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	<title>Style News - StyleWatch - People.com &#187; Eco-Friendly</title>
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		<title>Style News - StyleWatch - People.com &#187; Eco-Friendly</title>
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<image><title>Style News - StyleWatch - People.com</title><url>http://img2.timeinc.net/people/static/i/v4home/peoplelogo.png</url><link>http://stylenews.peoplestylewatch.com</link><width>204</width><height>85</height><description>Your daily dose of who, what and wear</description></image>		<item>
		<title>Style News Now&#8217;s Hottest Stories of the Week!</title>
		<link>http://stylenews.peoplestylewatch.com/2011/12/02/style-news-nows-hottest-stories-of-the-week-7/</link>
		<comments>http://stylenews.peoplestylewatch.com/2011/12/02/style-news-nows-hottest-stories-of-the-week-7/#comments</comments>
		<pubDate>Fri, 02 Dec 2011 23:00:45 +0000</pubDate>
		<dc:creator>StyleWatch</dc:creator>
				<category><![CDATA[Eco-Friendly]]></category>
		<category><![CDATA[Hair]]></category>
		<category><![CDATA[Kellan Lutz]]></category>
		<category><![CDATA[Miranda Kerr]]></category>
		<category><![CDATA[Taylor Swift]]></category>
		<category><![CDATA[Victoria & David Beckham]]></category>

		<guid isPermaLink="false">http://stylenews.peoplestylewatch.com/?p=90443</guid>
		<description><![CDATA[Courtesy Taylor Swift Which of Hollywood’s style stars had readers buzzing this week? Don’t miss our top stories! &#8211;Taylor Swift gets a cute haircut, and shares the results with fans. READ IT &#8211;Kellan Lutz also gets a haircut, er, rather, shaves it all off! READ IT &#8211;Miranda Kerr was once intimidated by the looks of [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=stylenews.peoplestylewatch.com&amp;blog=932067&amp;post=90443&amp;subd=stylewatch&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p class="imgcont center"><img src="http://img2.timeinc.net/people/i/2011/stylewatch/blog/111212/taylor-swift-440x330.jpg" alt="Taylor Swift Haircut" width="440" height="330" border="0" /><br />
<span class="credit">Courtesy Taylor Swift</span></p>
<p><em>Which of Hollywood’s style stars had readers buzzing this week? Don’t miss our top stories!</em></p>
<p>&#8211;<a href="http://www.people.com/people/taylor_swift">Taylor Swift</a> gets a cute haircut, and shares the results with fans. <a href="http://stylenews.peoplestylewatch.com/2011/12/01/taylor-swift-hairstyle-bangs/"><strong>READ IT</strong></a></p>
<p><strong></strong>&#8211;<a href="http://www.people.com/people/kellan_lutz">Kellan Lutz</a> also gets a haircut, er, rather, shaves it all off! <a href="http://stylenews.peoplestylewatch.com/2011/11/30/kellan-lutz-shaves-his-head/"><strong>READ IT</strong></a></p>
<p><strong></strong>&#8211;<a href="http://stylenews.peoplestylewatch.com/category/celebs/miranda-kerr/">Miranda Kerr</a> was once intimidated by the looks of fellow Victoria&#8217;s Secret models. <a href="http://stylenews.peoplestylewatch.com/2011/11/29/miranda-kerr-victorias-secret-fashion-show/"><strong>READ IT</strong></a></p>
<p><strong></strong>&#8211;<a href="http://www.people.com/people/victoria_beckham">Victoria Beckham</a> gets emotional while receiving a design award in London. <a href="http://stylenews.peoplestylewatch.com/2011/11/29/victoria-beckham-clothing-british-fashion-awards/"><strong>READ IT</strong></a></p>
<p><strong></strong>&#8211;Alicia Silverstone talks about her eco-friendly lifestyle and shopping habits. <a href="http://stylenews.peoplestylewatch.com/2011/11/28/alicia-silverstone-vegan-style-and-beauty/"><strong>READ IT</strong></a></p>
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			<media:title type="html">Taylor Swift Haircut</media:title>
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		<title>Alicia Silverstone: Secondhand Shopper with a Cause</title>
		<link>http://stylenews.peoplestylewatch.com/2011/11/28/alicia-silverstone-vegan-style-and-beauty/</link>
		<comments>http://stylenews.peoplestylewatch.com/2011/11/28/alicia-silverstone-vegan-style-and-beauty/#comments</comments>
		<pubDate>Mon, 28 Nov 2011 15:30:41 +0000</pubDate>
		<dc:creator>StyleWatch</dc:creator>
				<category><![CDATA[Beauty]]></category>
		<category><![CDATA[Celebs]]></category>
		<category><![CDATA[Eco-Friendly]]></category>

		<guid isPermaLink="false">http://stylenews.peoplestylewatch.com/?p=90048</guid>
		<description><![CDATA[The actress says she's "trying to save the planet" by reusing items<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=stylenews.peoplestylewatch.com&amp;blog=932067&amp;post=90048&amp;subd=stylewatch&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p class="imgcont"><img src="http://img2.timeinc.net/people/i/2011/stylewatch/blog/111205/alicia-silverstone-300x400.jpg" alt="Alicia Silverstone EcoTools" width="300" height="400" border="0" /><br />
<span class="credit">George Pimentel/WireImage</span></p>
<p>Rescuing lost dogs with her mom at a young age really made an impression on Alicia Silverstone. In her late teens, the actress started exploring cruelty-free products; by age 21 she was a full-on vegan; and at 23 she was subscribing to an eco-friendly lifestyle.</p>
<p>&#8220;It took so much effort to find out what products aren&#8217;t tested on animals &#8212; that was an ordeal,&#8221; Silverstone told reporters recently during a press event for <a href="http://stylenews.peoplestylewatch.com/2009/07/24/alicia-silverstones-new-role-ecotools-designer/">EcoTools</a> in New York. &#8220;But then when I became into eco, it took out all of that: if you&#8217;re using all-natural products that have no toxic chemicals, it narrows the playing field.&#8221;</p>
<p>These days, the actress is a strong advocate for all things green &#8212; she even makes the very anti-Hollywood choice of buying used clothes. &#8220;My second stop would be organic cotton,&#8221; she said. Scouring Craigslist for household items &#8212; &#8220;Then you get it really locally, and it already exists,&#8221; she explained &#8212; she stressed that she doesn&#8217;t sacrifice taste and style when shopping secondhand, either. &#8220;I realize if you&#8217;re not happy with what you have, you want to change it out more,&#8221; she shared.</p>
<p><span id="more-90048"></span></p>
<p>Though she admitted that sometimes finding specific products can take time &#8212; &#8220;Shoes are a little trickier, but they exist,&#8221; she said &#8212; making these informed choices is necessary in her mind. &#8220;I&#8217;m trying to <a href="http://stylenews.peoplestylewatch.com/2011/04/22/earth-day-2011/">save the planet</a>,&#8221; she said. &#8220;I&#8217;m trying to save our lives.&#8221;</p>
<p>While Silverstone doesn&#8217;t have the time to make her own eco-friendly beauty and home products just yet &#8212; &#8220;I have so little time to even take a shower,&#8221; the <a href="http://www.people.com/people/article/0,,20488027,00.html">new mom</a> and <a href="http://www.thekindlife.com/" target="_blank">blogger</a> joked &#8212; she said it&#8217;s not an impossibility. &#8220;Maybe there will be a time where I&#8217;m making brownies for my kids and making soap,&#8221; she mused, &#8220;and that&#8217;s all I&#8217;m doing.&#8221; <strong>Tell us: Do you keep your home green? </strong></p>
<p><a href="http://www.peoplestylewatch.com/people/stylewatch/gallery/0,,20053264,00.html">SEE STARS RECYCLE THEIR LOOKS IN &#8216;I REALLY LOVE MY &#8230;&#8217;</a></p>
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		<media:content url="http://img2.timeinc.net/people/i/2011/stylewatch/blog/111205/alicia-silverstone-300x400.jpg" medium="image">
			<media:title type="html">Alicia Silverstone EcoTools</media:title>
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		<title>Maria Bello: People &#8216;Love Getting a Gift That Gives Back&#8217;</title>
		<link>http://stylenews.peoplestylewatch.com/2011/11/03/maria-bello-loving-eco-haiti-sale/</link>
		<comments>http://stylenews.peoplestylewatch.com/2011/11/03/maria-bello-loving-eco-haiti-sale/#comments</comments>
		<pubDate>Thu, 03 Nov 2011 22:00:45 +0000</pubDate>
		<dc:creator>StyleWatch</dc:creator>
				<category><![CDATA[Celebs]]></category>
		<category><![CDATA[Eco-Friendly]]></category>
		<category><![CDATA[Shopping]]></category>

