Art Streiber

Project Runway’s hosts are really making it work as Heidi Klum and Michael Kors team up with Saks Fifth Avenue for their annual Key to the Cure campaign to raise money for women’s cancer charities. Kors has created a limited-edition T-shirt that the supermodel will wear in a national public service announcement featured in major fashion and lifestyle magazines through the months of September and October. As the campaign’s ambassador, Heidi joins the ranks of Gwyneth Paltrow, Nicole Kidman, Hilary Swank, Charlize Theron and more who have all held the honor in previous years. The Michael Kors limited-edition T-shirts are available at Saks.com and Saks Fifth Avenue stores for $40, with $34 from the sale of each tee benefitting local women’s cancer charities. Or wait until October 15-18, when Saks will donate 2% of sales (up to $250,000) from the shopping weekend to local and national women’s cancer organizations and research centers.

Charley Gallay/Getty

Felicity Huffman takes cancer — and beauty — seriously. The actress has joined Philosophy and the Entertainment Industry Foundation to raise awareness for the fight against women’s cancers. The Desperate Housewives’s star will appear in a public service announcement that encourages people to submit an original line of poetry to Philosophy’s “Unforgettable” poem — featured on the brand’s Shower for the Cure bath gel — and make a donation to the EIF’s Women’s Cancer Research Fund. Other celebs who have signed on to support the campaign and submitted their own lines of poetry include Rita Wilson, Lisa Kudrow, Lori Laughlin, Angie Harmon and James Caan. All entries will be considered for a special edition of the Shower for the Cure bath gel bottle available for sale in October 2010. To enter, visit showerforacure.com.— Jen Garcia

Courtesy EIFoundation

Christina Applegate is getting some help from her famous friends to raise awareness about breast cancer and Lee National Denim Day, one of the largest single day fundraisers for breast cancer in the country. Stars like Fergie, the cast of ABC’s Desperate Housewives, Ashley Tisdale and more have joined forces with the breast cancer survivor to autograph one-of-a-kind “I Love…” T-shirts to be auctioned off to benefit Christina’s foundation Right Action for Women. “I’m overwhelmed by so many familiar faces who have designed a T-shirt to help Right Action for Women, which is all about getting high-risk women screened appropriately for breast cancer.” Christina says in a statement. The actress is also serving as this year’s Lee National Denim Day ambassador, which benefits the Women’s Cancer Programs of the Entertainment Industry Foundation (EIF). The campaign encourages people to wear their jeans on Friday, October 2, in exchange for a $5 donation to support crucial breast cancer research. In anticipation of Denim Day, you can bid on the star-signed T-shirts from now until October 2 only at charityfolks.com to benefit Right Action for Women, or purchase Christina’s “I Love Life” T-shirt, $20, at denimday.com.

Courtesy Lee

PEOPLE magazine’s Most Beautiful person of the year, Christina Applegate, is using her beauty for a good cause. The breast cancer survivor is the 2009 Ambassador for Lee National Denim Day to support the fight against the disease — and PEOPLE.com has an exclusive first look at her stunning campaign shot. As part of charity effort, which is one of the country’s largest single-day fundraisers for breast cancer, the Samantha Who? star is asking companies to get casual for the cause and encourage their employees to wear jeans to work on Friday, October 2 — in exchange for $5 donations to support the charity. “Lee National Denim Day is such an effective grassroots campaign and its importance has become even more real to me in this past year,” Christina says. “By joining together on October 2, we can raise millions to support breast cancer research. It’s so simple and so powerful. I truly believe that events like this help save lives.” Proceeds from the program, which has already raised over 75 million dollars since its inception in 1996, will benefit Women’s Cancer Programs of the Entertainment Industry Foundation. Log on now to denimday.com to learn more about Lee National Denim Day and register your own group, or just support any existing team. Then get set to slip into your favorite jeans in the name of a good cause on October 2.

NBC

Selma Blair and Molly Shannon have been making us laugh with their outrageous costumes on the new show Kath & Kim. This week, the two funny girls donned more hot pink in the name of Breast Cancer Awareness by picking items from Warriors in Pink, a Ford-sponsored line with 100% of proceeds going to the Susan G. Komen for the Cure. The basic T-shirts and easy to wear styles are perfect to blend into your wardrobe. Selma paired hot pink booty shorts and equally hot patent sandals with a Ford Cares “Warrior Tee.” The cranberry colored top features an embroidered design with a screen-printed “Warrior” patch on the front and back and is available for $28 — with all proceeds donated to the Komen Center — at fordcares.com. Molly added a silk scarf to her pink leggings and short dress that is also part of the Ford Cares gear. Get Molly’s scarf, $38 at fordcares.com. Get more information on Ford’s Warriors in Pink at fordvehicles.com.

