Coty

Her main gig might be modeling, but Kate Moss is shaping up to be one of fashion’s most prolific perfumers. Kate has just launched her fourth scent, the fruity “floriental” Vintage, in Europe, and while Coty tells PEOPLE that there are no plans to bring fragrance to the U.S., you can get a peek at the star’s sexy campaign, shot by Mert and Marcus. Dressed in a champagne-colored gown, Kate strikes a pose inside a six-foot replica of a Vintage bottle. Tell us: What do you think of Kate’s newest fragrance campaign? Would you buy the scent if it were available in the Stateside?

Bill Davila/Startraks

Kate Moss might have built a multi-million dollar career on her looks, but, she says, her appeal is more than skin deep. “It sounds really corny, but I think that if you’re beautiful inside, it shows on the outside for sure,” she tells WWD in an interview timed with the European launch of her fourth fragrance, Vintage. “You can be a pretty face, but if you’re not a nice person it just doesn’t work. I’m not traditionally a beauty, but apparently people think I’m all right.” And of course, there is always the personality factor. Kate elaborates, “If you’re a nice person, it definitely helps.” This doesn’t, however, mean that the original waif would let herself go. Her motto for keeping her figure in check? “Nothing tastes as good as skinny feels,” she says before adding, “You try and remember, but it never works.” Read the full interview at WWD.com.

Mert & Marcus for Just Cavalli

From Posh and Becks’s steamy Emporio Armani ads, Gisele’s bump-free London Fog campaign, Scarlett Johansson’s sultry Mango images, Bar Refaeli’s barely-there Rampage sitting and more, fall ads are showing plenty of skin. And now, supermodel Kate Moss joins the crowd with her vampy Just Cavalli ads. Kate gets her inner party girl on in fun sparkly minidresses and sexy smoky eye makeup for the moody ads shot by Mert & Marcus. This is Kate’s third consecutive season fronting the campaign for the Italian fashion label, and we couldn’t think of anyone better for the job! From her perfect golden side-swept bangs to her super long legs, Kate is a natural pick for the young and fun contemporary line. Tell us: What do you think of Kate Moss’s Just Cavalli ads? What fall ad is your favorite?

CLICK THROUGH TO SEE ANOTHER IMAGE OF KATE!

Mert & Marcus for Just Cavalli

REX

Forbes has just released their annual list of the fashion industry’s highest paid models, and there’s no surprise to the bold-faced names that top the list. Gisele Bundchen maintains her number one status with estimated earnings of $25 million, followed by StyleWatch cover girl Heidi Klum, who clocks in at $16 million for the year. Kate Moss comes in at number three with $8.5 million, followed by the heavenly trio of Victoria’s Secret angels Adriana Lima, Doetzen Kroes and Allesandra Ambrosio. Click here to see the full story. Tell us: Who is your top model?

Flynet

Kate Moss’s ninth collection for Topshop — and second to be sold in the US — hit stores earlier this week. But after so many seasons, how does Kate keep the collection fresh? “I get inspiration from the places I travel, my great vintage finds. I become more inspired by every collection,” the jet-setter tells USA Today. From her current line, Kate reveals that the “Batik Maxi Dress” ($125, at topshop.com) is her favorite item. “I love the cut of this dress and the fact it goes from day to night so easily with the right accessories,” she says. As one of the world’s most celebrated fashion icons it’s not surprising that the effortless style found in Kate’s Topshop collection is a reflection of her own everyday dressing. “My looks just happen. I put things together from my wardrobe and see what works and feels right,” she says. Check out what else Kate has to say about her Topshop summer collection — and find out what her must-have beauty item is — at usatoday.com. Shop Kate’s summer collection at topshop.com.

Mario Testino for V Magazine

What happens when an edgy fashion magazine decides to do their first ever swimsuit issue? V Magazine enlisted star photographer Mario Testino to shoot six supermodels, including Kate Moss, Gisele Bundchen, Claudia Schiffer, Naomi Campbell and more, for the issue. The magazine doesn’t hit newsstands until May 6, but PEOPLE.com has an exclusive first look at Kate and Gisele’s sexy spreads. For even more stars in bikinis, check out Beach Patrol to see Lindsay Lohan, Kim Kardashian in their sexiest suits!

Click through to see Kate Moss and more Gisele!

Mario Testino for V Magazine

V Magazine

Goff/INF

Hot off the heels of the successful New York Topshop opening, rumors began to swirl that Kate Moss was about to begin penning a cookbook. The Daily Mirror reported that the British supermodel had been inspired by her friend Stasha Palos — the step-daughter to Topshop owner Sir Philip Green — who recently published a cookbook of traditional Jewish meals made simple. However, a rep for Kate tells PEOPLE.com “There is no cookbook. We do not know where it came from but it is definitely false.” Looks the only thing Kate will be cooking up is more sold-out designs for Topshop.

