Kellan Lutz, Kate Upton Sizzle in Summery Ads

06/06/2012 at 06:00 PM ET

Kellan LutzCourtesy Yu Tsai

Can Kellan Lutz get any hotter? (Answer: No!) The Twilight hunk returns as the face of Dylan George and Abbot + Main in the brands’ fall 2012 campaigns, steaming up the screen with Sports Illustrated cover girl Kate Upton.

The California Dreaming advertisements were shot on location in Venice Beach (where the companies originated) by famed photographer Yu Tsai. “Our first campaign was really sexy, got your attention,” Lutz tells PEOPLE of last year’s racy campaign with Anne V. “This one is more about the line, the feeling of the line.”

In this hazy ad image, the actor sports a long-sleeve gray knit and aviators, and Upton wears a sweater, tie-dyed skinnies, a hat and green pumps while relaxing on a Vespa on the beach.

Dylan George is a men’s and women’s denim brand (Jennifer Lopez, Jessica Alba and Nicole Richie are all fans), while Abbot + Main is an affordable knitwear collection co-designed by Lutz.

“I worked alongside a stylist and the photographer to create looks that brought the relaxed philosophy of the brand to life and also looked great shot against the setting sun,” Lutz explains. “L.A. is known for its casual luxury look which is a constant influence to both brands, so we wanted to be sure the styling reflected this aspect.” Tell us: What do you think of the pair’s photo?

–Jennifer Cress

WEIGH IN ON STAR STYLES IN ‘FASHION FACEOFF’

Share this story:

Your reaction:

Add A Comment

Got something to add to this post? Fill out the fields below to make a comment, ask a question or share a tip. We'd love to hear from you.

Note: If this is your first time commenting on Style News Now, your comment will need to be approved by our moderator before it will appear. Thanks for your patience, and check back again soon.

Showing 4 comments

Kellan Lutz, Kate Upton Sizzle in Summery Ads – People Magazine| What-is-Fashion ? on

[...] Kellan Lutz, Kate Upton Sizzle in Summery AdsPeople MagazineThe California Dreaming advertisements were shot on location in Venice Beach (where the companies originated) by famed photographer Yu Tsai. “Our first campaign was really sexy, got your attention,” Lutz tells PEOPLE of last year's racy campaign with …Kate Upton & Kellan Lutz Show Their Sexy – With Clothes On! (PHOTOS)Global GrindWATCH: Kate Upton kisses Kellan LutzNew York PostTwilight's Kellan Lutz Goes Shirtless for Kate Upton (photos!)TheImproper.comSocialite Life -MarketWatch (press release)all 19 news articles » [...]

Kate Upton and Twilight’s Kellan Lutz Strip Down for Sexy Ad Shoot! – E! Online| What-is-Fashion ? on

[...] photo shoot for Dylan George and Abbot + Main—Mr. Lutz is the face of the brands' 2012 …Kellan Lutz, Kate Upton Sizzle in Summery AdsPeople MagazineKate Upton gets her hands on shirtless Kellan Lutz in steamy beach fashion [...]

Kate Upton less than happy in ad with Twilight hunk – Himalayan Times| What-is-Fashion ? on

[...] The Sun on Friday.Kate Upton and Twilight's Kellan Lutz Strip Down for Sexy Ad Shoot!E! OnlineKellan Lutz, Kate Upton Sizzle in Summery AdsPeople MagazineKate Upton, Kellan Lutz Strip Down For Sexy New Ad CampaignThe Hollywood GossipThe [...]

Logan on

To those of you hanging on like Rose in the Titanic on her piece of diwtfrood to the notion that they are ‘just friends,’ after seeing these pics. I have to really question your intelligence, sanity, and state of extreme denial. Grow up. If you’re his fan, let the man be happy. It would be one thing, if we only had this ONE thing to prove a relationship – but this man has told you time and time again, how utterly fascinated, in love with, crushing on, and amazed by Kristen Stewart he is. So taking THAT into context, why, WHY – would he suddenly decide, ‘okay, I’m single, Kris is single, she loves me, I love her – but we’ll just stay ‘friends’ – really, REALLY?? THIS is what u think?? You remind me of the people that say Brad & Angelina are ‘just friends,’ who really really wanted to raise kids together. Hahahahahaha. Get a life, and please respect this man’s choice.

advertisement

From Our Partners

From Our Partners

Follow

Get every new post delivered to your Inbox.

Join 1,740 other followers

Sign up for our daily newsletter and other special offers.
    Choose your newsletters
Thank you for signing up! Your request may take up to one week to be processed.
    see all newsletters