Skincare

Winslow/Prahl/Splash News Online

When Kim Kardashian hit Mexico’s sandy beaches this past week she sizzled — quite literally. Suffering a nasty sunburn on her face and body after falling asleep in the sun, the star posted images of her post-sun visage on Twitter. And today Kim is sharing how she found relief on her blog with her favorite new product, Kiehl’s Anti-Oxidant Skin Preserver. “This face cream saved my life!” she writes. “It is the only thing that calmed down my sunburn and healed my skin!” And she learned a lesson about the dangers of the sun exposure as well. “Having this sunburn was the biggest wake up call for me,” she says. “I realized how damaging sun is and how important it is to take care of your skin.”

Courtesy Sweeney Management

Talk about an unforgettable birthday present! Emma Roberts, who turns 18-years old today, also gets to celebrate becoming Neutrogena’s newest brand ambassador. The Hotel for Dogs star joins a long list of Hollywood A-listers that includes Jennifer Garner, Vanessa Hudgens, Hayden Panettiere, and most recently, Natascha McElhone. “I’m so excited to enter this new chapter in my life. To be a part of a brand that I have always loved and believed in is a once in a lifetime opportunity,” says Emma. “It’s important to me to be associated with Neutrogena because they instill confidence and beauty in young women.” And for their part, Neutrogena is thrilled to have the young actress. “Emma Roberts embodies the youthful spirit and confidence that have always been part of the Neutrogena brand and we are proud to have her as our newest brand ambassador” says Jim Colleran, President of Neutrogena. The teen star will be starring in the beauty brand’s television commercials and print ads. Tell us: What do you think of Emma’s new role?

courtesy Special Artists

We’ve got the exclusive on the newest face of Neutrogena. Californication star Natascha McElhone, 37, will make her debut next month as the company’s brand ambassador for its facial moisturizers and treatments. “Neutrogena appeals to me because it’s unpretentious and pure,” says McElhone, a mother of three boys who was widowed last May when her surgeon husband died of a heart condition only five months before she gave birth to son Rex. “Right now with a newborn and with my two other sons adjusting and adapting to this new life, I have to be honest, there really isn’t much time for myself,” says the English actress. “I don’t have a particular [beauty routine] because I don’t really have time for one. Which is why products like Neutrogena are essential.” McElhone — who joins other Neutrogena spokeswomen including Diane Lane, Jennifer Garner, Vanessa Hudgens, Hayden Panettiere and Susie Castillo — will kick off her role in a February ad campaign for its new Ageless Essentials Continuous Hydration product line. — Marisa Laudadio

Gustavo Caballero/Getty

She’s already a superstar on the tennis courts, and now Olympic gold winner Serena Williams has a new game going, starring as the face and co-founder of athletic beauty brand Mission Skincare. The world’s second-ranking women’s player reveals that her decision to join entrepreneur Josh Shaw in the enterprise was born out of a gap she saw in the market. “I’ve always been disappointed with the lack of skincare products that can keep up with the demands athletes place on their skin,” Williams says. “When I learned about Mission and their focus on innovative skincare solutions for everyone with an active lifestyle, I knew I could have an impact on the company.” The brand’s six-product starting line-up of practical skincare options, including an SPF 30 Facestick, Lip Protector, and Anti-Friction Cream, are designed to be irritant- and animal-cruelty-free. Tell us: Will you check out Serena’s new products?

Stewart Shining

Impressed by the glowing skin of the make-up free beauties photographed for PEOPLE’s 100 Most Beautiful issue? They shared some of their beauty secrets for flawless skin with us — and what products they turn to in an emergency. Brooke Shields relies on facials at Balance Spa on Montana Avenue once every two months, where she gets an Epicuren Enzyme facial with an enzyme peel. “I just started getting more conscientious of getting facials,” she says. “It’s about that and sunscreen.” Kristen Bell’s secret weapon for breakouts? “I use a zit-zapper by Rhonda Allison, Fruit Botanica Acid. It dissolves a zit within 24 hours!” Minka Kelly uses ProActiv face wash and La Mer moisturizer — and if she can’t resist the temptation to pop a pimple? “I’ll put Neosporin or Aquaphor on it to heal it right away.” Beauty Zoe Saldana has a much more simple regime: a glass of water on her nightstand. “It helps your body shift things from your digestive system to your liver. It washes everything out, and I love that.”

Photo
Credit

She’s one of music’s most stylish stars, and in a revealing new interview, Rihanna dishes about her fashion obsessions and favorite beauty tips — as well as her tomboy past. “I’ve been a fashion fanatic since I was little, looking at all the international magazines. But I used to dress like a boy when I was a kid,” she admits to the British edition of In Style. “I’d wear my brother’s baggy pants and his trainers.” And her tastes have definitely changed over the years. “Now I like little skull caps, jeans, flat boots that come up to the knees. And then I play around with the top — a big T-shirt, or a sleek camisole, or a jacket. I love jackets! I have a million.” The singer gives credit for her unique fashion sense to her makeup-artist mom. “She knew everything about perfume, skincare and make-up,” she says. “She never let me wear make-up but I was secretly fascinated, so when she’d leave home, I would play around with hers.” And her surprisingly simple secret to looking fresh-faced even on a grueling world tour? “Water and rest for my skin,” she says.

Goff/INF

We’ve been chalking up Kate Moss’s radiant appearance to boyfriend Jamie Hince, but it turns out it’s actually all thanks to the ultimate rock chick turned eco-beauty junkie Jo Wood. The wife of Rolling Stone rocker Ronnie Wood and founder of the Jo Wood Organics beauty line tells PEOPLE at her Everyday Range product launch how she convinced the supermodel to go organic. “I opened her fridge to see what was organic and there was nothing. I started telling her how important it is for her little girl.” And the mom of five-year-old Lila Grace is now almost 100% converted, including using Jo’s beauty line. “Kate loves the stuff, she loves all the oils,” adds Wood. As for the model’s bright complexion, Wood chalks it up to her new organic food regimen. “It’s amazing she can get away with it. She still likes to have a good party, but her skin looks good still. I told her! You have to look after your skin but it’s what you put in you as well.” So where should an organic beginner start? “Read the labels,” Jo says. “Once you start reading labels then you only want to have things that you understand in your products.” Consider us converted.