It’s hard for us to remember a time when Kelly Osbourne was not sporting her lavender locks (she’s had the color for four years now), and she feels the same way, saying she’s never felt more herself than with her brightly-hued do. She recently sat down with PEOPLE to discuss her most recent mane change and what it was like when she first debuted her purple hair.
“Basically my color has become me. The first time I dyed it and looked in the mirror, I saw myself and I felt like me,” she told PEOPLE while stopping by to promote Wheat Thins Popped. “I’ll never be a natural girl. I’ll never be normal or simple. The most insulting thing someone said to me was to call me ‘beige.’”