Shopping

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Last night in Hollywood, Demi Moore, Ashton Kutcher, Melissa Joan Hart, Julie Bowen and more helped Soleil Moon Frye launch her eco-friendly baby-clothing line Private Label. The line includes shirts, pants, blankets, and onesies in solid, bold colors –- think American Apparel-esque basics for babies –- and according to co-founder Paige Tolmach was inspired by the colors of a candy store. Soleil Moon Frye looked no further than to her daughters, Poet and Jagger, to model the line during the party. Between keeping an eye on her daughters and entertaining her celebrity friends, Soleil stole a few minutes to give pal Demi Moore a tour of the store. Read more from Soleil on our Celebrity Baby Blog by clicking here.

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In her latest GOOP newsletter, Gwyneth Paltrow, along with pal Cameron Diaz, shares her stylish ways to go green. For Gwyneth, going green doesn’t mean giving up her designer duds. The actress recommends trying out Stella McCartney’s new Eco Collection, which ranges from $435 to $1535 and is made from 100% organic cotton and recycled materials, available at Stella McCartney stores. For more budget-friendly shopping, Gwyneth relies on basics like Muji Recycled Ankle Socks, $16, and Alternative Apparel Organic Cotton, starting at $18 and up. Cameron’s stylish picks include green footwear including Olsen Haus vegan shoes available at camillaboutique.com. “Olsen Haus shoes are vegan and natural linen; they are fun and sexy with a pair of skinny jeans,” says Cameron. Also on Diaz’s list to a stylish green life is reupholstering old furniture with sustainably produced fabrics from valleyforge.com. Check out all Gwyneth and Cameron’s green suggestions at GOOP.com. Tell us: What is your favorite tip for going green?

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Want to dress like Kim Kardashian? Well, not only can you snag some of the stylish star’s fashions directly out of her closet, but you can help the Dream Foundation, the first national wish granting organization for adults suffering from life-limiting illness. The star has put select pieces of new and gently used clothing up on eBay to help benefit the organization, which seeks to enhance the quality of life for individuals, and their families, at the end of their lives by realizing a final wish. Kim explains, “I love to be able to pass along some of my favorite pieces to someone else who will get to enjoy them as much as I have. I even have many items I never had a chance to where yet. A few times a year, I bring my outfits, shoes, and accessories to Auction Cause who puts them on eBay for me.” Click here to check out all of Kim’s items on eBay, and click here to find out more about the Dream Foundation.

H&M

On the heels of Matthew Williamson’s boldly printed summer line, H&M has announced its next high-end collaboration with star-favorite accessories brand Jimmy Choo. The luxury shoe line, which is a red carpet favorite of stars like Kate Hudson, Vanessa Hudgens, Jessica Alba, Beyonce and more, will not only be creating a women’s and men’s collection of shoes, bags and accessories, but will be extending its range to a women’s clothing line. This marks the first designer accessory collaboration for H&M. Jimmy Choo for H&M will hit stores November 14, 2009 with shoe styles ranging from $60-$200– a steal compared to Jimmy Choo’s $500+ prices. So far, we love what we see. Tell us: Are you excited to see more of the Jimmy Choo for H&M line?

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Cartier is still feeling the love. The jewelry house launched their fourth annual Love Day initiative with charity ambassador Eva Mendes, whose silk bracelet will benefit the Art of Elysium. The new Love Charity bracelet features a miniature Love bracelet in 18K rose gold graced with the word Love and one diamond set into a navy knotted silk cord, retailing for $700 at Cartier boutiques nationwide with $150 per bracelet benefiting the charity. The Art of Elysium encourages working actors, artists and musicians to voluntarily dedicate their time and talent to children who are battling serious medical conditions, making it a favorite cause for stars like Mendes, Demi Moore and Rosario Dawson. Find out more at cartier.com.

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Do you have that friend that you have to take with you when you shop? Or the one who always seems to find the best stuff on sale? Personal shopper sale site Shop It To Me, asked more than 900 women to weigh in on which stars they think are the savviest shoppers — Reese Witherspoon topped the list, with Michelle Obama coming in a close second. Other favorites in the survey included Jennifer Aniston, Rachel Bilson and Tyra Banks, each of whom garnered spots in the top five. When it comes to actually going shopping with their star favorites, most women wanted Aniston and Witherspoon at their side. Also popular were What Not to Wear’s Stacy London, Oprah and Anne Hathaway. But tell us: What celebs do you think are the savviest shoppers? Who do you want to shop with?

Courtesy of Ferragamo, inset: Jim Spellman/WireIma

Italian luxury designer Salvatore Ferragamo and stars like Jennifer Aniston, Madonna, Demi Moore, Gywneth Paltrow, Eva Longoria Parker, Marisa Tomei, Dita Von Teese, Lucy Liu and Debi Mazar are coming to the aid of the Italian town L’ Aquila that lost almost 300 people in a tragic earthquake in early April. The A-list stars are auctioning off autographed Ferragamo handbags to benefit GlobalGiving’s Italy Earthquake Relief and Recovery Fund. Bags on the eBay auction block include Aniston’s eco-friendly hobo, with her signature in hot pink ink on the inside natural hemp lining and a handwritten note from the actress herself. Bid on Jen’s bag and other personal Ferragamo bags from your favorite star at eBay.com until June 12th. You can also donate directly to the cause at globalgiving.com.