		<guid isPermaLink="false">http://stylenews.peoplestylewatch.com/?p=89122</guid>
		<description><![CDATA[The actress curates a sale for LovingEco.com; proceeds will benefit her Haitian charity<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=stylenews.peoplestylewatch.com&amp;blog=932067&amp;post=89122&amp;subd=stylewatch&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p class="imgcont"><img src="http://img2.timeinc.net/people/i/2011/stylewatch/blog/111114/maria-bello-300x400.jpg" alt="Maria Bello LovingEco Sale" width="300" height="400" border="0" /><span class="credit">Noel Vasquez/FilmMagic</span></p>
<p>After visiting Haiti following the <a href="http://www.people.com/people/article/0,,20336495,00.html">earthquake of 2010</a>, Maria Bello was inspired to help. So the actress rounded up some associates and founded We Advance, an organization designed to help the poorest victims get back on their feet, receive adequate healthcare and have access to an education.</p>
<p>To raise funds for her non-profit, Bello is partnering with <a href="http://www.lovingeco.com/" target="_blank">LovingEco.com</a> this week; she curated products for a sale on the environmentally friendly site, and in turn, they&#8217;re donating three percent of proceeds to <a href="http://weadvance.org/" target="_blank">We Advance</a>.</p>
<p>&#8220;People often ask me how they can help &#8212; they don&#8217;t know where to start,&#8221; Bello tells PEOPLE. &#8220;LovingEco offers people the chance to give back, while also providing fashionable products. It&#8217;s about style for change.&#8221;</p>
<p>Items in Bello&#8217;s sale include the <a href="http://www.lovingeco.com/blog/?p=579" target="_blank">We Advance necklace</a>, designed by Caroline Sada, Shelley Clay and the female artisans of <a href="http://www.apparentproject.org/" target="_blank">The Apparent Project</a>, another organization that helps Haiti&#8217;s neediest residents. &#8220;Each bead is handmade from recycled cereal boxes, and the medallion pendant is made from recycled oil drums,&#8221; Bello explains.</p>
<p><span id="more-89122"></span></p>
<p>The <em>Prime Suspect</em> star says she tries to shop organically when she can. &#8220;I, for one, am more apt to buy a product that I know will benefit the artisans who made them, and support eco and social consciousness,&#8221; she shares. &#8220;Also, I have found that people love getting a gift that gives back!&#8221; Shop Bello&#8217;s sale on <a href="http://www.lovingeco.com/" target="_blank">LovingEco.com</a> through Sunday.</p>
<p><a href="http://www.peoplestylewatch.com/people/stylewatch/gallery/0,,20333808,00.html#21070934">SHOP OUR EXCLUSIVE DEALS</a></p>
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			<media:title type="html">Maria Bello LovingEco Sale</media:title>
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		<title>Amy Smart Shares Eco-Friendly Fashion Picks</title>
		<link>http://stylenews.peoplestylewatch.com/2011/08/15/loving-eco-amy-smart/</link>
		<comments>http://stylenews.peoplestylewatch.com/2011/08/15/loving-eco-amy-smart/#comments</comments>
		<pubDate>Mon, 15 Aug 2011 16:00:01 +0000</pubDate>
		<dc:creator>Stylewatch</dc:creator>
				<category><![CDATA[Celebs]]></category>
		<category><![CDATA[Eco-Friendly]]></category>
		<category><![CDATA[Fashion]]></category>
		<category><![CDATA[Shopping]]></category>

		<guid isPermaLink="false">http://stylenews.peoplestylewatch.com/?p=84429</guid>
		<description><![CDATA[The actress curates a sale on green shopping site LovingEco.com<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=stylenews.peoplestylewatch.com&amp;blog=932067&amp;post=84429&amp;subd=stylewatch&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p class="imgcont"><img src="http://img2.timeinc.net/people/i/2011/stylewatch/blog/110822/amy-smart-300x400.jpg" alt="Amy smart for LovingEco" width="300" height="400" border="0" /><span class="credit">Jeff Vespa/WireImage</span></p>
<p>Want to shop &#8216;Smart&#8217;er? Amy Smart is sharing her passion for green gear at <a href="http://www.lovingeco.com/" target="_blank">LovingEco.com</a>, a members-only site that sells environmentally friendly products at up to 70 percent off. On Aug. 15 (today!), Smart will serve as the guest tastemaker, giving shoppers an opportunity to purchase items by some of her favorite brands, with three percent of sales from the week going to her charity of choice, the <a href="http://www.ema-online.org/ema_video_amy-smart.php" target="_blank">Environmental Media Association</a>.</p>
<p>&#8220;I&#8217;ve been a fan of eco-friendly clothing and products for a long time,&#8221; Smart tells PEOPLE. &#8220;And I love the concept of having different tastemakers that can offer products for 70 percent off. I think it&#8217;s a win-win.&#8221; Some of Smart&#8217;s top picks? LTR dresses constructed of organic bamboo threads and dyes, organic cotton clothes from Kelly B and green accessories by Kayu, to name a few.</p>
<p><span id="more-84429"></span></p>
<p>&#8220;It&#8217;s a domino effect, stepping into a world of being more eco,&#8221; Smart shares. &#8220;There are so many up-and-coming designers &#8212; for it to be fashionable, fun and affordable, I&#8217;m all for it.&#8221; Shop Smart’s picks today at <a href="http://www.lovingeco.com/" target="_blank">LovingEco.com</a>. <em></em></p>
<p><em>&#8211;Kim Peiffer</em></p>
<p><a href="http://www.peoplestylewatch.com/people/stylewatch/quiz/0,,20268933,00.html">CAN YOU GUESS THE STAR BARGAIN?</a></p>
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			<media:title type="html">kpeifferstyle</media:title>
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		<media:content url="http://img2.timeinc.net/people/i/2011/stylewatch/blog/110822/amy-smart-300x400.jpg" medium="image">
			<media:title type="html">Amy smart for LovingEco</media:title>
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		<title>Adrian Grenier Curates Eco-Friendly Sale for GILT Man</title>
		<link>http://stylenews.peoplestylewatch.com/2011/06/01/adrian-grenier-gilt-man/</link>
		<comments>http://stylenews.peoplestylewatch.com/2011/06/01/adrian-grenier-gilt-man/#comments</comments>
		<pubDate>Wed, 01 Jun 2011 16:00:35 +0000</pubDate>
		<dc:creator>StyleWatch</dc:creator>
				<category><![CDATA[Charity]]></category>
		<category><![CDATA[Eco-Friendly]]></category>
		<category><![CDATA[Guy Style]]></category>

