Emma Watson Goes Old-School Glam for a Good Cause

09/20/2013 at 10:30 AM ET

Courtesy NET-A-PORTER.COM

Emma Watson may not see herself as a fashionista, but we can’t imagine anyone else doing justice to the gorgeous, custom and eco-friendly designer creations the star rocks in Net-a-Porter’s latest edition of The Edit.

The star was picked by Colin Firth’s wife Livia to showcase the results of the Green Carpet Challenge, an initiative that calls upon designers to create ethical, eco-friendly couture. Firth asked five British designers to create two green pieces each for Net-a-Porter, then asked Watson to model the creations. And to hear Watson tell it, she didn’t hesitate — fear of “fashionista” label or not.

“I was like, ‘No one’s doing anything like this!’ It’s so exciting,” Watson says in the editorial. “I’ve always had this huge problem. I would love to wear garments that are ethically sourced, but there aren’t enough options for me to be able to do that realistically.”

RELATED PHOTOS: See the ten best-dressed stars of 2013!

Courtesy NET-A-PORTER.COM

In the top image, she smolders in a $2,110 silk-satin Christopher Kane dress that’s already sold out and sparkling Brian Atwood sandals; in the above image on the left, she wears an elegant Roland Mouret gown, and on the right she gives good glamour in a zip-back Victoria Beckham dress made entirely in Italy to cut down on emissions.

And this isn’t Watson’s first foray into eco-friendly fashion; she’s designed small, green capsule collections for People Tree and Alberta Ferretti. “I don’t do anything by halves,” she says. “I have to go all in. I just want things to be perfect. If I’m going to put my name on it, I want it to be something I love.”

So do you love Watson’s shoot as much as we do? Tell us about it in the comments, and be sure to check out the entire story at Net-a-Porter.com.

–Alex Apatoff

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Showing 15 comments

Margarita on

Emma looks so classy in all the pictures and that blue dress is absolutely gorgeous! Miley Cyrus take note. Emma proves you can be young, classy, and (gasp!) a previous child actor.

CABL on

Maragarita, you called it!

maggie on

Hey, Miley– take a look at this

T. Smith on

Emma is a stunning, beautiful young woman.

Guest on

Well said Margarita!!! Emma is beautiful young lady.

Yvonne on

This girl could look good in a recycled brown paper bag. She’s lovely.

tlc on

Emma is STUNNING! Hermoine has sure grown up!! :) The dresses are gorgeous and I particularly love the Beckham dress (although can’t stand Beckham herself). The cut and style fit Emma to a tee and suit her. I like the colour of the first dress on her, but I’m not fond of the other dress.

Emma is the epitome of a child actor done RIGHT. She is class and beauty AND brains. A role model for sure.

tanya on

she is lovely. I wish we couldn’t see her spine, kind of worrisome.

Oli on

Siriusly (ha! see what I did there?), Emma and Kiernan Shipka should play sisters in a movie.

Soraya on

Gorgeous, but in the last pic where you can see her spine….all I keep thinking is she needs to eat a sammich.

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