’s fall/winter 2010 show. The British luxury brand will be the first ever to live-stream their shows in 3-D at private events in select cities. “This unprecedented event will enable people to experience the energy and atmosphere of this show from around the world,” says Burberry’s chief creative officer, Christopher Bailey in a release. “3-D technology will bring our global audience into the London show space allowing them to see the colors and fabrics, to hear the music and to be a part of that moment when it all finally comes together.” Those who don’t score a ticket to the private events are invited to watch the showing live at home in 2-D at live.burberry.com. The global event, which will also showcase action from behind-the-scenes and from the red carpet, will kick-off on Feb. 23 at 4PM (London Standard Time).

Feb 08 2010 11:04 AM ET
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Jeweler Alexis Bittar Revisits the ’80s with New Model Joan Collins

Courtesy Alexis Bittar

She’s one of Hollywood’s most iconic small screen vixens, but this spring, 76-year-old actress Joan Collins is trading acting for modeling as the face of jewelry designer Alexis Bittar’s poster campaign. Launching to coincide with fashion week, the ads will loom large on billboards across New York City. Reprising the signature glamour that earned her fame as Alexis on the set of Dynasty in the 1980s, Collins appears highly made up and adorned in statement costume jewels — a love she’s been cultivating for decades. “I don’t collect real jewels as I travel so much but I have a vast selection of costume jewelry since I was a teenager,” she was recently quoted as saying according to a release for the campaign, continuing, “Alexis Bittar is by far my favorite costume jewelry designer [...] His whimsical designs suit my personality effortlessly. I always feel glamorous and sexy whenever I adorn myself in his creations.” And the feeling was clearly mutual. When the designer, flattered by Collins’s mention, asked her to take a starring role, she didn’t hesitate: “Oooh! ‘Alexis for Alexis’… how brilliant! Count me in.” Tell us: What do you think of Joan Collins as the face of Alexis Bittar’s spring line? –Katherine Kluznik Rentmeester

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Feb 05 2010 05:16 PM ET
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Stars Shine at Sonia Rykiel Pour H&M Launch

Marion Curtis/Startraks

Hot on the heels of design houses like Matthew Williamson, Jimmy Choo and Stella McCartney, who have all created successful H&M lines, comes Sonia Rykiel. And at last night’s launch event at New York restaurant Bobo, stars like Leighton Meester and Kelly Rutherford turned out to show their stylish support as brand president and artistic director Nathalie Rykiel chatted with PEOPLE about her inspirations. “When you design, you are like a sponge,” she says. “It can be the girl from Gossip Girl or what happened just in Haiti.” Hollywood never fails to leave her short on muses, she tells PEOPLE. “I think it’s interesting to have all sorts of characters. And whether it’s Lady Gaga or Beth Ditto or whoever, I think it’s fantastic to see that women feel so free and they can push the limits so very far. I think it’s a testament of what’s going on in society.” Sonia Rykiel Pour H&M’s bright, colorful colored clothing will hit national retail stores on Feb. 20, but you can visit h&m.com now for a sneak peek—c’est magnifique! — Joyce Chen

Feb 05 2010 04:30 PM ET
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Lauren Conrad and Mark Cosmetics Team Up To Fight Abuse

Lauren Conrad might have taken a step back from the limelight by leaving the Hills — but she’s still looking out for her younger fans. The designer and budding author has teamed up with mark cosmetics again to raise awareness about abusive relationships through their Girls m.powerment Campaign. Lauren helped mark launch the m.powerment campaign back in 2008, and since has raised over $400,000 for the cause. Starting with just one charitable chain necklace the m.powerment collection to support the cause has grown to include a double-sided lipgloss, $6, and a heart bracelet, $12, with 100% of the sale proceeds going to the m.powerment fund. See what Lauren has to say about the cause in the video above, and then do your part by shopping the m.powerment by mark collection at meetmark.com.–Andrea DeSimone

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Feb 05 2010 03:15 PM ET

Dita Von Teese Designs Charitable Eye Masks for Moschino

Get your beauty sleep on with these flirty and oh-so-cute eye masks designed by burlesque artist Dita Von Teese for Moschino. The mask, made of pink silk-satin, a spotted lace overlay with eyelash detail prints and rhinestone embellishments that read “Dita for Moschino,” will profit amFAR, an AIDS charity supported by the trend-setting star. You can purchase your own eye mask for $130– and support the cause–which adds up to some sweet dreams!–David Yi

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Feb 05 2010 03:00 PM ET
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Valerie Bertinelli’s Next Goal: “To Run the Boston Marathon”

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When Valerie Bertnelli joined Jenny Craig in March 2007, she had one goal in mind: lose 40 pounds. Not only did she shed the weight, she showed off her svelte new body in a bikini on the cover of PEOPLE magazine! Since then, the actress has written two books and released a fitness DVD. So what’s left? “For me, my 2010 goal, believe it or not, is to run the Boston marathon, four days before I turn 50!” says Bertinelli, who revealed her plan during a Jenny Craig press conference in Los Angeles on Wednesday. Last year Valerie reached a previous goal of completing a half-marathon, but she’s still feeling the jitters when it comes to crossing the finish line at 26.2 miles. “I’m a little nervous. I’m a little excited. Just keep your fingers crossed and wish me luck,” said the actress, who was quick to offer encouragement to her fellow Jenny Craig spokespeople. “I wanted to take this opportunity to say to the gorgeous Sara Rue, congratulations. Girl, you go! I’m so very proud of you. And Jason [Alexander], Dude. I so knew you could do this and congrats to you too. And congrats for starting the new year off right.”–Elaine Aradillas

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Feb 05 2010 02:00 PM ET
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Shop Victoria Beckham’s Revamped Shades!

Want to rock Victoria Beckham’s famed oversized sunglasses? Now you can! The dress designer just released her updated eyewear collection, which offers square metal frames (in two colors), cat eyes, and square frame acetate sunglasses. Click over to net-a-porter.com to shop the collection, but be prepared to shell out some extra cash–styles range from $430-$510.

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