Jordan Strauss/WireImage

Bar Rafaeli and famous friends like Jesse McCartney and Eve came out to support Hurley’s Art Chest, an auction of custom-made corsets and T-shirts to benefit breast cancer charities. Stars like Amanda Bynes, Calista Flockhart, Sally Field, Denise Richards, Jessica Szohr, Selena Gomez and more have created these one-of-a-kind designs to be auctioned to benefit Boarding For Breast Cancer, a charity serving the action sports community in an effort to raise awareness about breast cancer, the importance of early detection, and an active lifestyle. For Bar Rafaeli, the Art Chest host and Hurley model, breast cancer is a cause close to her heart. She tells PEOPLE, “One in eight women suffer from and deal with breast cancer so everybody knows somebody who has it, and if you don’t know someone personally, you know someone who knows someone. I have a family member [with cancer], I know friends, friends of friends, it’s very unfortunate, but I do.” Bid on these one-of-a-kind T-shirts and corsets now through October 30th at Hurley.com.

Peter Kramer/AP

The New Kids on the Block are doing their part to fight for a cure during Breast Cancer Awareness Month. And it’s an issue that hits close to home for the band. After singer Danny Wood’s mother Elizabeth “Betty” Wood passed away after a battle with the disease, Danny and the other New Kids knew they wanted to do something to honor her memory and also benefit their fans. “A lot of the women coming to the shows need to be aware of early detection. They’re in that age from 25-35 where they need to get their first exams,” Danny tells PEOPLE. “That was the problem for my mother. By the time she found out, it was too late — and I don’t want that to happen to anyone else when it could be prevented.” To help support the cause and keep the memory of Elizabeth Wood alive, the band is selling limited-edition NKOTB tanks featuring the Breast Cancer pink ribbon, $35, with all proceeds supporting Susan G. Komen for the Cure. Danny, who chose the charity says, “They’re the best foundation I’ve worked with. I’ve done their races in the past and I know it’s something my mom would have wanted.” Click here to purchase one of the tanks and help in the fight for a cure. –reporting by Michelle Tan

Inset: Lisa O’Connor/ZUMA

Stellar stars like Jessica Alba, Halle Berry, Jennifer Garner, Kate Bosworth and Ellen DeGeneres are getting set to Stand Up To Cancer, showing their support at the benefit gala that will air commercial-free on ABC, CBS and NBC tonight. Celeb-loved jewelry designer Jennifer Meyer is doing her part to raise funds with an exclusive STAR necklace — and she’s donating all net proceeds from the sale to Stand Up To Cancer. Jennifer Aniston, who’s slated to make an appearance at the gala, has already been spotted wearing the pretty pendant in 18K gold. You can support the cause — and look gorgeous doing it — by clicking over to standup2cancer.org to purchase your own STAR necklace, which retails from $250 for a silver star to $3250 for a dazzling diamond version. – Samantha McIntyre

Courtesy net-a-porter.com

Breast Cancer Awarness Month may take place in October, but there’s no reason you can’t support a fight for the cure any time of the year. Sass & Bide’s “The Mad Ones” jersey heart dress debuted on the catwalk during New York Fashion Week, and now it’s available for purchase exclusively at net-a-porter.com. All proceeds from the $170 price tag of the tie-dyed, sequin-embellished frock go directly to Fashion Targets Breast Cancer , a charity that assists women living with breast cancer. Stars like Mission Impossible II actress Michelle Monoghan, who models the shirt above, and Aussie singer Natalie Imbruglia have happily partnered up with FTBC and Sass & Bide. And philanthropic work is certainly nothing new to the design duo of Heidi Middleton and Sarah-Jane Clarke. Says co-owner and creative director Middleton, who is herself living with the disease, “Sarah Jane and I were ambassadors for the Fashion Targets Breast Cancer for a couple of years before I was diagnosed in February 2007, so it’s something we’ve always felt strongly about. More and more younger women are being diagnosed and, until now, there hasn’t been a huge amount of awareness raised. FTBC’s research now focuses on these women.” Click here to join the fight by purchasing one of the signature Sass & Bide dresses for yourself.

michael kraus

Handbag designer Elaine Turner is joing the fight against Breast Cancer. For the whole month of October, Elaine will donating 100 percent of all proceeds on pink products to the Lester and Sue Smith Breast Cancer Care Center at Baylor College of Medicine,which offers women a comprehensive expert resource for all their breast care needs including mammography screening, evaluation of benign disease, prevention, diagnosis and treatment of all stages of breast cancer. Shop anything pink from clutches to wallets to brag books on elaineturner.com to benefit Breast Cancer.

courtesy of Sak

In the spirit of thinking pink, The Sak is donating 25% percent of sales from their “Sevila Doctor Satchel” and “Sevilla Top Zip” bags to the Breast Cancer Research Foundation. The Dr Satchel, $99, is a fashionable purse made up of a quilted fabric and matching satin lining, while the Top Zip, $59, has a trendy chain link strap. Go to endless.com to complete your outfit today!

courtesy hardrock.com

Since being diagnose with breats cancer in 2004, Melissa Etheridge has become one of the most famous faces of the illness — even playing at the 2005 Grammy Awards with a proudly bald head, a result of her chemotheraphy treatments. Today, Melissa continues to help the fight by teaming up with the Hard Rock Cafe to produce this limited edition “Stop Breast Cancer For Life” pin, $11 at hardrock.com. 100% of the net profits will be donated to The Breast Cancer Research Foundation. Purchase one today to show your support.

