Celebrity Ad Campaigns

Leighton Meester: 'I'm Less Concerned with Fashion for Fashion's Sake' These Days

Mar/25/2015 at 03:04 PM ET

Thanks to her stint as Blair Waldorf on Gossip Girl (as well as some of her own very memorable style moments), Leighton Meester has established a fairly indelible reputation as a fashionista. But in an intimate Q&A for Jimmy Choo (to go with the style diary she shot for the brand (remember Emma Roberts’s last year?), Meester shares that her everyday life is a lot less over-the-top stylish — and a lot more relatable — than you might think. Read on for a few of our favorite revelations from the star.

Leighton Meester Jimmy ChooCourtesy Jimmy Choo

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Lady Gaga Drinks Her Green Juice from a Syringe, Calvin Harris Shows Off His Crazy Abs and More TMI Instagram Pics

Mar/25/2015 at 02:12 PM ET

It’s always surprising to see what celebs post on Instagram — from unveiling new hair changes to enviable vactaion pics. And sometimes they get really candid like Lady Gaga, Calvin Harris and Miley Cyrus all proved in the past 48 hours.

Lady Gaga InstagramCourtesy Lady Gaga

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Brooklyn Beckham Lands His First Official Fashion Campaign: See the Photos!

Mar/19/2015 at 01:09 PM ET

Growing up in a fashion-filled household (his mom is a designer, his soccer stud dad has appeared in numerous ad campaigns and his little brother is the face of Burberry), it was only a matter of time before Brooklyn Beckham got involved in the industry. The 16-year-old is paving his own stylish path with a brand new clothing campaign!

Brooklyn BeckhamAlberto E. Rodriguez/Getty

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7 Reasons Why Joan Smalls Is Our New Favorite Supermodel

Mar/19/2015 at 09:00 AM ET

Joan Smalls has a very impressive résumé — a globe-trotting runway veteran, brand ambassador for Estée Lauder, plus, modeling campaigns with Marc Jacobs and a ton of other high-fashion labels — and now, the multi-talented supermodel (she’s only 26!) is tapping into her creative side to design a capsule collection for the popular denim brand, True Religion — inspired by her personal street style. We chatted with the famous catwalker about her exciting new role (a first for the model!), Fashion Month (it involves an endless amount of gum chewing and lots of quality time spent with her supermodel girlfriends) and more!

A model Joan Smalls walks the runway at the EmilioVenturelli/WireImage

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Eric Decker on His Style: 'My Wife Still Has to Dress Me'

Mar/17/2015 at 05:43 PM ET

Eric Decker looks good no matter what he wears. And the New York Jets wide receiver has his wife (country singer Jessie James Decker) to thank for that. How do we know? Because Eric, who is an ambassador for Buffalo David Bitton’s clothing line, told PEOPLE a little bit about his fashion off the field.

Eric DeckerCourtesy Buffalo David Bitton

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Heidi Klum Fronts INC's 30th Anniversary Campaign: See Her Throwback Modeling Photos for the Brand

Mar/06/2015 at 09:00 AM ET

Years before earning her wings as a Victoria’s Secret Angel, tapping into her entrepreneurial side (she has a line of activewear, a children’s clothing collection and multiple fragrances all under her belt) and producing an Emmy-nominated TV show (Project Runway!), Heidi Klum was simply a model. And one of her first jobs? Working with the fashion brand INC (sold exclusively at Macy’s) in the late ’90s. Now, 18 years later, Klum is fronting the brand’s latest campaign in honor of its 30th anniversary — and we’ve got the exclusive scoop on the partnership.

Heidi Klum models for INC's 30th anniversaryCourtesy INC

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Paula Patton Models for Ellen Tracy: I Don't Even Want to Look Back at Photos of My Old Outfits! (PHOTOS)

Mar/03/2015 at 01:27 PM ET

The gorgeous Paula Patton always brings it majorly on the red carpet, so we figured it was just a matter of time before she got tapped by a brand to front an ad campaign. And we were right, but as it turns out, she’s not posing for something super-glam or over-the-top sexy. Instead, she’s been snapped for Ellen Tracy in a series of pretty, wearable and classic pieces, and we’re loving this look for her. And she’s loving it too, for many reasons.

Paula Patton models for Ellen TracyCourtesy Ellen Tracy

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