		<guid isPermaLink="false">http://stylenews.peoplestylewatch.com/?p=79687</guid>
		<description><![CDATA[The 'Entourage' star helps choose sustainable men's items for a two-day sale on the site <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=stylenews.peoplestylewatch.com&amp;blog=932067&amp;post=79687&amp;subd=stylewatch&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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<p>When <em>Entourage</em> star Adrian Grenier launched <a href="http://www.shft.com/" target="_blank">SHFT.com</a> last year, his goal was to bring the best in sustainable product to his readers and fans. Now, he&#8217;s moving forward with that mission, curating a <a href="http://www.gilt.com/giltmanual/2011/06/editors-picks-adrian-grenier-and-shft-for-gilt-man/" target="_blank">two-day sale on GILT</a> that includes some of his favorite eco-friendly apparel and accessories for men. &#8220;GILT is good at what they do, and we&#8217;re good at what we do, so it made sense to do this collaboration,&#8221; Grenier tells PEOPLE. &#8220;Our goal at SHFT.com is to reach a critical mass so that all products we love and are sustainably minded will ultimately become less and less expensive. So it&#8217;s right up our alley to be able to put affordability and sustainability into the same sentence.&#8221; The GILT sale, which runs from noon ET today until noon ET on Friday, includes Simple shoes, a bike from Nirve, Daniel Moyer Designer longboards, Core Bamboo bowls, tables from Alex Artless and casual menswear from Nau. A portion of sales will benefit the Webby award-winning SHFT.com. Grenier says that while he makes a point of purchasing sustainable products, it&#8217;s not quite possible to shop in an exclusively eco-friendly manner just yet. &#8220;You do what you can, and that&#8217;s the reality of where we are,&#8221; he shares. &#8220;To me, it&#8217;s not about being absolute in your life, it&#8217;s about making a sincere, dedicated effort to make this meaningful shift in your life. I think as our demand goes that way, designers and producers will, too.&#8221; And he&#8217;s using his website to help the cause. &#8220;My dream is that one day, SHFT.com will be the only site you go to for products, because it&#8217;ll have everything you need, and everything will have a sustainable element. So that&#8217;s my goal.&#8221; &#8211;<em>Kate Hogan</em></p>
<p><a href="http://www.peoplestylewatch.com/people/stylewatch/gallery/0,,20182983,00.html">SHOP DISCOUNTED CELEB STYLE IN &#8216;STAR LOOKS FOR LESS!&#8217;</a></p>
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			<media:title type="html">Kate</media:title>
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		<title>Emma Watson Creates a Green Collection for Alberta Ferretti</title>
		<link>http://stylenews.peoplestylewatch.com/2011/03/04/emma-watson-creates-a-green-collection-for-alberta-ferretti/</link>
		<comments>http://stylenews.peoplestylewatch.com/2011/03/04/emma-watson-creates-a-green-collection-for-alberta-ferretti/#comments</comments>
		<pubDate>Fri, 04 Mar 2011 20:45:33 +0000</pubDate>
		<dc:creator>Stylewatch</dc:creator>
				<category><![CDATA[Celebrity Designer]]></category>
		<category><![CDATA[Celebs]]></category>
		<category><![CDATA[Eco-Friendly]]></category>
		<category><![CDATA[Emma Watson]]></category>

		<guid isPermaLink="false">http://stylenews.peoplestylewatch.com/?p=73258</guid>
		<description><![CDATA[Courtesy Alberta Ferretti Shortly after announcing her second eco-friendly fashion collaboration, Emma Watson has expanded her stylish résumé yet again, this time for a &#8220;green&#8221; capsule collection with Italian designer Alberta Ferretti. According to WWD, the line, called Pure Threads, consists of five pieces: two dresses, a shirt, a long skirt and a pair of [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=stylenews.peoplestylewatch.com&amp;blog=932067&amp;post=73258&amp;subd=stylewatch&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p class="imgcont"><img src="http://img2.timeinc.net/people/i/2011/stylewatch/blog/110314/emma-watson-300x400.jpg" border="0" alt="Emma Watson Alberta Ferretti " width="300" height="400" /><br />
<span class="credit">Courtesy Alberta Ferretti</span></p>
<p>Shortly after announcing her second eco-friendly <a href="http://stylenews.peoplestylewatch.com/2011/02/25/emma-watsons-new-ads-and-video-for-her-people-tree-collaboration/">fashion collaboration</a>, <a href="http://www.people.com/people/emma_watson">Emma Watson</a> has expanded her stylish résumé yet again, this time for a &#8220;green&#8221; capsule collection with Italian designer Alberta Ferretti. According to <a href="http://www.wwd.com/markets-news/ferretti-unveils-emma-watson-collection-3535620" target="_blank">WWD</a>, the line, called Pure Threads, consists of five pieces: two dresses, a shirt, a long skirt and a pair of denim shorts, all enriched with lace embroideries and made with organic fabrics such as cotton poplin, cotton muslin and hemp. &#8220;Emma had a Jane-Birkin-in-the-Seventies image in mind,&#8221; Ferretti told WWD about the starlet&#8217;s inspiration. A portion of proceeds from the collection will be donated to <a href="http://www.peopletree.co.uk/" target="_blank">People Tree</a>, a nonprofit organization Watson supports. &#8220;I&#8217;m pleased that a luxury brand such as Alberta Ferretti has decided to create ecological clothes,&#8221; said Watson. &#8220;I believe this is a big step forward for all of the international fashion industry, but also an important step for an increased sensitivity to the problem of ecology.&#8221; Pure Threads will be available exclusively on <a href="http://www.albertaferretti.com" target="_blank">albertaferretti.com</a> beginning March 21.<em> &#8211;Kim Peiffer</em></p>
<p style="clear:both;">&nbsp;</p>
<p class="imgcont"><img src="http://img2.timeinc.net/people/i/2011/stylewatch/blog/110314/alberta-ferretti-300x400.jpg" border="0" alt="Emma Watson Alberta Ferretti " width="300" height="400" /><br />
<span class="credit">Courtesy Alberta Ferretti</span></p>
<p style="clear:both;">&nbsp;</p>
<p><a href="http://www.peoplestylewatch.com/people/stylewatch/gallery/0,,20429465,00.html">CHECK OUT MORE STAR OUTFIT IDEAS IN &#8216;REMIX YOUR WARDROBE&#8217;</a></p>
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		<slash:comments>4</slash:comments>
	
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			<media:title type="html">kpeifferstyle</media:title>
		</media:content>

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			<media:title type="html">Emma Watson Alberta Ferretti </media:title>
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		<media:content url="http://img2.timeinc.net/people/i/2011/stylewatch/blog/110314/alberta-ferretti-300x400.jpg" medium="image">
			<media:title type="html">Emma Watson Alberta Ferretti </media:title>
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		<title>See Emma Watson&#8217;s Newest Campaign for People Tree!</title>
		<link>http://stylenews.peoplestylewatch.com/2011/02/25/emma-watsons-new-ads-and-video-for-her-people-tree-collaboration/</link>
		<comments>http://stylenews.peoplestylewatch.com/2011/02/25/emma-watsons-new-ads-and-video-for-her-people-tree-collaboration/#comments</comments>
		<pubDate>Fri, 25 Feb 2011 17:00:48 +0000</pubDate>
		<dc:creator>Stylewatch</dc:creator>
				<category><![CDATA[Celebrity Ad Campaigns]]></category>
		<category><![CDATA[Celebrity Designer]]></category>
		<category><![CDATA[Eco-Friendly]]></category>
		<category><![CDATA[Emma Watson]]></category>

		<guid isPermaLink="false">http://stylenews.peoplestylewatch.com/?p=72466</guid>
		<description><![CDATA[Courtesy People Tree Emma Watson is showing the world that fashion can be eco-friendly through her latest Fairtrade Fortnight collection with People Tree. In this video from the new campaign, Watson shows off some pieces from the new spring/summer collection, which promotes the issue of sustainability in the fashion industry. “The design process continued with me [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=stylenews.peoplestylewatch.com&amp;blog=932067&amp;post=72466&amp;subd=stylewatch&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p class="imgcont">
<img border="0" width="300" height="400" alt="Emma Watson Ads" src="http://img2.timeinc.net/people/i/2011/stylewatch/blog/110307/emma-watson-300x400.jpg"><br />
<span class="credit">Courtesy People Tree</span>
</p>
<p><a href="http://www.people.com/people/emma_watson">Emma Watson</a> is showing the world that fashion <em>can</em> be eco-friendly through her latest Fairtrade Fortnight collection with <a href="http://www.peopletree.co.uk" target="_blank">People Tree</a>. In this video from the <a href="http://stylenews.peoplestylewatch.com/2011/01/28/emma-watsons-newest-fashion-collaboration-for-people-tree/" target="_blank">new campaign</a>, Watson shows off some pieces from the new spring/summer collection, which promotes the issue of sustainability in the fashion industry. “The design process continued with me trying on each and every piece to get the fits just as I wanted them and then I visited Bangladesh to see the clothing actually being made and meet the people making it,&#8221; said Watson. &#8220;It was an incredible and life-changing experience –I really wish everyone had the chance to see the difference Fair Trade makes with their own eyes.” And she says there&#8217;s many things about fair trade clothing that may surprise us. &#8220;Fair Trade fashion is often completely handmade – and made of 100% natural and organic cotton – and it’s a small miracle that we as consumers can participate in a process that is keeping skills and communities alive and helping them to prosper.” Look for dresses made from silk gingham checks, florals, polka-dot handweaves and jersey wrap arounds, as well as more relaxed styles in the form of  playsuits, harems and kimono jersey shirts. Shop the collection at <a href="http://www.peopletree.co.uk/category/emma-watson/" target="_blank">peopletree.co.uk</a>. <em>&#8211;Kim Peiffer</em></p>
<p><a href="http://www.peoplestylewatch.com/people/stylewatch/package/gallery/0,,20222041_20419763,00.html">READ MORE ABOUT STAR DESIGNERS HERE!</a></p>
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		<slash:comments>8</slash:comments>
	