Demis Maryannakis/Splash News Online/span>

SoHo looked more like Hollywood last night as stars turned out for the much anticipated launch party for the famed British cheap-and-chic retailer Topshop in N.Y.C. And while the lead-up to the opening may have been plagued by delays, the wait was worth it as everyone from Topshop’s star designer Kate Moss to Jennifer Hudson, Jennifer Lopez and tastemakers Anna Wintour and Marc Jacobs headed to Balthazar for an exclusive dinner — that just happened to be one of the fashion events of the season. During a surprise performance by Hudson, who’s long been obsessed with the British retailer, the sequined star shouted out, “I’ve got my little Topshop outfit on. Is this all right?” Lovebirds Lopez and Mark Anthony watched as Hudson performed “One Night Only” from their seats at Moss’s table, which they also shared with designer Jason Wu. And while Lopez might be able to afford the priciest of designer garb, she told PEOPLE.com that she’s a fan of Topshop for its low-priced chic. “I love that you can get a lot of stuff there, really inexpensive,” she said, “that it fits really great, and they really concentrate on making cool, really cutting-edge clothes.” Check out all the goods at Topshop.com — free shipping all week!

Paris is buzzing over the most recent Chanel collection, which stuck to a strict color palette of black with occasional accents of light pink and pistachio green. And of course, there were a new slew of covetable bags with those iconic chain straps. What do the chic and gorgeous front row denizens think of Karl Lagerfeld and the collection? Watch and find out as Lily Allen, Kate Moss, Freida Pinto and more Chanel-clad stars talk about the designer’s genius and the pieces they covet most. Then check out all the stars at Paris Fashion Week by clicking here.

Courtesy Mert Alas and Marcus Piggott for Longchamp

Not only is Kate Moss gearing up to release an accessories collection in 2009 for TOPSHOP, the supermodel will also star in British design house Longchamp’s Spring ‘09 ad campaign — along with Russian model Sasha Pivovarova. This is the first advertising campaign which showcases Longchamp’s ready-to-wear collection. The bold, graphic photos which highlight Kate and Sasha’s sassy and sexy personalities are intended to epitomize the Longchamp woman. We love the bold lips and look-a-like bobs! Check out all the ads when they hit magazines in January 2009. Tell us: What do you think of Kate’s new campaign?

CLICK THROUGH TO SEE ANOTHER IMAGE FROM KATE’S CAMPAIGN!

Courtesy Mert Alas and Marcus Piggott for Longchamp

Courtesy topshop

Two years ago Kate Moss took her supermodel style to the masses when she collaborated with British affordable chain Topshop. Good news for all the fashionistas couldn’t get enough of her high fashion styles with main street prices. Topshop has announced the extension of the Kate Moss for Topshop collection for another three years–plus the addition of shoes and lingerie. “The last two years have been an exciting experience, and Topshop has given me the perfect platform to develop my own collection, which is something that I have wanted to do for a long time. I am really looking forward to working with the Topshop team on our new collections and thank everybody who already owns a piece of Kate Moss for Topshop!” Kate said in a statement to the press. What’s better is that with the launch of the Topshop US e-commerce site in September and the much-anticipated New York flagsip store opening in March, Kate’s designs will be widely available on this side of the pond. We can’t wait to see what Kate has in store for us — especially in terms of shoes and lingerie. Tell us: Will you buy shoes and lingerie by Kate Moss?

Richard Young/Startraks

For the past two decades, supermodel Kate Moss’s laid-back look has made her a muse for some of fashion’s hottest designers, style tastemakers and artists — and she’s finally revealing her style secrets in an interview with The London Times. “When it comes to dressing,” she tells the paper, “I follow my feelings and just get dressed. For me, it’s not necessarily about trends or even interpreting catwalk looks.” But for those of us who don’t have her innate sense of style, she offers a little sage advice for how to always get it right. “Never look like you’ve tried too hard — or, rather, don’t try too hard!” she emphasizes. “Mismatching can add a much more personal touch to an outfit.” And when it comes to hair, she’s equally adventurous. “Be brave and try a new hairstyle,” says the model, who recently took her own advice, chopping off her long locks into a bob. “It can completely transform your look just for one night and inspire a new way of looking at your existing wardrobe.” And as the reigning queen of vintage cool she offers a little advice on buying secondhand. “When you buy a vintage or secondhand piece, don’t take it on face value — it can be altered in so many ways. I’ve lopped the hem off many a full-length gown and made necklines lower. It does help to have a genius dressmaker, otherwise just do it yourself.” Click here to check out all of Kate’s sartorial wisdom — and learn the story behind the 21st-birthday dress, given to her by former flame Johnny Depp, that she hopes to pass down to her daughter.

Ramey

Taking a cue from another famous Brit — Lily Allen — Kate Moss added hot pink streaks to her blonde locks this weekend. The supermodel, known for her quirky style, gave her bob a rock ‘n’ roll makeover for her daughter Lila Grace’s birthday party in London. Other famous guests like Kelly Osbourne donned curly pink wigs and funky clothes, while Kate herself rocked sexy zebra-striped pants. No word on what the official theme of the party was, but we think the pink streaks look fun on Kate. Tell us: Do you think Kate Moss should keep the streaks? Do you love or hate them?

