We Tried It: Pat McGrath's Gold 001 Pigment Used 21 Ways

Nov/20/2015 at 05:44 PM ET

It’s been three weeks since makeup mega-guru Pat McGrath released 1,000 of her Gold 001 pigments into the hands of makeup addicts everywhere, and we’re still freaking out over it. The product, which is McGrath’s first, comes straight from Pat McGrath Labs — and not to hyperbolize, but it’s a dome of gold magic. But if your first thought was “What on earth am I supposed to do with pure gold pigment?” Below, here are 21 (easy!) ways I’ve tried it in the past few weeks.

Pat-McGrath-Gold-001-ideasCourtesy Jillian Ruffo

It arrived in a bag with Mehron mixing liquid, a spatula, a mixing pot and a whole lot of sequins, can be applied sheer or opaque, wet or dry, and literally anywhere. It’s also beyond easy to use — the instructions read “Dig in and play fearlessly,” but be advised: I’m still covered in glitter days later.

Pat-McGrath-Gold-001-ideasCourtesy Jillian Ruffo

1. Create a crazy cat eye (pictured above)
I dipped a thin makeup brush in the mixing liquid and combined it with a small fleck of pigment, then applied multiple layers in a cat eye shape.

2. Or work it into a smoky eye
A sheer wash of pigment all over my lids before applying brown shadow left me the perfect smoky metallic look.

Pat-McGrath-Gold-001-ideasCourtesy Jillian Ruffo

3. Use it to accentuate your lips
If you’re looking for an instant holiday pick-me-up, use your finger to dab pigment over any lipstick, just in the center of your lips.

4. Or as full-blown gold lipstick
Apply a thick layer over blotted lip balm.

5. It’s the prettiest gilded eyeliner
Use a thin eyeliner brush dipped into mixing liquid and pigment to draw a gold line above and below your lash lines.

6. And makes the most luminous body lotion
Just a fleck of pigment mixed into body lotion added the perfect amount of shine—and it’s great for any night out.

Pat-McGrath-Gold-001-ideasCourtesy Jillian Ruffo

7. Make a custom temporary tattoos
Paint it on your arm in any shape you want, because why not?

8. You can use it to highlight your cheekbones
Buff a tiny bit into your skin, just above your cheek bones.

9. And your Cupid’s bow
Use your ring finger to apply a touch of powder above the center of your top lip.

10. Or contour the bridge of your nose
Swipe it down the center of your nose for instant contour.

RELATED PHOTOS: Having A Moment: Nail Art

11. Make the tips of your lashes sparkle
Just apply to mascara-ed lashes with a fluffy eyeshadow brush.

12. And accentuate your brows
Brush it over your brow gel to make your brows stand out.

13. Use it as nail polish
Pick up a fleck of pigment with a clear nail polish brush, and blend it onto your nails.

Pat-McGrath-Gold-001-ideasCourtesy Jillian Ruffo

14. Or for super easy nail art
Mix it into clear nail polish. Apply it at the tips of your nails first, working your way down the nail as the glitter thins out.

15. Draw on faux earrings
Use a tiny brush and mixing liquid, and dab a circle of pigment onto your ear lobes.

16. Or bracelets
Paint rows of gold on your wrists.

17. Want to redirect to your hair? Make literal highlights
I picked up some pigment with a fluffy powder brush and applied a few coats on a small section of hair.

Pat-McGrath-Gold-001-ideasCourtesy Jillian Ruffo

19. Or on one strand of a braid
And added an extra coat to get an opaque layer on that same strand before weaving it into a braid for a fun touch.

20. Liven up your part
Use your finger to dab it all the way through a lightly spritzed part.

21. Or to glam up your ponytail holder.
Just brush damp pigment around the band.

What’s your favorite way to use it? Tell us your ideas below.

— Jillian Ruffo


Kylie Jenner Posts Sexy Underwear Selfie to Distract from a Broken Nail (as One Does)

Nov/06/2015 at 09:09 AM ET

Kendall has her Calvins. And Kylie has her black Moschinos. How do we know? Because Kylie Jenner just posted an Instagram selfie in her underwear.

The 18-year-old posted a pic on Instagram Thursday in which she wears just a white tank and a pair of Moschino briefs, accessorized with a few Cartier bracelets.

Kylie JennerCourtesy Kylie Jenner

Read More

Gigi Hadid Posts Nearly-Naked Photo to Celebrate Her At-Home Spa Day

Sep/25/2015 at 10:38 AM ET

Stars do things a little differently than the rest of us. You have an Instagram; they launch an app all about themselves. You love your favorite sweatshirt; they stake their presidential campaigns on the issue. You like to pamper yourself in your favorite yoga pants and Turkey Trot 2011 tee; they do it in briefs and nothing else.

Gigi Hadid nakedCourtesy Gigi Hadid

Read More

Kylie Jenner Shows Off Intricate Barbie-Inspired Nail Art (With a Britney Spears Cameo, Because Why Not)

Sep/24/2015 at 10:13 AM ET

There’s nail art, and then there’s Kylie Jenner nail art! The 18-year-old showed off a pink Barbie-themed manicure on Instagram … which doesn’t surprise us, considering Kylie knows a little something about living in a Malibu Dream House.

Kylie Jenner nail artCourtesy Kylie Jenner; Inset: Getty

Read More

Emmys 2015: Supporting Actress Winner Uzo Aduba Takes Us Inside Her Glam Process (Exclusive Photos)

Sep/22/2015 at 09:00 AM ET

Before taking home the award for Outstanding Supporting Actress in a Drama Series for her role on Orange Is the New Black at Sunday night’s 67th Annual Primetime Emmy Awards, Uzo Aduba gave PEOPLE a sneak peek of her prep, complete with exclusive (and adorable!) behind-the-scenes photos. Find out how her day of beauty went down, and exactly how to get her award show look.

Emmys 2015 Uzo Aduba glam squadAlberto E. Rodriguez/Getty

Read More

13 Instagram Accounts to Help Make the End of Summer Less Devastating

Sep/04/2015 at 12:00 PM ET

Labor Day weekend is one of deeply mixed emotions. On one hand, we get an extra day off from work, so we’re happy! On the other, it’s the last weekend of sunshine, sand and sandals, so we’re sad (insert single tear emoji face). To help ease your (end of) summertime sadness, we’ve come up with a list of the best Instagrams to dig into while you’re soaking up the last precious moments of the season (and what’s better to look at while you’re on the beach than pictures of other people on the beach?). From glamorous stars at the Venice Film Festival to incredible vacation spots, you’ll feel more inspired than ever when you wake up on Tuesday morning.

Diane KrugerCourtesy Diane Kruger

Read More

10 Things You Can't Do If You're Wearing Bubble Nails, A.K.A. the Latest Instagram Beauty Trend

Aug/14/2015 at 10:30 AM ET

When it comes to nail art, we thought we’d seen it all. It can’t get any crazier than talon nails, right? Wrong. The latest nail trend to sweep Instagram is bubble nails, and they’re as eccentric as they sound. Take a look: Read More


From Our Partners


Get every new post delivered to your Inbox.

Join 2,330 other followers

Sign up for our daily newsletter and other special offers.
    Choose your newsletters
Thank you for signing up! Your request may take up to one week to be processed.
    see all newsletters