		<media:content url="" medium="image">
			<media:title type="html">kpeifferstyle</media:title>
		</media:content>

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			<media:title type="html">Emma Watson Ads</media:title>
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		<title>Colin Firth&#8217;s Wife, Livia, Brings Eco-Couture to the Red Carpet</title>
		<link>http://stylenews.peoplestylewatch.com/2011/02/16/colin-firth%e2%80%99s-wife-livia-bring-eco-couture-to-the-red-carpet/</link>
		<comments>http://stylenews.peoplestylewatch.com/2011/02/16/colin-firth%e2%80%99s-wife-livia-bring-eco-couture-to-the-red-carpet/#comments</comments>
		<pubDate>Wed, 16 Feb 2011 15:30:11 +0000</pubDate>
		<dc:creator>StyleWatch</dc:creator>
				<category><![CDATA[Eco-Friendly]]></category>
		<category><![CDATA[Red Carpet]]></category>

		<guid isPermaLink="false">http://stylenews.peoplestylewatch.com/?p=71571</guid>
		<description><![CDATA[Kyle Rover/Startraks While Colin Firth struts up every red carpet event in the run-up to the Oscars, where he is nominated for Best Actor in the acclaimed film The King’s Speech, his wife Livia Firth is embarking on a Green Carpet Challenge. Taking advantage of the fact that she’ll often be photographed by her husband’s [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=stylenews.peoplestylewatch.com&amp;blog=932067&amp;post=71571&amp;subd=stylewatch&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p class="imgcont">
<img border="0" width="300" height="400" alt="Colin Firth's Wife's Eco-Friendly Dresses" src="http://img2.timeinc.net/people/i/2011/stylewatch/blog/110228/colin-firth-300x400.jpg"><br />
<span class="credit">Kyle Rover/Startraks</span>
</p>
<p>While <a href="http://www.people.com/people/colin_firth">Colin Firth</a> struts up every red carpet event in the run-up to the <a href="http://www.peoplestylewatch.com/people/stylewatch/package/redcarpet/0,,20449766,00.html">Oscars</a>, where he is nominated for Best Actor in the acclaimed film <em>The King’s Speech</em>, his wife Livia Firth is embarking on a <a href="http://www.vogue.co.uk/blogs/livia-firth/default.aspx" target="_blank">Green Carpet Challenge</a>. Taking advantage of the fact that she’ll often be photographed by her husband’s side, Firth decided to bring eco-couture to the red carpet by wearing designers who care about environmental and social justice causes. Firth said she wanted to capitalize on the spotlight by using “this as an opportunity to promote sustainable style and ethical fashion, because these are the things I care about,” she tells the British <a href="http://www.guardian.co.uk/lifeandstyle/2011/feb/13/green-carpet-challenge-livia-firth" target="_blank">Observer Magazine</a> this past Sunday.  It’s a cause close to Livia’s heart since she owns an eco-retail store in West London. Some of her dresses have even been made from recyclable materials. Last year, Firth wore a black dress to the Oscars designed by Orsola de Castro, which was made of materials retrieved from the dumpsters of fashion houses. For this year’s Golden Globe awards, her dress was dyed by homegrown indigo plants from designer Jeff Garner’s community garden in Tennessee. “I really hope we can convince some big names to sign up and start wearing ethical designers. It can be a little lonely out there. For the moment, they’ll have to put up with me,” said Firth. <em>&#8211; Helen I. Hwang</em></p>
<p><a href="http://www.peoplestylewatch.com/people/stylewatch/package/redcarpet/0,,20449766,00.html">READ MORE OSCARS NEWS!</a></p>
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		<slash:comments>8</slash:comments>
	
		<media:content url="" medium="image">
			<media:title type="html">StyleWatch</media:title>
		</media:content>

		<media:content url="http://img2.timeinc.net/people/i/2011/stylewatch/blog/110228/colin-firth-300x400.jpg" medium="image">
			<media:title type="html">Colin Firth&#039;s Wife&#039;s Eco-Friendly Dresses</media:title>
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		<title>Stella McCartney Kids Now Available!</title>
		<link>http://stylenews.peoplestylewatch.com/2010/11/03/stella-mccartney-kids-line-now-available/</link>
		<comments>http://stylenews.peoplestylewatch.com/2010/11/03/stella-mccartney-kids-line-now-available/#comments</comments>
		<pubDate>Wed, 03 Nov 2010 18:00:16 +0000</pubDate>
		<dc:creator>Shanelle</dc:creator>
				<category><![CDATA[Eco-Friendly]]></category>
		<category><![CDATA[Fashion]]></category>
		<category><![CDATA[Little Ones]]></category>
		<category><![CDATA[Shopping]]></category>

		<guid isPermaLink="false">http://stylenews.peoplestylewatch.com/?p=58790</guid>
		<description><![CDATA[The designer's fun, modern kids collection is now in stores. <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=stylenews.peoplestylewatch.com&amp;blog=932067&amp;post=58790&amp;subd=stylewatch&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<div class="imgcont"><img title="temp" src="http://img2.timeinc.net/people/i/2010/cbb/blog/101115/stella-kids2-150x200.jpg" alt="" width="150" height="200" /></div>
<div class="txtcont">
<p>Ever since they gave us a <a href="http://celebritybabies.people.com/2010/10/21/sneak-peek-stella-mccartney-kids-collection/" target="_blank">sneak peek</a> a few weeks ago, we&#8217;ve been anxiously awaiting the day when we could get our hands on <strong>Stella McCartney</strong>&#8216;s adorable kids collection. Well, that day has finally arrived! The designer&#8217;s fun, modern fashions for boys and girls are now available. Check out our fave styles in our <a href="http://celebritybabies.people.com/2010/11/03/stella-mccartney-kids-is-now-available/" target="_blank">Moms &amp; Babies</a> section.</p>
</div>
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			<media:title type="html">Shanelle</media:title>
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			<media:title type="html">temp</media:title>
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		<title>Crystal Bowersox&#8217;s Wedding Dress and Ring Details Revealed</title>
		<link>http://stylenews.peoplestylewatch.com/2010/10/13/crystal-bowersox-wedding-dress-and-ring-details-revealed/</link>
		<comments>http://stylenews.peoplestylewatch.com/2010/10/13/crystal-bowersox-wedding-dress-and-ring-details-revealed/#comments</comments>
		<pubDate>Wed, 13 Oct 2010 16:00:51 +0000</pubDate>
		<dc:creator>StyleWatch</dc:creator>
				<category><![CDATA[American Idol]]></category>
		<category><![CDATA[Dresses]]></category>
		<category><![CDATA[Eco-Friendly]]></category>
		<category><![CDATA[Engagement and Wedding Rings]]></category>
		<category><![CDATA[Fashion]]></category>
		<category><![CDATA[Jewelry]]></category>
		<category><![CDATA[Wedding Dresses]]></category>
		<category><![CDATA[Weddings]]></category>

