Gisele Bündchen Is the New Face of Chanel No. 5

05/26/2014 at 12:08 PM ET

Gisele Chanel No. 5Getty

What do Brad Pitt and Gisele Bündchen have in common? (Besides their bronzed, tawny beauty, super-hot spouses and glamorous jet-setting careers, of course.) They will both have fronted ad campaigns for Chanel No. 5. The supermodel is taking over for the actor as the face of the famous fragrance, according to reports.

Bündchen has been a face of Chanel beauty for more than a year now, most recently appearing in ads for the line’s Les Beiges cosmetics. And now, WWD reports, the model has filmed an ad for the scent in Sagaponack, N.Y. with A-list director Baz Luhrmann (who also directed Nicole Kidman’s 2005 spot for Chanel No. 5). According to Chanel, Bündchen was tapped for her ‚Äúnatural beauty and modern femininity,” WWD says.

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The ad won’t arrive until later this year but we’re sincerely hoping it’s in the vein of Pitt’s black-and-white, deeply philosophical ad from last year. Nothing would be better than watching Bündchen ponder the meaning of life while being directed by the master of whimsy, Baz Luhrmann.

What do you think of the model’s new gig? What do you hope to see from the ad?

–Alex Apatoff

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Showing 48 comments

not going on

She is beautiful despite the attacks on her and how overrated she is. She is a very attractive woman. That being said, she is a terrible choice for Chanel.

Elle on

Bahaha, they might as well make me the new face of Chanel nr.5! Jeezz….

guest on

I don’t think she is that beautiful.

Elle on

And now I will never wear that perfume again. She’s a judgemental egomaniac and I would never buy any product she endorses.

Emma on

Time to switch perfumes.

wendy on

She’s the reason I stopped buying Pantene and won’t step into an H&M store. And now I gotta give up Chanel too? Ugh. She’s attractive but everytime she does an interview she clearly shows her true colors- and it’s not pretty.

Guest on

She has a great body, the face….umm, well…. Laura Wells, Ashley Graham or Adriana Lima …. They have great faces.

earth on

She is one of the people I admire. Gisele is smart, healthy and simply stunning.

Sunny on

Good. Brad Pitt was a terrible choice for the brand. Might as well have hired Kardashian plus his commercials were stupid.

MJ on

Chanel no. 5 appeals to older women. Maybe that’s why they picked Gisele. She looks about 50.

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