Emily Ratajkowski (aka the 'Blurred Lines' Bombshell) Nabs a New Gig with Rag & Bone

10/18/2013 at 12:38 PM ET

Emily Ratajkowski Rag & BoneCourtesy Rag & Bone

Model/actress Emily Ratajkowski has cast aside her latex undies for some all-American denim. The brunette beauty (who catapulted to Internet superfame thanks to this dance with Robin Thicke) is collaborating with Rag & Bone on their D.I.Y. campaign.

What does that mean exactly? Cameras will follow Ratajkowski (who just moved to N.Y.C.) as she goes about her day wearing different jeans and clothing pieces from the brand’s latest line. And there’s no stylist, hair and makeup crew or special lighting.

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“It’s an exciting and crazy transition time, and I wanted to capture that by shooting basically in my empty apartment and around the city — it’s a fresh start,” Ratajkowski says in a statement. “I’m working through David Byrne’s How Music Works. I’m decorating my new apartment so I’ve been obsessed with the idea of how space and living spaces affect you.”

And while the actress — who will be starring opposite Ben Affleck in next year’s hotly-anticipated film adaptation of Gone Girl — wants to showcase her apartment, Rag & Bone is really happy to have her showcasing their clothes. (Duh … judging by the photos below, it’s easy to see why).

Emily Ratajkowski Rag & BoneCourtesy Rag & Bone

“As a model and actress, Emily takes on roles and is given direction, but the beauty of the D.I.Y. Project is that the girl has free rein to do whatever she wants, so it was an opportunity for her to show how she sees herself,” says Rag & Bone founder Marcus Wainwright. Co-Creative Director David Neville adds: “The shots reveal a playfulness to her personality and she looks really cool in the clothes.”

What do you think of Ratajkowski’s new gig? Are you excited to see her in Gone Girl?

–Brittany Talarico

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Showing 8 comments

GSquared on

She played Gibby’s girlfriend on iCarly…

Jamie on

She looked prettier in the video than she does in any other images I’ve seen of her.

Mememe on

She has really nice boobs.

Sammi on

I didn’t recognize her with clothes on

Rossie on

she’s beautiful

Sophia on

She’s pretty, but watch her interview and she fits very much into the self-centered Valley girl that talks and acts weird. (Her posting nothing but her pictures is another stereotype of the Valley girl.) No model today is like the former supermodels Cindy, Claudia,..etc

katybee on

rags ON bones, the company she’s promoting “fits” her perfectly….

That New Yorker Guy on

Yes! I absolutely knew there was something mesmerizing about
this gorgeous brunette from Robin Thicke’s “Blurred Lines!”
She completely outshines those two other honeys!
Congratulations beautiful, gorgeous baby, good luck!

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