		<guid isPermaLink="false">http://stylenews.peoplestylewatch.com/?p=55629</guid>
		<description><![CDATA[Bob Berg When Crystal Bowersox announced her engagement to fellow musician and longtime friend Brian Walker last month, she promised to be anything but the typical bridezilla — and from her unique earth-friendly dress to her diamond-free wedding ring, the season 9 American Idol runner-up seems to have stayed true to her word. The bride [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=stylenews.peoplestylewatch.com&amp;blog=932067&amp;post=55629&amp;subd=stylewatch&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p class="imgcont"><strong><img src="http://img2.timeinc.net/people/i/2010/stylewatch/blog/101025/crystal-bowersox-300x400.jpg" border="0" alt="" /> <span class="credit">Bob Berg</span></strong></p>
<p>When Crystal Bowersox announced her <a href="http://www.people.com/people/article/0,,20429291,00.html">engagement</a> to fellow musician and longtime friend Brian Walker last month, she promised to be anything but the typical <a href="http://www.people.com/people/article/0,,20430293,00.html">bridezilla</a> — and from her unique earth-friendly dress to her diamond-free wedding ring, the season 9 <em>American Idol</em> runner-up seems to have stayed true to her word. The bride wore an organic, hemp and cotton wedding gown from Vermont designer <a href="http://www.taralynnstudio.com/">Tara Lynn</a> to <a href="http://www.people.com/people/article/0,,20433323,00.html">exchange her vows</a> on Sunday at the Chicago caf&eacute; where she first met Walker six years ago, saying &#8216;I do&#8217; with a 1.1-carat princess cut ruby ring designed by Walker and crafted by Chicago’s Traci Coughlin and Steve Quick Jewelers. &#8220;There are no diamonds to be found as we don’t believe in the violence and injustice that occurs within the diamond trade industry,&#8221; Bowersox tells PEOPLE. &#8220;Both rings feature the masonry symbol, an infinity 8, and the Sanskrit symbol for the sound &#8216;om&#8217; and a personal design that for us represents three: Brian, Crystal, and Tony.&#8221; As for her one of a kind wedding dress? &#8220;The gown is a simple princess line with an open back; a machine-knit hemp twine strap crisscrosses in back,” says designer, Tara Lynn. And new bride Bowersox couldn’t have been more pleased with the results. &#8220;I gave Tara Lynn the base ideas of what I wanted, and in three weeks, she created a beautiful gown made of hemp and cotton, with a handmade macramé and bead sunflower design on the front,&#8221; Crystal tells PEOPLE. &#8220;The train of the dress is a handmade design of hemp twine, sea shells, and beads, some of which came from pieces of sentimental jewelry.&#8221; Read more details on Crystal&#8217;s intimate Chicago wedding in the current issue of PEOPLE, on newsstands Friday. &#8211;Gillian Koenig; reporting by Marisa Laudadio</p>
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		<slash:comments>125</slash:comments>
	
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			<media:title type="html">jessiepgoldberg</media:title>
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		<title>Emma Watson Gets a Royal Showcase for Eco-Chic Clothing Line</title>
		<link>http://stylenews.peoplestylewatch.com/2010/08/18/emma-watson-gets-a-royal-showcase-for-eco-chic-clothing-line/</link>
		<comments>http://stylenews.peoplestylewatch.com/2010/08/18/emma-watson-gets-a-royal-showcase-for-eco-chic-clothing-line/#comments</comments>
		<pubDate>Wed, 18 Aug 2010 20:00:07 +0000</pubDate>
		<dc:creator>StyleWatch</dc:creator>
				<category><![CDATA[Celebrity Designer]]></category>
		<category><![CDATA[Eco-Friendly]]></category>
		<category><![CDATA[Emma Watson]]></category>
		<category><![CDATA[Fashion]]></category>

		<guid isPermaLink="false">http://stylenews.peoplestylewatch.com/?p=46238</guid>
		<description><![CDATA[DDP/JPI Emma Watson is once again lending her stylish hand to a good cause, taking her clothing collaboration with British fair-trade fashion label, People Tree, to Prince Charles&#8217;s private gardens! Visitors to the stylish showcase will be treated to a preview of the brand&#8217;s spring/summer 2011 range, which the Harry Potter actress helped put together. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=stylenews.peoplestylewatch.com&amp;blog=932067&amp;post=46238&amp;subd=stylewatch&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p class="imgcont"><strong><img src="http://img2.timeinc.net/people/i/2010/stylewatch/blog/100830/emma-watson-300x400.jpg" border="0" alt="" /> <span class="credit">DDP/JPI</span></strong></p>
<p><a href="http://www.people.com/people/emma_watson">Emma Watson</a> is once again lending her stylish hand to a good cause, taking her <a href="http://stylenews.peoplestylewatch.com/2010/02/02/sneak-peek-emma-watsons-new-eco-clothing-collaboration/">clothing collaboration</a> with British fair-trade fashion label, People Tree, to Prince Charles&#8217;s private gardens!  Visitors to the stylish showcase will be treated to a preview of the brand&#8217;s spring/summer 2011 range, which the <em>Harry Potter</em> actress helped put together. The high-profile event, set to take place September 11, is part of a larger 12-day &#8216;eco festival&#8217;, A Garden Party to Make a Difference—a series of cultural events to promote sustainable living. Although she can&#8217;t be at the show, Watson, 20, will make a special introduction via video. And she&#8217;s passionately backing the &#8216;green&#8217; prince&#8217;s cause. &#8220;I&#8217;m so thrilled that People Tree will be showing the spring summer collection at A Garden Party to Make a Difference,&#8221; she said in a statement. &#8220;I think The Prince of Wales’ initiative is such a brilliant idea and I&#8217;m thrilled.&#8221; Stay tuned for more details. <em>&#8211;Simon Perry</em></p>
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		<title>Vanessa Hudgens and Hayden Panettiere Hit the Beach &#8212; For Charity!</title>
		<link>http://stylenews.peoplestylewatch.com/2010/07/18/hudgens-panettiere-neutrogena-charitable-campaign/</link>
		<comments>http://stylenews.peoplestylewatch.com/2010/07/18/hudgens-panettiere-neutrogena-charitable-campaign/#comments</comments>
		<pubDate>Sun, 18 Jul 2010 21:15:25 +0000</pubDate>
		<dc:creator>StyleWatch</dc:creator>
				<category><![CDATA[Charity]]></category>
		<category><![CDATA[Eco-Friendly]]></category>
		<category><![CDATA[Hayden Panettiere]]></category>
		<category><![CDATA[Vanessa Hudgens]]></category>

		<guid isPermaLink="false">http://stylenews.peoplestylewatch.com/?p=40501</guid>
		<description><![CDATA[Albert Michael/Startraks When Vanessa Hudgens and Hayden Panettiere hit the beach yesterday in L.A., it wasn&#8217;t just to soak up the rays. The two beautiful actresses (and Neutrogena brand ambassadors ) joined forces to announce the new Neutrogena Wave for Change campaign, a charitable initiative that lets teens help the company decide how to distribute [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=stylenews.peoplestylewatch.com&amp;blog=932067&amp;post=40501&amp;subd=stylewatch&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p class="imgcont"><b><img border="0" src="http://img2.timeinc.net/people/i/2010/stylewatch/blog/100726/vanessa-hudgens-300x400.jpg" /> <span class="credit">Albert Michael/Startraks</span></b> </p>
<p class="txtcont">When <a href="http://www.people.com/people/vanessa_hudgens">Vanessa Hudgens</a> and <a href="http://www.people.com/people/hayden_panettiere">Hayden Panettiere</a> hit the beach yesterday in L.A., it wasn&#8217;t just to soak up the rays. The two beautiful actresses (and Neutrogena brand ambassadors ) joined forces to announce the new Neutrogena Wave for Change campaign, a charitable initiative that lets teens help the company decide how to distribute up to $200,000 from sales of the Wave Sonic Power-Cleaner and Oil-Free Acne Wash Pink Grapefruit product sold for disaster relief, education and environmental causes through <a href="http://www.globalgiving.org/" target="_blank">GlobalGiving</a>. Through August 23, visitors to the <a href="http://www.facebook.com/Neutrogena#!/Neutrogena?v=app_108983519153156" target="_blank">Neutrogena Facebook page</a> can take a quiz to see which cause they&#8217;d like to support, which will help determine where funding eventually goes.  “Often people want to participate, but they don’t know how so the fact Neutrogena is opening the door and kids are getting to be a part of something and help the world is an amazing thing to be a part of,” says Panettiere. Hudgens seconds the feeling, telling PEOPLE that &#8220;It&#8217;s so cool that Neutrogena is letting the fans go to Neutrogena&#8217;s Facebook page to take a quiz to determine how the money raised for charity is being distributed. By taking a few minutes to join in, everyone can make a big difference in the world.&#8221; Go to <a href="http://www.facebook.com/neutrogena" target="_blank">Facebook.com/Neutrogena</a> to take the quiz today!</p>
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		<title>Ready, Set, Shop! CBB&#8217;s Favorite Gifts For Kids and New Moms</title>
		<link>http://stylenews.peoplestylewatch.com/2009/12/21/ready-set-shop-cbbs-favorite-gifts-for-kids-and-new-moms/</link>
		<comments>http://stylenews.peoplestylewatch.com/2009/12/21/ready-set-shop-cbbs-favorite-gifts-for-kids-and-new-moms/#comments</comments>
		<pubDate>Mon, 21 Dec 2009 22:17:37 +0000</pubDate>
		<dc:creator>StyleWatch</dc:creator>
				<category><![CDATA[Eco-Friendly]]></category>
		<category><![CDATA[Gift Ideas]]></category>
		<category><![CDATA[Holidays]]></category>

