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Feb 11 2012 02:30 PM ET

Exclusive Photo: See Toni Braxton’s Custom ‘Sock Dress’

Toni Braxton Shoe Dress
Courtesy SheKnows.com

So that’s what’s happened to all our lost socks! On Friday night at New York Fashion Week, Toni Braxton helped unveil a custom dress made entirely of socks, designed by Project Runway All Stars’ Michael Costello. The gown is the centerpiece of the “SheKnows Where the Other Sock Went” campaign, an initiative from SheKnows.com to raise money for charity.

“When SheKnows called me … I was all over it,” Costello says. “I love a challenge, and I just thought it was something that could be totally cool.”

Using more than 700 single socks, Costello created a one-shoulder gown for Braxton, which she debuted at Friday night’s bash and wears in an advertising campaign, shot by noted fashion photographer Nigel Barker. The dress will go up for auction this spring, with proceeds benefiting Autism Speaks, the world’s largest autism and science advocacy organization. It’s also a cause close to Braxton’s heart: the singer’s youngest son was diagnosed in 2003 and she serves as a spokeswoman for the group. To learn more, and to see Costello in action, visit wherestheothersock.sheknows.com.

SEE ALL THE LATEST FASHION WEEK NEWS AND PHOTOS

Feb 10 2012 09:00 AM ET

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What Shopbop’s Buyer Is Eyeing for Spring

Shopbop.com Spring Style
Courtesy Shopbop

We’re big fans of Shopbop.com — and we know lots of celebrities are, too. So when Shopbop buyer Jane Albiter spoke to PEOPLE StyleWatch about her favorite of-the-moment looks, well, we were excited to see what she’d picked out.

For the spring season, Albiter is loving floral dresses, like this silk-twill style by Cynthia Rowley (right, $495, available on Shopbop.com March 1). “[It's] fresh and modern with simple flats or wedges,” she tells the magazine. “Plus, the cinched waist flatters everyone.”

Feb 08 2012 03:00 PM ET

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How Celebs Are Stylishly Supporting Ghana’s Needy Kids

Rachel Roy Purse
Jason LaVeris/FilmMagic; Inset: Courtesy Rachel Roy

There’s no limit to the number of charities celebrities seem to support, but at the moment, many are taking a stand for OrphanAid Africa, a charity championed by Rachel Roy. The designer recently created a handbag — the Rachel Roy OrphanAid Ghana clutch — designed to raise awareness about the non-profit and honor the West African nation at the same time.

“Clutches are one of my favorite shapes of handbags to carry, and when I work on product to sell for charities I want to create something that is refined, effortless and beautiful to look at … like the children that inspired the effort,” she explains to PEOPLE.

The colors in the bag — which retails for $49 — are taken from the country’s flag and washed “for a softer effect,” Roy explains. “The fabric is natural and raw; love the balance of the two.”

Feb 06 2012 01:30 PM ET

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Chic Clicks: Jason Wu for Target Sells Out, David Beckham Boosts Long John Sales

Courtesy Jason Wu for Target

–Did you get any Jason Wu for Target pieces? The collection sold out! [Racked]

–After Victoria Beckham revealed that she prefers husband David in long johns — not boxers — sales of the thermal undies reportedly rose 140 percent [Daily Mail]

–Miranda Lambert dishes on her sweet Super Bowl outfit [InStyle]

–Model Selita Ebanks announces plans for a swimsuit collection [Modelinia]

–Kate Bosworth stars in Vanessa Bruno’s spring 2012 campaign video [Fashion ETC]

Feb 02 2012 03:00 PM ET

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Vote in Our StyleWatch Vintage Shopping Polls

Rachel Bilson in Derek Lam for eBay
Billy Farrell/BFAnyc/Sipa

Are you a vintage shopping lover, like Rachel Bilson? Are you a pro at finding great deals on gorgeous finds that have your friends in total awe? Or, are you a vintage virgin? Either way, we want to hear from you!

Check out our polls below, and tell us about your vintage shopping habits (or lack thereof): what you’re buying, which eras you search for and more. Your answers could end up in an upcoming issue of PEOPLE StyleWatch!

Feb 01 2012 12:30 PM ET

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Alberta Ferretti Is Macy’s Next Impulse Designer

Alberta Ferretti Macy's
Courtesy Alberta Ferretti for Macy’s

Doo.Ri’s designs for Macy’s haven’t hit stores yet (mark your calendar: Feb. 15!) but the store is already looking forward to its next big collaboration, this one with Alberta Ferretti. The Italian designer’s collection of dresses, pants, blouses and knitwear will hit Macy’s stores and macys.com on April 17.

“The collection I created is fresh and bright, featuring light summer clothing that evokes the spirit of my beautiful country and is at the same time true to my style,” Ferretti said in a statement. “Macy’s numerous prestigious locations, as well as its important online presence, have been a unique and exciting opportunity for me to gift my ‘Italian Dream’ to a vast and diverse audience.”

Ferretti’s collection for Macy’s includes looks “from bohemian styling to garden party fashions,” according to a release, and offers oranges, pinks, teals, teans and whites perfect for summer. The maxi dresses, boho blouses and prints will run from about $49-$119.

Jan 27 2012 06:00 PM ET

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Blake Lively, Chloë Moretz Fête Jason Wu for Target

Jason Wu for Target
StarTraks (2); FilmMagic; StarTraks

We’re counting down the days until Jason Wu’s Target collection goes on sale — mark your calendar for Feb. 5! — but starlets Blake Lively, Chloë Moretz, Emmy Rossum and Jaime King were among the lucky few who go to shop a preview sale Thursday night at the Skylight Soho in New York.

Featuring feminine dresses, colorful skirts and must-have bags, the line is sure to sell out in a second. To that end, Wu said he didn’t design the collection for a specific type of shopper, but that every girl will likely appreciate the line. “We all want to be a little glamorous, a little playful and a little mischievous at times,” he told PEOPLE. “And I think that the collection really brings that out.”