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Exclusive First Look: Celebs and SkinCeuticals Fight Melanoma

05/01/2013 at 09:00 AM ET


How are you celebrating Skin Cancer Awareness month’s May 1 kickoff?

If the answer isn’t “scheduling my yearly checkup with my dermatologist,” these stars would like to politely remind you to do so.

Padma Lakshmi, Rebecca Minkoff, Sean Avery and more fashion trendsetters taped a cute spot about spots (both good and bad) to emphasize the importance of that yearly spot check.

Since melanoma is the deadliest form of skin cancer — but it’s the easiest to cure, when detected early — SkinCeuticals is not just spreading the word about the disease, but will donate $1 to the Melanoma Research Alliance every time the video is shared (which you can do from here by clicking on the “share” icon in the video above).

So join forces with these fashioniable faces: Make your appointment with your doctor today, and then get to sharing to encourage those you love to do the same. Visit SkinCeuticals.com/Prevent to learn more and to see a list of doctors who will provide skin cancer examinations free of charge.

–Alex Apatoff

PS: Check out the outtakes, below!

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