		<guid isPermaLink="false">http://stylenews.peoplestylewatch.com/?p=20345</guid>
		<description><![CDATA[Courtesy ShopCelebrityKids.com For most of us, the number of tots in our life seems to multiply every year, and it’s going to be a race to the finish making sure we’ve checked them all off our holiday shopping list. Luckily, our very own Celebrity Baby Blog has tackled the gift giving conundrum with these round-ups [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=stylenews.peoplestylewatch.com&amp;blog=932067&amp;post=20345&amp;subd=stylewatch&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p class="imgcont"><b><img border="0" src="http://img2.timeinc.net/people/i/2010/stylewatch/blog/100104/organic-towel-500x375.jpg" /> <span class="credit">Courtesy ShopCelebrityKids.com</span></b> </p>
<p class="txtcont">For most of us, the number of tots in our life seems to multiply every year, and it’s going to be a race to the finish making sure we’ve checked them all off our holiday shopping list. Luckily, our very own Celebrity Baby Blog has tackled the gift giving conundrum with these round-ups rife with sure-to-please ideas—from <a href="http://www.people.com/people/celebritybabies/gallery/0,,20320498_20705268,00.html">the ultimate green items for kids</a> (including <a href="http://www.people.com/people/celebritybabies/gallery/0,,20320498_20705276,00.html">these so-cute-we-can-hardly-stand-it organic cotton hooded towels</a>) to a host of <a href="http://www.people.com/people/celebritybabies/gallery/0,,20320496,00.html">bliss-inducing, super-pampering goods for a new mom</a> to <a href="http://www.people.com/people/celebritybabies/gallery/0,,20320495_20704775,00.html">chic stocking stuffers you won’t believe cost less than $30</a>, they’ve got you covered.</p>
<p><a href="http://www.peoplestylewatch.com/people/stylewatch/shopping/">CHECK OUT EVEN MORE GIFT IDEAS HERE!</a></p>
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		<title>EXCLUSIVE: Charlize Theron Designs Shoes with TOMS for Charity</title>
		<link>http://stylenews.peoplestylewatch.com/2009/12/17/exclusive-charlize-theron-designs-a-shoe-with-toms-for-charity/</link>
		<comments>http://stylenews.peoplestylewatch.com/2009/12/17/exclusive-charlize-theron-designs-a-shoe-with-toms-for-charity/#comments</comments>
		<pubDate>Thu, 17 Dec 2009 19:30:41 +0000</pubDate>
		<dc:creator>StyleWatch</dc:creator>
				<category><![CDATA[Celebrity Designer]]></category>
		<category><![CDATA[Charity]]></category>
		<category><![CDATA[Eco-Friendly]]></category>
		<category><![CDATA[Shoes]]></category>

		<guid isPermaLink="false">http://stylenews.peoplestylewatch.com/?p=20158</guid>
		<description><![CDATA[Courtesy TOMS shoes; Carlos Diaz/INF Charlize Theron is putting in some serious footwork to help kids in her native South Africa. Today she debuts a new, limited-edition collaboration with do-gooding company TOMS Shoes. The result, slip-on sneakers made for men and women embellished with an image of an African baobab tree, will benefit the star’s [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=stylenews.peoplestylewatch.com&amp;blog=932067&amp;post=20158&amp;subd=stylewatch&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p class="imgcont"><b><img border="0" src="http://img2.timeinc.net//people/i/2009/stylewatch/blog/091228/charlize-theron-500x375.jpg" /> <span class="credit">Courtesy TOMS shoes; Carlos Diaz/INF<br />
 </span></b> </p>
<p class="txtcont"><a href="http://www.people.com/people/charlize_theron">Charlize Theron</a> is putting in some serious footwork to help kids in her native South Africa. Today she debuts a new, limited-edition collaboration with do-gooding company TOMS Shoes. The result, slip-on sneakers made for men and women embellished with an image of an African baobab tree, will benefit the star’s non-profit, the <a href="http://www.charlizeafricaoutreach.org/" target="_blank">Charlize Theron Africa Outreach Project</a>, dedicated to improving the health, education, and social development of high schoolers in South Africa. Additionally, 10,000 pairs will be given to impoverished children living in remote communities in her home country. “I’m thrilled to have TOMS Shoes as a partner. We are so grateful for their generous donation of shoes to the students we work with,” Theron says, “It’s exciting that we’re able to come together in such a cool and creative way to bring attention to the needs of many South African youth.” This month, the actress traveled abroad to start distributing the footwear herself in the far-flung KwaZulu-Natal Province. The eco-friendly canvas shoes ring in at $54 and are available exclusively at <a href="http://www.tomsshoes.com/content.asp?tid=772&amp;aid=4493&amp;linkID=4493" target="_blank">TOMSshoes.com</a>. <em>&#8211;Emily Hsieh</em></p>
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		<title>Gwyneth Paltrow and Cameron Diaz Share Their Tips on Going Green!</title>
		<link>http://stylenews.peoplestylewatch.com/2009/07/04/gwyneth-paltrow-and-cameron-diaz-share-their-tips-on-going-green/</link>
		<comments>http://stylenews.peoplestylewatch.com/2009/07/04/gwyneth-paltrow-and-cameron-diaz-share-their-tips-on-going-green/#comments</comments>
		<pubDate>Sat, 04 Jul 2009 14:54:31 +0000</pubDate>
		<dc:creator>StyleWatch</dc:creator>
				<category><![CDATA[Cameron Diaz]]></category>
		<category><![CDATA[Eco-Friendly]]></category>
		<category><![CDATA[Gwyneth Paltrow]]></category>

