Britney Spears

FilmMagic(2), Splash News Online, Getty

With over a dozen celebs launching signature scents over the next few months, Hollywood is going to be smelling fine this fall. The big question on our minds, however, is who’s got what it takes to create the biggest fragrance sensation? Four of our favorite celebrity perfumers are adding to their already well-established scent empires with new editions. Jennifer Lopez will release romantic My Glow, Britney Spears is debuting Circus Fantasy by Britney Spears, Mariah Carey will release Forever, as we told you yesterday, and Jessica Simpson’s business partner recently dished to us about her new Fancy Love But we want to know which you are looking forward to! Vote for which celeb scent you think will smell the best.

After revealing her new Candie’s ads for fall yesterday, we have a sneak peak at what went down behind-the-scenes at the campaign’s shoot. Between filming her “Radar” music video and the Candie’s commercial and print ads, Britney Spears talks location and her favorite item from the Candie’s collection — not surprisingly for the sexy singer, a black lace dress. Hear more from Britney in this behind-the-scenes look at her Candie’s shoot!

Courtesy of Candies

After showing some serious skin in Candie’s spring ads, Britney Spears covers up in chic dresses and jeans for the upcoming fall campaign. And that’s not the only place you’ll see the pop superstar sporting the affordable line. Britney will even wear Candie’s in her new music video, “Radar.” “I was so excited to wear Candie’s in my ‘Radar’ video,” says Britney in a press release. “I especially loved their jeans and cute dresses which were perfect for the theme of my video.” In her new video, Britney becomes intrigued by a handsome player at a polo match who ultimately gets caught in her radar. Footage from the video will also appear in a Candie’s television commercial which will debut later this summer along with the print ads in September magazines. Check out the video for “Radar” and shop Candie’s exclusively at Kohl’s department stores. Tell us: What do you think of Britney’s new Candie’s Ads?

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James Breeden/Bret Thompsett/Pacific Coast News

It’s been awhile since Britney Spears has altered her signature sunny locks. But never one to shy away from change, the pop star stepped out over the weekend showing off longer and much darker hair. While we can’t tell for sure if Britney’s new look is for real or a wig, we think going dark still works for her. Our favorite Britney look is definitely blonde, but everyone needs a change sometimes! Tell us: What do you think of Britney’s new brunette do? Love it or hate it?

Courtesy Candie’s

We already told you that Britney Spears was going to be the next Candie’s girl but now we have a sneak peek at her sexy new ads! The singer flaunts her dancer’s physique in a variety of skin-baring outfits and the brand’s signature heels against a bright pink background. In a statement, Britney gushes about the campaign, “I had so much fun shooting the Candie’s for Kohl’s campaign. I got to wear the cutest clothes and they are perfect for summer!” Check out this behind-the-scenes video of Britney shooting the ads below. Tell us: What do you think of Britney’s new ad?

Courtesy DSquared2

After five years, Britney Spears is returning to the stage for her Circus tour—and it looks like things will be just as sexy as before. The Canadian design duo behind star-favorite label DSquared2 has teamed up with the pop star to create looks for her and her backup dancers. The designers have refashioned traditional circus costumes such as those worn by trapeze artists, clowns and jugglers into sinister and provocative looks. The custom styles were created to take on a dream-like element that will blend with Britney’s sexy on-stage persona. We can’t wait to see more. Tell us: What do you think of Britney’s costumes?

Courtesy Candie’s

Her much-anticipated Circus tour is kicking off Tuesday, but Britney Spears has even more to look forward to. Marking her first-ever apparel endorsement, the princess of pop has been named the next Candie’s Only at Kohl’s spokesmodel. The singer will be stepping into the shoes of Heroes star Hayden Panettiere who was the face of the shoe line for two years. As part of her new gig, Britney will appear in Candie’s print, television, in-store and online ads this year. Candie’s and Kohl’s also plan to follow Spears on her comeback tour, rolling out pink carpets and VIP lounges for her fans. The retailers will even host the “First Look” tour video that will give fans a sneak peek at her performances. Tell us: What do you think of Britney as the new Candie’s Girl?