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Drew Barrymore

Drew Barrymore: ‘I Live For Makeup and I Like Wine!’

Jan/31/2013 at 09:00 AM ET

Drew Barrymore Harper's BazaarDaniel Jackson for Harper’s BAZAAR

If you take away the fact that she’s a multi-talented movie star, producer, former CoverGirl and current cosmetics mogul who got married in Chanel, we really have a ton in common with Drew Barrymore.

For instance, we share the same life motto. “I live for makeup and I like wine. These are my truths!” she says in the March issue of Harper’s Bazaar of the decision to start Flower Cosmetics and Barrymore Wines while pregnant with daughter Olive.

More revelations that we’re totally on board with? “I wear sweatpants that I find on the floor” (on why she didn’t want to start a fashion line, like many celebs) and “It’s my crusade to help women feel good about themselves” — something that we at PEOPLE StyleWatch fully relate to.

It’s to fulfill that mission that she started Flower in the first place, and why she’s been so involved in everything from the formula to the packaging: “It’s about … a girl watching her mom at a vanity table,” she says. “I wanted warmth and acceptance and self-love.” And if she achieves that with Flower while wearing homemade tie-dye yoga pants (you’ve got to read it to believe it), well, we’ll love her even more.

To read more on Drew Barrymore’s next big steps, click here and pick up the biggest-ever March issue of Harper’s Bazaar, on stands Feb. 12.

–Alex Apatoff

PHOTO: SHOP STAR LOOKS — FOR LESS!

Drew Barrymore’s New Makeup Line Gives Her Butterflies

Jan/17/2013 at 09:00 AM ET

Drew Barrymore Makeup
Sara Jaye Weiss/ Startraks

Many celebrities have lent their lovely faces to major makeup campaigns, but few have gone as far as to create their own lines. Drew Barrymore, however, has never followed the Hollywood playbook, and now her new beauty collection, Flower, is on shelves — and we’re already big fans.

Here, the A-lister tells PEOPLE about her latest venture (available at Walmart), her favorite red carpet moment of all time and what product she loves to borrow from her daughter, 3-month-old Olive:

What inspired you to launch Flower?

I’ve been sitting in a makeup chair since I was 6 years old, and I love how aspirational those rooms are. I’ve seen women empower and transform themselves. I’ve worn makeup my whole life for film and fashion and worked with the best makeup artists in the world and I love what makeup does for you. Then I was the co-creative director at Cover Girl for six years, and when I finished my contract, it was like I had gone to college for six years and I wanted to know what I would do with my degree.

What was the development process like?

I banged my head against the wall trying to figure out how to do things different. We’re doing prestige formulas at mass. That’s what people deserve. I spent as much of my time testing pigments and shades as I did fighting price points. We didn’t put money into marketing, we’re putting everything into the formulas and therefore into people’s hands. That’s what excites me and gives me butterflies. I would love to be a game change.

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All the Details on Drew Barrymore’s Affordable New Makeup Line

Dec/14/2012 at 01:00 PM ET

Drew Barrymore MakeupCourtesy Donato Sardella for WWD

Baby Olive isn’t the only recent addition to Drew Barrymore‘s life: The actress is also welcoming a new beauty collection, Flower.

Flower will feature 181 products including items for the face, eyes, lips and nails with prices ranging from $4.98 to $13.98, and will be available at more than 1,500 Walmart stores and walmart.com starting in January, according to WWD.

Though it’s a product for the masses (Barrymore tells WWD she partnered with Walmart because she wanted her makeup “to be in people’s hands,”) the actress used the same formulas that expensive beauty brands use so that Flower would be on par with department store makeup lines.

She wanted the packaging to feel luxe, too: Each item is encased in white and rose gold plastic. “It’s so luxurious, but also approachable,” Scott Oshry, president of Flower’s manufacturing firm Maesa Group, explains.

