Jessica Simpson Glows in Exclusive Pics from Her Spring Collection Shoot

02/05/2013 at 04:00 PM ET

Jessica Simpson PhotosCourtesy Jessica Simpson Collection

Jessica Simpson is no stranger to buzzworthy photoshoots, but the glamorous shots she snapped for her Spring 2013 clothing line may take the cake.

The sunlit campaign photos, shot in November on Malibu’s El Matador Beach by famed fashion photographer Ellen von Unwerth, show the mom-to-be showing off her fab, Harley Pasternak-toned bod in pieces from her clothing, shoe and sunglasses collections.

“Last fall’s campaign was shot while I was pregnant [with daughter Maxwell Drew] so I worked behind the scenes on the shoot,” Simpson tells PEOPLE exclusively. “I was really excited to be back in front of the camera for this year’s campaign.”

Of the photographer, Simpson gushes: “Ellen is incredible and was able to really capture the essence of the spring collection – it’s playful, all-American, classic.” Simpson demonstrates those qualities herself as she poses in items from a tie-dye skirt to a denim romper, sky-high neutral wedges to cheetah-print sunglasses — all while rocking her signature loose blonde waves, smoky eyes and light pink lips.

And the final word on the collection, straight from the star? “I want everyone to be able to wear my designs,” she says of the pieces, which are almost entirely under $200 and are starting to ship to stores including Macy’s and Nordstrom now. “The collection is accessible — from extra-small to plus and maternity, there is something for everyone to feel great in.”

Click to see another exclusive image from the campaign, then tell us: Are you excited to try on Jessica Simpson’s spring collection?

Jessica Simpson PhotosCourtesy Jessica Simpson Collection

–Alex Apatoff

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Showing 76 comments

za on

holy photoshop! ha!!

Tiffany on

The first pic, her top half doesn’t seem to match her bottom half. And I don’t think the flowy shirts make her look skinny, actually the opposite.

Brandi on

God…critique, critique, critique! Who ISN’T photoshopped in pictures nowadays…it’s pretty much the norm! Love the first outfit and could care less that Jessica’s never photographed wearing her line in everyday pictures or how her legs look! Enough with the negativity!!

authentic on

and where is Jessica Simpson?!

Paddi on

Just cant passed the fact that she doesnt brush her teeth

Guest on

You can tell photoshopping around the white areas and the shadows where the picture looks pixelated.

Khopev on

She looks beautiful!

Dina on

The PhotoShop is truly horrendous. Why would she do that to herself? I am disappointed. After being the spokeswoman for weight watchers she should embrace her body. She is a gorgeous woman. They don’t have to electronically mutilate her like this. I feel she should have known better. On the other hand… she has been ridiculed and there is a lot of pressure on her to be a certain size. Maybe we are all to blame for this vicious cycle that keeps feeding our delusion.

Nicole on

All-American and classic? Yeah, because EVERYONE wears 6 inch stripper heels on a beach and in the water. SMH

Kristinat on

Can’t believe how negative some people are. Jealous much?
She’s promoting her clothing line, not her body. All magazine prints use photo shop. Give her a break. I still think she looks beautiful.

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