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Jan 10 2011 02:30 PM ET
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‘Visionary’ Lady Gaga Unveils Her Polaroid Collection

Lady Gaga Unveils New Polaroid Collection
Steve Spatafore/Simon Media

Lady Gaga is taking “Paparazzi” to the next level, unveiling her long-awaited Grey Label line of photo products for Polaroid at the Consumer Electronics Show in Las Vegas Jan. 6. After being named the brand’s creative director at last year’s showcase, the pop icon spent much of 2010 developing some high-tech digital functions for Polaroid’s instant photography. Dressed in a plunging, corseted black suit and fingertip-length veil, Gaga helped model her Grey Label products, including LCD-screen sunglasses that instantly display images taken with their built-in camera! “I consider myself to be a visionary, not just a songwriter and singer. I am an artist,” the star, who is no stranger to statement-making sunglasses, said of the new line in a release. Her favorite item? “I’m most excited about the printer,” she gushed of the GL10 instant mobile printer, which syncs wirelessly with mobile phones to allow users to print off their cell snapshots. “Your images will no longer die a death on your cell phone or digital camera.” The printer will hit stores in May 2011 and retail for $150, while the other Grey Label products will be released later in the year. –Alex Apatoff

SEE SOME OF GAGA’s MOST OUTRAGEOUS ENSEMBLES IN LADY GAGA’S 25 WACKIEST LOOKS!

Nov 25 2010 01:00 PM ET
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Nicole Richie on Embracing a ‘More Outrageous the Better Mentality’


Fame

Nicole Richie may be known for her frequent hair changes and pending marital status to longtime beau Joel Madden, but these days, the 29-year-old mother of two is making fashion a very serious priority. The actress and former reality star is gearing up to add bags and sunglasses to her Winter Kate and House of Harlow 1960 collections for spring and fall 2011 and is setting even bigger goals, including a possible cosmetics line, for the future, reports WWD. “I have been traveling all over the world, meeting with buyers, doing appearances and meeting my customers to get their feedback,” she tells the publication. “Now I feel I know them very well, and have been designing for them.” That includes a “more outrageous the better mentality,” which she will apply to jewelry and maybe even her new line of handbags. It’s also a style mantra that the star has embodied when it comes to her ever-changing hairstyles. “The fun part is experimenting with different looks. A month ago I had long dark hair and then I chopped it all off and bleached it blonde,” she says. “That’s what fashion is all about.” To read the complete interview, visit WWD.com. –Jessie Goldberg
SHOP ALL THE LATEST STAR LOOKS IN WINTER’S HOTTEST TRENDS!

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Nov 09 2010 10:40 AM ET
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Victoria Beckham’s Fashion Freak-Outs: Cropped Tops and Big Shoulders

Frazer Harrison/Getty

With her coveted dresses, chic accessories and on-trend denim line, Victoria Beckham is quickly becoming a defining force in the fashion world—but there are some trends that you’ll never see her embrace. “I do not like these big shoulders,” she reveals to WWD. And just in case we needed a reminder that her midriff-baring Spice Girls days are long behind her? “I’m slightly freaked out by cropped tops. I think when you get above the age of about seven, you should not do that.” And with a loyal fan base that includes A-listers like Gwyneth Paltrow, Cameron Diaz and Iman, it’s clear that Posh is doing more than a few things right. But instead of resting on her recent style successes, the self-described perfectionist is instead busy planning the future of her fashion label. “I would love to have e-commerce. That’s something that I’m really researching, doing my homework [on],” she tells WWD “Having my own store would be great,” she says. “Would it be London? Would it be New York? I don’t know. New York sounds quite fabulous.” –Jessie Goldberg

VOTE ON ALL THE LATEST STARS’ STYLES IN LAST NIGHT’S LOOK: HIT OR MISS!

