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Exclusive Photos: Alessandra Ambrósio and Daughter Anja Model for London Fog

11/07/2012 at 10:00 AM ET

Alessandra Ambrosio
Courtesy London Fog

Move over, Gerber Baby! Alessandra Ambrósio’s daughter, Anja, takes the cake for cutest kid model on the block. The 4-year-old joins her supermodel mom as a new face of London Fog, starring in the brand’s winter 2012 campaign.

“I’m so proud of her,” Ambrósio tells PEOPLE exclusively about her daughter’s big gig. “As a mom, having my daughter steal the spotlight is pretty funny, and I just love it. It’s really cute.”

Anja of course models looks from the kids’ line, while Ambrósio poses in the brand’s outerwear, handbags, accessories and signature trench coats. “A good trench coat is always in style,” Ambrósio says. “It’s timeless.”

Ambrósio’s campaign debuts in December fashion and lifestyle magazines, as well as online, outdoor and in-store. She follows in the footsteps of Christina Hendricks, Gisele Bündchen, Eva Longoria and Nicole Scherzinger, all of whom have previously modeled for the brand.

But to Ambrósio, her campaign is the most special of all.

“These are timeless pictures that we’re going to have forever,” she shares of her mother-daughter photos. “We’re going to see them and remember that moment forever.”

Alessandra Ambrosio Courtesy London Fog

–Kate Hogan

PHOTOS: SHOP EIGHT GREAT FALL COATS!

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Showing 48 comments

NW Mamma on

wow, what beautiful photos with her daughter, she looks so much like her mom too! Love It!, Oh yeah and the london fog fashions are always timeless.

fashionresidence.com on

I love Alessandra and little Anja is just so cute! Inspiring photos!

MissPedula on

I don’t quite understand posing nude in a… clothing ad…

Janis on

Gorgeous little girl. They’re both stunning.

Delia on

BEAUTIFUL

Angel on

Beautiful, but iare all these celebrities exploitng their kids or waht. Keep it all in the family through all the generations, n o room for new ones.

kim on

the nude photos are a bit disturbing and inappropriate i think…

Carole123 on

So adorable!

Julia Emry on

I like the photos, but I would never want nude pictures of my daughter out there for the world to see, i know better than that.

Tigs on

London Fog pulling an A&F??? Nude models for clothing company.

Sandra on

Move over Gerber baby? Are you kidding me? Why can’t there be more than one adorable baby? In fact all babies are adorable. Stop trying to make everything a competition!

fanofboardwalkempire on

great photographs of the mom and daughter- but I don’t understand the nude shots at all? Whats up London Fog?

malley on

The nude photos are disturbing, when one thinks about it. But the other photo is just awesome. But then again, she is a supermodel, so she probably wanted a nude shoot for herself and daughter.Or the company paid her that much more to bare all her skin and that of her daughter’s. Money talks, people. Welcome to the 21st century. If we really want to stop child exploitation and sex trafficking we’d have to ALL stop buying magazines that feature such ads… but that would be neigh impossible.

Megan on

WHY the F*** is a child posed naked next to her naked mother in an ad? That is extremely inappropriate. If you want to pose naked, that’s fine, but leave your 4year old daughter and her innocence alone.

Glamslinky on

@ Miss Pedula — I don’t quite understand the whole posing nude thing either — is it supposed to sell London Fog? Or is it supposed to be avant-garde in a sense? I can see for an Ivory soap commercial…but meh. It was a bit over the top.

Reality on

Guys, get a grip. This kid is 4, not 14. Posting a shirtless picture of her is like posting a shirtless picture of a baby—completely innocent. Stop trying to make everything into a perverted scandal.

livy337 on

wow that kid is gorgeous!!!

4real on

plz stop hating—if you and your child had this opportunity, we would c u n this ad—beautiful family

Vi on

I think the photos are beautiful. If you notice the composition of the ‘nude’ photo, they are forming a heart…..precious. Beautiful photos of a beautiful Mom and daughter.

Jenna on

I must be missing the ‘heart’ thing on the nude pic..I don’t really understand it either, are they selling London Fog invisible coats or something? Weird. The other individual shot and one with her daughter clothed are beautiful!

Egni Knov on

Americans are such prudes stop being such dirty minded people
and enjoy some beautiful pictures of a Mom and her child,
grow up.

Egni Knov on

Stop being such prudes and get your mind out of the gutter.
These are beautiful pictures of a Mom and her child.

Kathy on

Wow that is one beautiful little girl, looks just like her mommy!

Kathy on

Wow what a beautiful little girl, looks just like her mommy!!

Kenya on

Beautiful pictures, but kind of inappropriate to pose nude WITH your YOUNG daughter. That doesn’t send the right kind of message or actions.

