Zac Posen on His David's Bridal Collection: The Day Isn't Complete Unless Everyone in the Wedding Feels Special!

04/07/2014 at 05:52 PM ET

Zac Posen BridalCourtesy Zac Posen(3); Inset:Jeff Vespa/Getty

Even if you’re not planning your own trip down the aisle, you probably have a folder on your desktop labeled “wedding dresses” or a board on Pinterest dedicated to gowns because, let’s face it — they’re so much fun to stare at. That’s why we love bridal fashion week: It’s a whole lot of pretty in a short period of time. But since high-end designer bridal gowns are a pipe dream for most of us, we especially love Zac Posen for providing high style at a lower price.

The designer launched his debut line Truly by Zac Posen at David’s Bridal in February, and he maintains that all the designs in the collection are representative of his high-fashion brand.

“I love everything about a woman’s shape, and my dresses embody that,” Posen tells PEOPLE. “What I love about this collaboration with David’s Bridal is that I’m able to infuse couture and red carpet elements to a collection that is beautiful and at an accessible price point. Most importantly, the collection is offered in a wide range of sizes, making it truly special for every bride. I believe there is a dress for every type of woman.”

Famous for dressing celebs including Gwyneth Paltrow, Reese Witherspoon, Lena Dunham, Dita Von Teese … (you get the point), it’s no secret that Posen’s designs are synonymous with red carpet glamour.

“You can see many of my signature design elements throughout this line — not only in the gowns, but the social occasion dresses as well,” he tells PEOPLE. “The bride is the most important person in the wedding; however, in order for the wedding day to be complete every person involved must look and feel elegant and sophisticated as well. The line would feel incomplete if it didn’t offer a range … for the entire bridal party.”

RELATED PHOTOS: All things celebrity wedding, right here!

And we think most bridesmaids out there would be pretty happy if the bride asked them to wear one of the gorgeous gowns below, priced between $100 and $300. The styles are definitely ones you’d want to wear again, not like the ones hanging in your closet that make you giggle every time you see them.

Zac Posen for David's Bridal occasion dressesCourtesy Zac Posen(3)

As for which celebrity bride-to-be he’d love to dress (it seems like everyone is engaged at the moment, from Olivia Palermo and Lauren Conrad to Kim Kardashian), the designer pleaded the fifth. “I’ve been fortunate enough to dress many talented and beautiful woman throughout my career,” he said. “It’d be difficult to choose just one!”

What do you think of Posen’s collection? Are you a fan of the dresses? Share your thoughts below.

–Brittany Talarico, with reporting by Bridgette Bartlett

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Showing 3 comments

Heidi MOntag on

Zac Posen is an opportunistic businessman, not a fashion designer.

Marilyn D'Auria on

Nice to see style options other than strapless gowns.

Guest on

I’m over strapless dresses.

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