And Barrymore made sure to be there during each step of the creative process to ensure Flowers turned out as she envisioned it. “I don’t want to sit there and hope it works out. I want to be in the middle, in the mix, making sure it works out,” she says. “It is almost an uncontrollable desire to be one of the people who is creating. Maybe it is just a type of personality. I can’t sleep at night. I care.” Tell us: What do you think of the packaging? Do you love it as much as Barrymore does? Check out the photo above, then sound off in the comments.

–Jennifer Cress

PHOTOS: SHOP MORE FAB BEAUTY PRODUCTS!

Are You Loving Drew Barrymore’s Rich New Hair Color?

Oct/30/2012 at 11:00 AM ET

Drew Barrymore Hair Color
John Sciulli/Getty; Inset: FilmMagic

New baby, new look! Drew Barrymore debuted a deep brunette hair hue Saturday night at the LACMA Art + Film gala in L.A., a major change from the ombré style she’d been sporting throughout her pregnancy.

The actress, a hair color chameleon, has experimented a lot in the past three years, trying everything from red and dip-dyed to blonde and brunette.

“Drew likes to keep her look fresh,” her stylist told PEOPLE last year. “We like to try new things when the seasons change.” Our opinion? This new chocolatey brown hue is a perfect choice for fall. Tell us: Are you a fan of Barrymore’s new look?

PHOTOS: VOTE ON STAR HAIR COLOR CHANGES!

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Chic Clicks: Drew Barrymore to Launch Makeup Line; Plus: Did Justin Bieber Shave His Head?

Oct/29/2012 at 02:30 PM ET

Drew Barrymore Hair
Michael Kovac/Getty

–New mom (and CoverGirl) Drew Barrymore is reportedly working on her own cosmetic line for Walmart [WWD]

–He’s wearing a hat, so we can’t say for sure, but it almost looks like Justin Bieber is sporting a buzz cut [MTV Style]

–Italian shoe company Superga named Rita Ora its newest face; previously, fellow fashionista Alexa Chung had the gig [StyleBistro]

–Iman reveals her drugstore beauty product must-haves. Even legendary supermodels love a deal! [Refinery29]

–For those of you stuck at home due to Hurricane Sandy, here are some fun fashion films to catch on Netflix [Racked]

Chic Clicks: Ashley Greene Fights Abuse, Lena Dunham Goes Pantsless

Oct/01/2012 at 02:00 PM ET

Ashley Greene Hair
Stephen Lovekin/Getty

–To benefit domestic violence awareness charity m.powerment, 100 percent of proceeds from mark.’s new $24 lipstick and compact gift set will be donated to the organization. Brand ambassador Ashley Greene curated a girl-power playlist to help the cause, too [BellaSugar]

–It looks like Girls star Lena Dunham accidentally forgot her pants this weekend [The Cut]

–While preparing for her baby-on-the-way, Drew Barrymore found the time to photograph a Tommy Hilfiger campaign [Huffington Post]

–Rebecca Minkoff is expanding her growing fashion empire by venturing into jewelry [ELLE]

–Here are all the ways celebrity closets are different from yours … and the reasons go way beyond the clothes [Buzzfeed]

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Drew Barrymore’s ‘Beautiful’ Wedding Dress: All the Details

Jun/08/2012 at 09:00 AM ET

Drew Barrymore Wedding

When your father-in-law-to-be is the former CEO of Chanel — and when your name is Drew Barrymore — commissioning a wedding dress is fairly easy. So on her big day, Barrymore wore a custom muslin and organza gown designed by Chanel creative director Karl Lagerfeld, tailored just for her during fittings in Paris and Los Angeles.

“I think she looked beautiful and it fit her strong personality,” Lagerfeld told InStyle.com of the dress this week.

Barrymore customized her gown — which featured a skirt embroidered with tulle flowers and feathers — with a black satin belt. “She wanted that,” Lagerfeld added to InStyle.com. “I loved it. I love her.”

The mom-to-be accessorized her look with Chanel fine jewelry, including the diamond and white-gold “Fil de Camelia” earrings and a vintage “Eventail” cuff, which included more than 14 carats of black and white diamonds.

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