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Shop Lauren Conrad's Adorable (and Affordable!) New Accessory Line

07/19/2012 at 05:00 PM ET

Lauren ConradCourtesy BlueAvocado XO(eco)

Lauren Conrad is helping the environment … one makeup bag at a time! The reality-star-turned-designer partnered with BlueAvocado XO(ECO) to create her own line of 20 stylish food-on-the-go, travel and cosmetic accessories made with Repreve, a fabric made from recycled plastic bottles.

“I wanted to be part of the solution, not the problem,” Conrad tells PEOPLE. “As a designer, I hope that my choices can raise visibility around the importance of environmental sustainability and start to drive change with my fans. And what a great way to reuse those bottles we recycle every week.”

The star’s favorite piece from the cute (and affordable — prices range from $9.99 to $69.99) line? The $14.99 hot iron cover bag. “So many times I have had to leave the hotel and rush to the airport but my curling iron was still hot,” she explains. “Now I don’t have to wait for it to cool — the bags can withstand 500 degrees of heat.”

Conrad’s BlueAvocado XO(ECO) gear is available now on Amazon.com (for more information visit the company’s website). Can’t get enough Conrad? The Paper Crown designer just launched a new D.I.Y. web series, Crafty Creations, on her personal site.

–Jennifer Cress

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