		<guid isPermaLink="false">http://stylenews.peoplestylewatch.com/?p=11953</guid>
		<description><![CDATA[Steve Granitz/WireImage, Vince Flores/Celebrity Ph In her latest GOOP newsletter, Gwyneth Paltrow, along with pal Cameron Diaz, shares her stylish ways to go green. For Gwyneth, going green doesn&#8217;t mean giving up her designer duds. The actress recommends trying out Stella McCartney&#8217;s new Eco Collection, which ranges from $435 to $1535 and is made from [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=stylenews.peoplestylewatch.com&amp;blog=932067&amp;post=11953&amp;subd=stylewatch&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p class="imgcont"><b><img border="0" src="http://img2.timeinc.net/people/i/2009/stylewatch/blog/090713/gwyneth-paltrow-500x375.jpg" /> <span class="credit"> Steve Granitz/WireImage, Vince Flores/Celebrity Ph</span></b> </p>
<p class="txtcont">In her latest <a href="http://goop.com/newsletter/41/?utm_source=Goop+Newsletter&amp;utm_campaign=bfea686187-Goop41_07_02_2009&amp;utm_medium=email" target="_blank">GOOP</a> newsletter, <a href="http://www.people.com/people/gwyneth_paltrow">Gwyneth Paltrow</a>, along with pal <a href="http://www.people.com/people/cameron_diaz">Cameron Diaz</a>, shares her stylish ways to go green. For Gwyneth, going green doesn&#8217;t mean giving up her designer duds. The actress recommends trying out Stella McCartney&#8217;s new Eco Collection, which ranges from $435 to $1535 and is made from 100% organic cotton and recycled materials, available at <a href="http://www.stellamccartney.com/us/en/stellasworld/green/" target="_blank">Stella McCartney stores</a>. For more budget-friendly shopping, Gwyneth relies on basics like <a href="http://www.momastore.org/museum/moma/ProductDisplay_MUJI%20Socks_10451_10001_55589_-1_11627_11459_null_shop_">Muji Recycled Ankle Socks</a>, $16, and <a href="http://www.alternativeapparel.com/alternativeearth/Products.aspx" target="_blank">Alternative Apparel Organic Cotton</a>, starting at $18 and up. Cameron&#8217;s stylish picks include green  footwear including Olsen Haus vegan shoes available at <a href="http://www.camillaboutique.com/" target="_blank">camillaboutique.com</a>. &#8220;Olsen Haus shoes are vegan and natural linen; they are fun and sexy with a pair of skinny jeans,&#8221; says Cameron. Also on Diaz&#8217;s list to a stylish green life is reupholstering old furniture with sustainably produced fabrics from <a href="http://www.valleyforge.com/html/default.htm" target="_blank">valleyforge.com</a>. Check out all Gwyneth and Cameron&#8217;s green suggestions at <a href="http://goop.com/newsletter/41/?utm_source=Goop+Newsletter&amp;utm_campaign=bfea686187-Goop41_07_02_2009&amp;utm_medium=email" target="_blank">GOOP.com</a>. <strong>Tell us: What is your favorite tip for going green?</strong> </p>
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		<title>Stars Get Eco-Friendly at Exclusive Loomstate for Target Launch</title>
		<link>http://stylenews.peoplestylewatch.com/2009/04/15/stars-get-eco-friendly-at-exclusive-loomstate-for-target-launch/</link>
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		<pubDate>Wed, 15 Apr 2009 20:02:41 +0000</pubDate>
		<dc:creator>StyleWatch</dc:creator>
				<category><![CDATA[Eco-Friendly]]></category>
		<category><![CDATA[Fashion]]></category>
		<category><![CDATA[Parties & Shows]]></category>
		<category><![CDATA[Shopping]]></category>

		<guid isPermaLink="false">http://stylenews.peoplestylewatch.com/?p=9375</guid>
		<description><![CDATA[Stefanie Keenan/WireImage Eco-conscious fashionistas like Kristen Bell, Camila Alves, Jaime Pressly, Anna Paquin and Elizabeth Banks came out last night get a sneak peek at Target&#8217;s newest designer collaboration: Loomstate for Target. And while the collection won&#8217;t officially hit stores until the end of this week, the stars where happy to be among the first [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=stylenews.peoplestylewatch.com&amp;blog=932067&amp;post=9375&amp;subd=stylewatch&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p class="imgcont"><b><img border="0" src="http://img2.timeinc.net/people/i/2009/stylewatch/blog/090427/elizabeth_banks_300x400.jpg" /> <span class="credit">Stefanie Keenan/WireImage </span></b> </p>
<p class="txtcont">Eco-conscious fashionistas like <a href="http://www.people.com/people/kristen_bell">Kristen Bell</a>, Camila Alves, Jaime Pressly, Anna Paquin and Elizabeth Banks came out last night get a sneak peek at Target&#8217;s newest designer collaboration: Loomstate for Target. And while the collection won&#8217;t officially hit stores until the end of this week, the stars where happy to be among the first to peruse the casual summer line of organic looks for men and women at an exclusive shopping event in Venice, CA. Some celebs, like Bell, who walked away with two bags of goodies, were already Loomstate fans.  &#8220;I love their fun animal prints and I love casual clothes,&#8221; the actress told PEOPLE.com. &#8220;Plus, their cotton tends to be very soft, so I&#8217;m looking forward to getting a whole bunch of jammies.&#8221; Others, like Banks and Pressly, were new to the eco-chic brand, created by designers Scott MacKinlay Hahn and Rogan Gregory. &#8220;This is the first time I&#8217;m seeing it &#8212; and I&#8217;m in love already,&#8221; Banks enthused. For Pressly, it was another way to go green:  &#8220;Since I&#8217;ve become a mother I&#8217;ve really tried to do as much as I can to save the environment and prolong this beautiful earth for my son.&#8221; Check out the collection for yourself when it hits Target stores and <a href="http://www.target.com/">Target.com</a> on the 19th. &#8211;<em>Shruti Dhalwala</em></p>
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		<title>Jessica Stroup Goes Green with Origins&#8217; Revolutionary Beauty Recycling Program</title>
		<link>http://stylenews.peoplestylewatch.com/2009/04/06/jessica-stroup-goes-green-with-origins-revolutionary-beauty-recycling-program/</link>
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		<pubDate>Mon, 06 Apr 2009 16:49:04 +0000</pubDate>
		<dc:creator>StyleWatch</dc:creator>
				<category><![CDATA[Beauty]]></category>
		<category><![CDATA[Cosmetics]]></category>
		<category><![CDATA[Eco-Friendly]]></category>

		<guid isPermaLink="false">http://stylenews.peoplestylewatch.com/?p=9047</guid>
		<description><![CDATA[Jen Lowery/Startraks/span&#62; 90210&#8216;s Jessica Stroup helped announce Origins cosmetics Return to Origins Recycling Program, a first-of-its-kind recycling scheme that accepts all cosmetic packaging regardless of the brand. Dressed in a chic Brian Reyes top and skirt, the actress, who is accustomed to receiving countless products in gift bags, says she finally knows what to do [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=stylenews.peoplestylewatch.com&amp;blog=932067&amp;post=9047&amp;subd=stylewatch&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p class="imgcont"><b><img border="0" src="http://img2.timeinc.net/people/i/2009/stylewatch/blog/090420/jessica_stroup_300x400.jpg" /> <span class="credit">Jen Lowery/Startraks/span&gt;</b> </p>
<p class="txtcont"><em>90210</em>&#8216;s Jessica Stroup helped announce Origins cosmetics <a href="http://www.origins.com/about/index.tmpl?page=recycle&amp;cm_sp=Refresh-_-03-31-09%20Homepage%20Refresh-_-Return%20to%20Origins%20Recycling%20Program" target="_blank">Return to Origins Recycling Program,</a> a first-of-its-kind recycling scheme that accepts all cosmetic packaging regardless of the brand. Dressed in a chic Brian Reyes top and skirt, the actress, who is accustomed to receiving countless products in gift bags, says she finally knows what to do with all of the containers. &#8220;At first it&#8217;s exciting when you get them – ooh products,&#8221; she tells PEOPLE.com. &#8220;But then it&#8217;s like, I&#8217;m not going to use some of these. You just end up with all these containers.&#8221; The actress, who recently got closer to nature with a move to the beach, says she plans on taking it all to Origins. Wherever you live, you can now recycle your lipstick tubes, shampoo bottles, moisturizing jars, or whatever, by just tossing them into a recycling bin at over 450 Origins retail stores and department store counters nationwide. <a href="http://www.origins.com/home.tmpl?ngextredir=1">Click here</a> for Origins locations near you. <em>&#8211; Elaine Aradillas</em></p>
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		<slash:comments>13</slash:comments>
	
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		<title>Madonna&#8217;s True T-Shirt Love: Bodas</title>
		<link>http://stylenews.peoplestylewatch.com/2008/10/30/madonnas-true-t-shirt-love-bodas/</link>
		<comments>http://stylenews.peoplestylewatch.com/2008/10/30/madonnas-true-t-shirt-love-bodas/#comments</comments>
		<pubDate>Thu, 30 Oct 2008 16:23:04 +0000</pubDate>
		<dc:creator>StyleWatch</dc:creator>
				<category><![CDATA[Eco-Friendly]]></category>
		<category><![CDATA[Fashion]]></category>
		<category><![CDATA[Madonna]]></category>
		<category><![CDATA[T-Shirts]]></category>