Nov 02 2010 04:00 PM ET
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Christian Siriano Launches Accessories Website

We all know that accessories can instantly bring any outfit from mediocre to miraculous, which is why Project Runway superstar and star favorite designer Christian Siriano has launched Sendthetrend.com. The accessories-only website offers jewelry, sunglasses and scarves that vary in style but not price, with every item costing just $29.95! First, shoppers take a quick style quiz and after their purchase, they will receive personalized product recommendations on the first of every month. With free registration and shipping, snazzing up your outfit has never been so seamless!

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Oct 18 2010 09:00 AM ET
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Mary J. Blige’s Favorite Fashion Accessory: Designer Sunglasses

Charles Eshelman/FilmMagic

Mary J. Blige is famous for her voice, but the nine-time Grammy Award winner has another passion—sunglasses. “I have probably 1000 pairs of sunglasses,” Blige said at the Annual Gotham Magazine Gala on Thursday. “If you look back at my history you’ll see me with glasses, lots of shades from Chanel to Christian Dior to Gucci.” The singer recently debuted a new line of eyewear called Melodies by MJB, which she is promoting while on tour. “Sunglasses are an extension of me, just like the fragrance I did is an extension of me,” she says. “I only do things that I know, that I’ve done for years.” And though the singer loves shades, she doesn’t want any for the holidays. “I don’t want anybody to give me gifts,” Blige says. “I’m really not gonna be big on gifts this year. I’m gonna give gifts, but … it’s a hard time to try to get something out of people right now.” — Nadine Shabeeb

Oct 01 2010 09:00 AM ET
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Mary J. Blige’s Signature Sunglasses Launch in Stores Today

D’Andre Michael

Mary J. Blige has one Real Love when it comes to accessories: her sunglasses! And starting today, fans can emulate the Grammy-winner’s paparazzi-ready look with Melodies by MJB shades. “Sunglasses have always been a part of my life,” Blige exclusively tells PEOPLE. “I had to do my own line.” Inspired by “everything from the old Bond Girls to Jackie O,” the debut collection retails between $150 and $250 – featuring four styles in twenty color options! – representing different facets of the artist’s life: Showtime, Red Carpet, Incognito and The MJ’s. “Different styles tell a different story, create a different look,” explains the musical icon, who admits to owning more than 50 pairs herself. After record-breaking fragrance sales, a popular charitable designer collaboration, as well as stars like Naomi Campbell and Oprah Winfrey already rocking Melodies by MJB, we’re sure Mary’s signature shades will also become a multi-platinum success! Pick up your own pair at Nordstrom.com today. –-Hana Choi

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Sep 28 2010 09:30 AM ET
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Rachel Bilson Wants You to Land a ‘Fabulous’ $100,000 Fashion Gig

Andrew H. Walker/Getty

If there’s one thing Rachel Bilson is well-versed in, it’s looking and feeling fabulous, and now the style-savvy actress is giving her fellow fashionistas a chance to as well. Bilson took a break from the front row during New York Fashion Week to announce Sunglass Hut’s Full Time Fabulous contest, which will allow one fashionable finalist the opportunity to land a year-long gig as a style blogger for SunglassHut.com. “I think it’s something that is really fun for people who are into fashion,” said Bilson, who serves as the brand’s style director. “They can write about it and explore and experience the world and share it with others who share the same passion. It would be a pretty cool job,” she told reporters at N.Y.C.’s Lincoln Center. The lucky winner, who has to submit a 60-second video explaining why they are the perfect candidate, will report on fashion happenings from New York to Paris—and if you think this is an unpaid internship, think again! From a $100,000 annual salary and a fully-furnished Manhattan apartment to a shopping allowance and free jet-setting expenses, rest assured your status will signify social media royalty. Make your submissions beginning this Friday, Oct. 1 to Oct. 27 at SunglassHut.com/Fabulous and outshine the competition with your impeccable style. For more details on becoming Full Time Fabulous, visit FullTimeFabulous.com. –Jessie Goldberg

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