Goff/INF

She’s long been a source of inspiration of some of fashion’s top designers, and a new art exhibit in the heart of Paris is setting out to examine Kate Moss’s status as a modern-day muse. France’s Musée des Arts Décoratifs has announced plans for an exhibition dedicated entirely to British supermodel. Just yards from the Mona Lisa’s famous perch in the Louvre, the display will showcase Moss’s 19 years in the industry. Museum Director Beatrice Salmon explains the choice, saying that the museum intends to “decode the phenomenon” the supermodel has become. “This is an occasion to ask a certain number of experts in image and communications to explain why and how [Kate has] become someone the whole world knows.” As for just how involved Moss herself will be in the project, the Museum’s press officer Marie Laure Moreau says that “Kate Moss has agreed to cooperate, to collaborate on the exhibit. The show will concentrate on her life, her career — and be a celebration of her 19 years.” But will Moss be there to kick off the launch of the show, which will run from November 26, 2009 to April 25, 2010? Moreau adds laughingly, “We certainly hope so!” Tell us: Would do you think of the national museum’s choice to create an exhibit based on Kate?–Reporting by Peter Mikelbank

Big Pictures/Bauer-Griffin; Alpha /Landov; Focus Pictures/Pacific Coast News

Supermodel Kate Moss has been the face of Rimmel London since 2001 — a lifetime in the beauty biz — but it looks like the British cosmetic label is getting a bold new look, adding two new faces to their ad campaign this fall with auburn-tressed model and university student Lily Cole and London-born chanteuse Sophie Ellis-Bextor. Contrary to rumors, however, Rimmel’s reps tell PEOPLE, Moss is not being replaced, and will continue in her role as the main face of the brand. As part of her ongoing position, Moss will star in new commercials this fall, while the other two will be featured in their own spots. And while she won’t be working directly with Moss, Cole couldn’t be happier to get in front of Rimmel’s cameras. “It is a wonderful opportunity for me to represent an innovative, trend-setting brand like Rimmel London,” she says. “I am also very honored to have been chosen to work alongside such an iconic face as Kate Moss.” Tell us: What do you think of Rimmel’s decision to add more faces to their brand. Should they have kept Kate Moss as their one-and-only?

Goff/INF

After already stripping down to her lacy undergarments for sexy videos for the high-end lingerie company last year, Kate Moss returns to star Agent Provocateur’s ads for their new bridal range! British Vogue reports that the supermodel has already shot six images where she is a bride who has a sudden change of heart. With engagement rumors swirling around her relationship with The Kills lead singer Jamie Hince, is the model trying to tell us something? We’ll just have to wait and see — the ads launch later this year.

Goff/INF

We’ve been chalking up Kate Moss’s radiant appearance to boyfriend Jamie Hince, but it turns out it’s actually all thanks to the ultimate rock chick turned eco-beauty junkie Jo Wood. The wife of Rolling Stone rocker Ronnie Wood and founder of the Jo Wood Organics beauty line tells PEOPLE at her Everyday Range product launch how she convinced the supermodel to go organic. “I opened her fridge to see what was organic and there was nothing. I started telling her how important it is for her little girl.” And the mom of five-year-old Lila Grace is now almost 100% converted, including using Jo’s beauty line. “Kate loves the stuff, she loves all the oils,” adds Wood. As for the model’s bright complexion, Wood chalks it up to her new organic food regimen. “It’s amazing she can get away with it. She still likes to have a good party, but her skin looks good still. I told her! You have to look after your skin but it’s what you put in you as well.” So where should an organic beginner start? “Read the labels,” Jo says. “Once you start reading labels then you only want to have things that you understand in your products.” Consider us converted.

Courtesy lancome

We’re not usually one to kiss and tell, but our latest love is just too good to keep secret. Even if you don’t already know British designer Christopher Kane by name, you’ve probably spotted his sexy neon dresses on celebs like Kate Moss and Chloe Sevigny. And now there’s one more way to get into his designs. Following the lead of previous up-and-comers like Thakoon, Proenza Schouler and Benhaz Sarafpour, Kane has partnered up with Lancome, in what may be our favorite collaboration to date. Each of his of nine limited-edition Juicy Tubes World Tour glosses, $18 each, is decorated with an illustration by the designer, and comes in a shade inspired by his global travels, like Tokyo Plum Blossom, Paris Bubbly, or Red Hot New York. This is one kiss that’s definitely on our list of the best things for spring.

Ramey

Kate Moss is known for her over-the-top parties, and her 34th birthday bash in London this week was no exception. The model made a grand entrance in a Chanel dress over a jumpsuit, Terry de Havilland wedges and a delicate gold star painted over one eye. Once inside the hot new club Punk, Moss whooped it up with pals including Kelly Osbourne and Davinia Taylor. As much fun as it all sounds, we still can’t decide if we think Kate’s look is totally cool or a total wipeout. We want to know what you think! Tell us: What do you think of Kate’s starry look? Do you love it or hate it?

Courtesy topshop

We were thrilled when Kate Moss previewed her holiday collection in London, and now the line has actually hit TopShop! Turns out that we aren’t the only ones who were looking forward the fashion icon’s lastest — FabSugar.com has all the details and more images of the collection. Click here to shop the collection, and click here to get the full scoop on FabSugar.com.