		<guid isPermaLink="false">http://stylewatch.wordpress.com/?p=5566</guid>
		<description><![CDATA[Pacific Coast News No matter what&#8217;s happening in her life, Madonna is still in love with British brand Bodas&#8217;s organic supima cotton T-shirts. The singer wears them &#8220;to work out, to run errands, to go out &#8212; she loves them for everyday,&#8221; a source tells PEOPLE. (She also likes them for primetime &#8212; she wore [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=stylenews.peoplestylewatch.com&amp;blog=932067&amp;post=5566&amp;subd=stylewatch&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p class="imgcont"><b><img border="0" src="http://img2.timeinc.net/people/i/2008/news/081110/madonna_300x400.jpg" /> <span class="credit">Pacific Coast News</span></b> </p>
<p class="txtcont">No matter what&#8217;s happening in her life, <a href="http://www.people.com/people/madonna">Madonna</a> is still in love with British brand Bodas&#8217;s organic supima cotton T-shirts. The singer wears them &#8220;to work out, to run errands, to go out &#8212; she loves them for everyday,&#8221; a source tells PEOPLE. (She also likes them for primetime &#8212; she wore a black short-sleeve T in her <em>4 Minutes</em> video with <a href="http://www.people.com/people/justin_timberlake">Justin Timberlake</a>.) A Bodas spokeswoman tells PEOPLE that the singer most recently purchased a handful this summer. &#8220;She wears them out, and then her assistant comes in and buys five more,&#8221; she says. And unlike, say, Madonna&#8217;s <a href="http://offtherack.peoplestylewatch.com/2008/08/05/madonnas-tour-look-sticky-sweet-and-high-fashion/">one-of-a-kind designer tour outfits</a>, you can actually purchase these looks. They’re $90 for a tank top or short sleeve, and $98 for long-sleeve styles, available at <a href="http://bodas.co.uk" target="_blank">www.bodas.co.uk</a> or at Barneys New York. <em>&#8211; Courtney Rubin</em></p>
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		<title>Kate Moss Goes Green &#8212; With a Little Help From a Famous Friend!</title>
		<link>http://stylenews.peoplestylewatch.com/2008/03/27/kate-moss-goes-green-with-a-little-help-from-a-famous-friend/</link>
		<comments>http://stylenews.peoplestylewatch.com/2008/03/27/kate-moss-goes-green-with-a-little-help-from-a-famous-friend/#comments</comments>
		<pubDate>Thu, 27 Mar 2008 17:02:31 +0000</pubDate>
		<dc:creator>Monique</dc:creator>
				<category><![CDATA[Beauty]]></category>
		<category><![CDATA[Eco-Friendly]]></category>
		<category><![CDATA[Kate Moss]]></category>
		<category><![CDATA[Skincare]]></category>

		<guid isPermaLink="false">http://offtherack.people.com/?p=2722</guid>
		<description><![CDATA[Goff/INF We&#8217;ve been chalking up Kate Moss&#8216;s radiant appearance to boyfriend Jamie Hince, but it turns out it&#8217;s actually all thanks to the ultimate rock chick turned eco-beauty junkie Jo Wood. The wife of Rolling Stone rocker Ronnie Wood and founder of the Jo Wood Organics beauty line tells PEOPLE at her Everyday Range product [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=stylenews.peoplestylewatch.com&amp;blog=932067&amp;post=2722&amp;subd=stylewatch&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p class="imgcont"><b><img border="0" src="http://img2.timeinc.net//people/i/2008/stylewatch/blog/080407/kate_moss_300x400.jpg" /> <span class="credit">Goff/INF</span></b> </p>
<p class="txtcont">We&#8217;ve been chalking up <a href="http://www.people.com/people/kate_moss">Kate Moss</a>&#8216;s radiant appearance to <a href="http://www.people.com/people/gallery/0,,20168365_16,00.html">boyfriend</a> Jamie Hince, but it turns out it&#8217;s actually all thanks to the ultimate rock chick turned eco-beauty junkie Jo Wood. The wife of Rolling Stone rocker Ronnie Wood and founder of the <a href="http://www.jowoodorganics.com/" target="_blank">Jo Wood Organics</a> beauty line tells PEOPLE at her Everyday Range product launch how she convinced the supermodel to go organic. &#8220;I opened her fridge to see what was organic and there was nothing. I started telling her how important it is for her little girl.&#8221; And the mom of five-year-old Lila Grace is now almost 100% converted, including using Jo&#8217;s beauty line. &#8220;Kate loves the stuff, she loves all the oils,&#8221; adds Wood. As for the model&#8217;s bright complexion, Wood chalks it up to her new organic food regimen. &#8220;It&#8217;s amazing she can get away with it. She still likes to have a good party, but her skin looks good still. I told her! You have to look after your skin but it&#8217;s what you put in you as well.&#8221; So where should an organic beginner start? &#8220;Read the labels,&#8221; Jo says. &#8220;Once you start reading labels then you only want to have things that you understand in your products.&#8221;  Consider us converted.</p>
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			<media:title type="html">Monique</media:title>
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		<title>Celebs Celebrate Eco-Friendly T-Shirt Launch</title>
		<link>http://stylenews.peoplestylewatch.com/2008/02/21/celebs-celebrate-eco-friendly-t-shirt-launch/</link>
		<comments>http://stylenews.peoplestylewatch.com/2008/02/21/celebs-celebrate-eco-friendly-t-shirt-launch/#comments</comments>
		<pubDate>Thu, 21 Feb 2008 20:00:42 +0000</pubDate>
		<dc:creator>StyleWatch</dc:creator>
				<category><![CDATA[Eco-Friendly]]></category>
		<category><![CDATA[Parties & Shows]]></category>
		<category><![CDATA[T-Shirts]]></category>

		<guid isPermaLink="false">http://offtherack.people.com/?p=2604</guid>
		<description><![CDATA[Roger Walsh /Landov Former Primp designer Alexx Jae launched a line of organic t-shirts for the Environmental Media Association on February 13 at one of LA&#8217;s premiere fashionista havens, Milk, whose clients include Zooey Deschanel, Rachel Bilson, Mandy Moore, and the Simpson sisters. &#8220;People think the environment is so not cute or hippie-ish, and I [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=stylenews.peoplestylewatch.com&amp;blog=932067&amp;post=2604&amp;subd=stylewatch&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p class="imgcont"><b><img border="0" src="http://img2.timeinc.net/people/i/2008/stylewatch/blog/080303/ana_faris_300x400.jpg" /> <span class="credit">Roger Walsh /Landov</span></b> </p>
<p class="txtcont">Former Primp designer Alexx Jae launched a line of organic t-shirts for the <a href="http://www.ema-online.org/" target="-blank">Environmental Media Association</a> on February 13 at one of LA&#8217;s premiere fashionista havens, <a href="http://www.shopatmilk.com" target="_blank">Milk</a>, whose clients include Zooey Deschanel, <a href="http://www.people.com/people/rachel_bilson">Rachel Bilson</a>, <a href="http://www.people.com/mandy_moore">Mandy Moore</a>, and the Simpson sisters. &#8220;People think the environment is so not cute or hippie-ish, and I wanted to show that it could be really hip and cute,&#8221; says the L.A.-reared designer, who no doubt was inspired by her mom, the head of EMA. The super-soft tees and cardigans feature pro-environment messages written in light ink, like &#8220;Where&#8217;s your hybrid?&#8221; and &#8220;Compact fluorescents are sexy.&#8221; &#8220;I would never wear anything with a saying so loud so I wanted to make it very subtle,&#8221; says the environmentalist, who also uses bamboo in her sophisticated high-end collection, due out in the fall. Emily VanCamp, for one, was sold on the message:  &#8220;I think it&#8217;s fabulous! I bought a cardigan. I&#8217;m all for a healthy environment, healthy clothes.&#8221; Other celeb fans: Anna Faris, who hosted the party, Amy Smart, Heather Graham, and Alexx Jae&#8217;s childhood BFF, <a href="http://www.people.com/nicole_richie">Nicole Richie</a>. &#8220;Nicole wears my stuff. She has to!&#8221; says the designer, who will donate 100% of the proceeds to EMA. Click here to buy the t-shirts, $75, at <a href="http://www.shopatmilk.com/product/5/1483//1" target="_blank">shopatmilk.com</a>.</p>
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