Celebrity Beauty Spokesmodels

Makeup-Free Kylie Jenner Is Our Favorite Kylie Jenner

Aug/31/2015 at 04:15 PM ET

While Kylie Jenner has single-handedly revived the lip liner industry and increased lip plumper sales across the country, we still really love her natural look.

Kylie JennerCourtesy Kylie Jenner

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New York Giants Wide Receiver Odell Beckham Jr. Is Head & Shoulders' New 'Mane Man'

Aug/28/2015 at 09:00 AM ET

Head & Shoulders always nabs the best tressed spokesmodels, from Sofia Vergara and her famous silky strands to Troy Polamalu’s mega curls. And the brand’s newest ambassador definitely meets the amazing mane mark. He also has a BIG secret — he doesn’t actually use shampoo.

Odell Beckham Jr.Courtesy Head & Shoulders

The wide receiver is kicking off his new gig by starring in his first ad (available exclusively on the brand’s YouTube channel) which focuses on how his shoulders carry his “hopes, dreams, his reputation and the admiration of his fans” — not dandruff. (If this football thing doesn’t work out, acting may be his next calling.)

So we caught up with the NFL star to find out all his secrets to such flake-free strands. Turns out, he swears by doubling-up on the conditioner and steering clear of shampoo. “I guess it has a lot to do with my mom and dad and I got the hair that they have, but I honestly just condition it and take a shower — anytime I take a shower I just run the hot water through it and pretty much just let it do its own thing,” Beckham tells PEOPLE. “I don’t shampoo my hair, I just condition it.”

This also happens to be his fool-proof way to tackle horrible combat helmet hair. “If I put my helmet on and my hair is dry and I’m going to the game, I’m going to get very bad helmet hair,” he explains. “It just goes all over the place. As a matter of fact I think a lot of the pictures you can see me taking it off on the sidelines you can see just how wild it really is. I always shower right after and it goes back right to being curly.”

RELATED PHOTOS: Last Night’s Look: Love It or Leave It? Vote Now!

Odell Beckham Jr.Courtesy Head & Shoulders

And because he already has a beauty contract under his belt, and we know how stylish he is (he’s modeled for Vogue and has the craziest, most impressive sneaker collection we’ve ever seen) we had to know if he sees fashion designing in his future. He won’t give up much details yet, he does say, “I love shoes and I love fashion and it’s just something I’ve always done. Shoes have always been one of my favorite things so it’s something I try and keep up on.”

For right now, the footballer is just focusing on his new hair opportunity. “It’s honestly just an honor to be a part of a team like this.” He also touches on what it’s like trying to follow in Polamalu’s famous footsteps. “It’s a lot of hair to fill, I guess you’d say, but I’m going to try my best to carry on the torch.”

Excited for the new Head & Shoulders ambassador? Share in the comments below.

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–Colleen Kratofil

Cara Delevingne Poses (Almost) Nude in New YSL Beauty Campaign

Aug/27/2015 at 12:32 PM ET

Cara Delevingne might want to quit modeling to focus on her budding acting career, but for at least one last time, she’s stripping down for YSL Beauté’s sexy new campaign ad (her favorite mode of modeling).

Cara Delevingne YSL BeautyYSL Beauty

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Tennis Star Maria Sharapova on Her Off-Court Goals: 'I'm Extremely Passionate About Fashion Design'

Aug/26/2015 at 09:00 AM ET

Maria Sharapova may be gearing up to hit the court in next month’s U.S. Open, but in her down time, she’s reprising her role as the face of Avon’s “Luck” fragrance and is spilling all the secrets to living her own version of a successful life to Beauty for a Purpose.

Maria Sharapova for Avon BeautyCourtesy Avon Beauty

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Kim Kardashian Puckers Her Plump 'Pregnancy Lips' in Series of Selfies

Aug/25/2015 at 04:58 PM ET

Kim Kardashian West may be back from her St. Barths vacation, but the star is still sharing snaps from her tropical family getaway. And by snaps we mean a ton of selfies showing off her lips and cleavage. (The Most Followed Person on Instagram has to keep her fans engaged, right?)

Kim Kardashian pregnancy lipsCourtesy Kim Kardashian

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7 Times Blake Lively's Hair Left Us Speechless, in Honor of Her Birthday

Aug/25/2015 at 11:30 AM ET

It’s Blake Lively‘s 28th birthday! How are we celebrating? For starters, we’ll be refreshing her Instagram feed all day in hopes that she posts a photo from her “Blakery” or maybe an #OOTD birthday shot.

But while we wait, we’re looking back at some of her most memorable mane moments. (After all, her hair is the Holy Grail of Hollywood hair.)

Blake Lively HairGetty

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Kendall Jenner Is a Stylish High-Flying Superhero in New Estée Lauder Spot: Watch Now!

Aug/24/2015 at 02:34 PM ET

Kendall Jenner told Interview magazine last year that supermodels were her “superheroes.” And now the 19-year-old star is assuming her very own superhero status.

Kendall JennerCourtesy Estée Lauder

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