Team USA's Olympic Opening Ceremony Uniform: Star-Spangled and Striped for Sochi

01/23/2014 at 11:54 AM ET

Team USA uniformsCourtesy Ralph Lauren

It will be hard to miss Team USA at the winter Olympics opening ceremonies in Sochi, Russia, Feb. 7. Not only because they tend to be one of the bigger (and pretty boisterous) teams — but also because they’ve got one of the most eye-catching uniforms you’re bound to see walk into the stadium.

Designed by Ralph Lauren (as has been every Olympic team uniform since 2008), the brightly patterned sweaters are meant to represent “classic Americana patchwork quilts and sweaters,” David Lauren, the company’s EVP of marketing, said on the Today show during the official reveal. The back of the sweater continues the pattern of white stars on a blue background, with “USA” emblazoned in large red letters.

Also part of the uniform: boots with red laces, white fleece pants, a belt “accented with jacquard tape featuring patriotic graphics” and mittens that open to say “GO 4″ on one hand and “GOLD” on the other. And, following the controversy over the 2012 uniforms, which were made in China, everything is made in the USA. “We’re so proud, working with vendors from across America, across every state,” Lauren said.

Team USA uniformsCourtesy Ralph Lauren

Added curler Jared Zezel (not pictured; above are hockey players Zach Parise and Julie Chu), who helped unveil the uniform on the Today show: “It’s awesome that it’s one hundred percent American. It’s very patriotic looking. It looks great.” And if you want to feel like you’re part of the excitement, you can pick up any of the pieces on TeamUSAShop.com. All proceeds from the sweater’s sales will be donated to the U.S. Olympic Committee, which funds Team USA.

What do you think of the uniforms? Will you add this sweater to your wardrobe?

–Alex Apatoff

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Showing 49 comments

Sue on

Here comes the clowns! Those are so horrible! Was really hoping it was a joke! I’d refuse to march in the opening ceremonies so as to not embarrass my country with this mess.

HA RC on

And more uglier than ever!!

Marie Patterson on

Sweatpants?? That’s a UNIFORM??? A sweater and SWEATPANTS? Whoever thought Ralph Lauren would be at such a loss for ideas that he would go with SWEATPANTS!! Poor USA :(

liarlairpantsonfire on

I has a sweater that looked almost exactly like that! Picture it; Casual Corner, 1990. Retro?

Kris on

They need to get a new designer. I think most of the outfits that have been designed in the last few olympics have not been well thought out. The concept this year would have been good if it was reined in just a bit. Somewhere it went from looking good to jumping into a tacky and over powering outfit. Yuk…..

Janet Long on

I love it. It is so creative. I want one!

Mark on

Ralph, really? What is up with the bumpkin sweater and sweats? Only once to make a good first impression, and this is what you think is a good one or even one that represents our country? I am glad I will not be donning this outfit in public! Hopefully there is a matching ski mask the athletes can wear to lessen the emnbarrassment?

Marsha Hill on

What do the athletes think of these monstrosities?
Who in the world approved these designs? There must be hundreds of American designers who would have done a better job.
What do you think they will sell for on ebay after the Olympics?

Stacey McRae on

Time to pick a new designer. These clothes SUCK!.

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