Courtesy Dashing Diva

Dashing Diva has come out with a pretty — and appropriately named — range of pink nail polishes called “Think Pink.” There are pale shades for everyday wear to a bold fuschia for the girl who likes to make a statement. 50% of profits from the “Think Pink” line will go to the Susan G. Komen Cancer Foundation. Go to dashingdiva.com to make a purchase and give yourself at home manicure and pedicure.

courtesy Clinique

Clinique has put together a beautiful Breast Cancer Awareness kit exclusively available at Sephora. For $30, receive a Fresh Bloom Allover Colour compact in “Peony,” paired with a tube of their Full Potential lip plumper in “Play-full.” Not only are you getting great products, but you’re doing a good deed at the same time. $10 from each set will be given to the Breast Cancer Research Foundation. Go to sephora.com to make a purchase.

Courtesy kristin kahle

Designer Kristin Kahle has been inspired by her own mother’s brave fight against chronic breast cancer for the past six years, and as a tribute to her mother, 50% of proceeds from her covered patent leather belt will go to the Dr. Susan Love Research Foundation. Kristin’s accessories have graced the figures of Jennifer Aniston, Tyra Banks and Mary J. Blige. Not only is this belt twice as nice for being stylish and charitable, but it’s even reversible. Fit yourself with one today at kristinkahle.com for $165.

courtesy sonya dakar

Sonya Dakar has developed a cult following for her luxe skin care line, but knowing that many of her clients and celebrity fans are always on the go, she designed the Jet Set Travel Kit which features her must-have face wash, seaweed gel and skin smoothing lotion. In honor of Breast Cancer Awareness month, Sonya Dakar has partnered up with non-profit CancerCare and some of her hottest celebrity clients, including Paula Abdul, Kathy Griffin, Molly Sims, Michael Urie, Becki Newton and more to sign a limited edition PINK Jet Set Travel Kit that will be auctioned off on Ebay Giving Works. One hundred percent of the proceeds of the auction go to CancerCare, a non-profit that provides free counseling services for people with cancer and their loved ones and one of the original sponsors of Breast Cancer Awareness month. Click here to start bidding on ebay.com. If you don’t win, you can still get a Sonya Dakar PINK Jet Set Travel Kit, $72, with ten percent going to benefit Breast Cancer awareness. Click here to find a Sonya Dakar retailer near you.

Courtesy dyannebelle.com

Jewelry designer Dyanne Belle has specially designed a necklace to support breast cancer awareness month — the Necklace of Hope features a sterling silver circle hope charm, 14k rose gold key charm and 14k yellow gold butterfly charm on a silver chain. All the proceeds from the $120 necklace go to Share, a not-for-profit organization that offers survivor-led support to women with breast or ovarian cancer, their families and friends. Katherine Heigl has shown her support and purchased one of Dyanne Belle’s hope necklaces — and you can too! Get your own at dyannebelle.com and give someone with breast hope.

Courtesy Elizabeth Hurly Beach

Breast Cancer Awareness is a cause that Elizabeth Hurley has been actively campaigning for over the course of the past decade. Throughout the month of October, one hundred percent of the profits from Elizabeth Hurley’s specially-designed pink kaftan, $56, will go to the Breast Cancer Research Foundation. Elizabeth says of the kaftan, “I live in mine and wear it both over bikinis and around the house. It makes a really sexy alternative to a bath robe!” The pink kaftan comes in a knee length version and a shorter one. Buy your own pink kaftan at elizabethhurley.com.

Michael Kraus

For the month of October, White + Warren will be giving 50 percent of its profits on pink items from their cuddly cashmere line to the Woman At Risk Breast Cancer fund, a Columbia University organization that is dedicated to enhancing the lives of women who are at high risk for the development of breast cancer and women with breast cancer through research, education and support. Desperate Housewife Teri Hatcher is a fan of White + Warren’s cashmere camisole, $143, and tap pants, $143. Click here to check out all the pink items at White + Warren.

Courtesy teleflora.com

Teleflora, the world’s leading floral service, has teamed up with the Breast Cancer Research Foundation to donate some of its profits to the organization. Every month, starting September 1, Teleflora will feature a different bouquet highlighted with the BCRF pink ribbon through next August. When a consumer purchases the featured item, Teleflora will donate 20% of the purchase price to BCRF, with a commitment of raising a minimum of $100,000. Check out all the bouquets here. Use this month to send a pink bouquet to someone you love!