Monkeyfarts101 on

While I think 2 of the photos are GREAT, I’m not quite sure why they have mother and daughter nude. What purpose does it serve? Is it really necessary to have a child shown naked to sell something? That bothers me.

Sophia on

People make such a big deal over nothing! The pictures are beautiful & I am sure she did it cause she got payed big bucks for it, just like you would if you were as favulous as them! Now move on to better things in life!

joanne1965 on

wrong on so many levels…

gabby on

This picture is great and all..until the little girl has picture day with her class and she thinks it’s ok to take off her shirt..

JAK on

Yea, I don’t really get why they have a “nude” photo for a clothing company, but for eveyone complaining about it, Anja is a 4 year old, who probably runs around the house without a shirt all the time. It’s not sexualizing her because it’s completely innocent…little kids don’t always wear shirts! And anyways, she is with her mom, who clearly felt it was appropriate, otherwise she wouldn’t have done it!

Kim on

Okay, add me to the list not understanding a clothing ad..with no clothes. BUT..for those saying it’s inappropriate and disturbing..get a grip and get your minds out of the gutter. Good grief, it isn’t like some porn picture. You can’t see ANYTHING that’s in ANY way inappropriate. It’s a totally beautiful photograph of a mother and child.

Notanja on

sickening. just sickening. four years old and objectified. What does mommy do for money? Oh, she puts on a s**tload of makeup and….and then she says “I’m so proud of her.” Proud of what? her ability to pout and hold still? She didn’t throw a ball, jump a fence, cook a casserole, play an instrument, or learn a second language, did she? Proud of what? This is just ghastly. And yes, as someone else said, nude? For what?

idontcare on

Both pics are very cute. I think the the first pic is to make you feel cold, so that you want to buy a london fog coat. Oh, the little kid posing with her mommy is completely innocent. Some of you people are sickening for even going there.

Andrea on

Beautiful photos! Anja is a natural just like mommy! Such a cute little girl!

Marky on

I’m not a prude , but I did work for DHS, and happen to know there are a lot of perverts out there that get off on photos like this, then when they get a chance to be around the neighbor’s daughter, or their friend’s daughter, or even their own daughter, they love to take pictures all right, and may I say, trying to have the child have a “sultry” look on her face while nude is just what they love. In the early pictures, that’s the same look they have, but as the perp progresses the look changes. People should keep these pictures to themselves, even if they think they are beautiful………

ashley on

Never thought Alessandra was anything special. Skinny, yes. Stunning and gorgeous? Not really. Yeah she’s pretty, but like I don’t think she’s like model gorgeous. And her kid is meh too. Cute pictures though.

Mom of Two on

How does posing nude with your daughter sell clothing?
I’s exploitive and sexualizes a child. Wrong, wrong, wrong.
Boo London Fog.

Dawne on

Two of the pictures are adorable. The nude one is totally inappropriate. Maybe it would be okay for a personal family photo album but for the public to see (even if nothing major is showing) is in poor taste. As the mother of a young daughter, I find the nude photo to be very inappropriate for the public to see.

noone on

Stunning photos. Truly. So why turn it to a cliche with the omnipresent “topless” photo….especially for an outwear catalog???

HEATHER on

I FIND IT VERY DISTURBING THAT A MOTHER WOULD ALLOW HER DAUGHTER TO BE PHOTOGRAPHY IN THAT MANNOR… && FOR LONDON FOG TO RUN PHOTOS LIKE THIS ITS JUST VERY SICK && INAPPROPRIATE… WHAT IS WRONG WITH PEOPLE …

Shauna on

The photos are super cute

whatever on

nude pics of a baby/small child are OK for your home photo album (I have one bathing in the kitchen sink LOL), not for pedo’s and pervs to view…that’s just my opinion and no, I’m not a mother

Crystal on

Beautiful! Her little girl is so cute! She reminds me of my 3-year-old. I bet she had a lot of fun with her daughter on that shoot. I love it!

manoman on

Sorry, but why are they both completely nude in the one photo? That is sickening. She is prob. one of those nuts who home birthed nude and walks around the house naked too. Maybe? Who knows?

tillie on

Very nice.

Yoga on

Why are they naked

Dubs on

I’m on both sides of the fence with this one. While I don’t think the nude picture should be made public, but for all we know the lil girl could be wearing a cami and we can’t see it, maybe they photoshopped it out, I sure hope so. I mean the mom is holding the lil girl close to her chest, which is kinda weird to a 4 year old, while naked. I dk, it’s not my lil girl so I don’t care, but I will say this, People, this isn’t the only gorgeous lil girl out there, there are tons of them! Even more gorgeous than this one. And Alessandra Ambrosio doesn’t look so “supermodel” with her side profile.

al on

Beautiful pics! I just love them!

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