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Check Out Selena Gomez's First Fragrance Ad

04/30/2012 at 03:00 PM ET

Selena Gomez
Courtesy Adrenalina

Selena Gomez dove right into her first fragrance campaign — literally!

Her sexy debut perfume ad, shot at Smashbox Studios in West Hollywood, depicts the actress partially submerged in a tub of H2O. “The water is actually lit from underneath, so it made it look pink and purple, like the colors of the bottle,” Gomez recently told PEOPLE. “I wanted it to look like I was swimming in my fragrance.”

Fittingly, Gomez donned a purple Maria Lucia Hohan dress for the shoot (it was originally soft pink but dyed just for her) — one quite similar to the gown that inspired the perfume bottle. She paired the look with slicked-back hair, smoky eyes, gold hoops and a dewy glow.

The Disney starlet has been upping her fashion ante on the red carpet lately, stepping out in edgier looks (that are still fan-appropriate). So it’s no surprise that she went in a similar direction for her fragrance shoot. “It’s very romantic, very sensual,” she shared. “But it’s fun and beautiful at the same time.”

And though she’s dressing like a grownup, she’s still thinking like the 19-year-old she is … sometimes. “I don’t really understand why I decided to be underwater [in the ad],” she said, “but it looked cool!”

Gomez’s sweet namesake scent features notes of raspberry, chocolate, and vanilla (fans helped choose the ingredients) and hits Macy’s stores and macys.com in mid-May. Tell us: What do you think of Gomez’s perfume ad?

–Jennifer Cress

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Showing 21 comments

Picture: Selena Gomez’s Fragrance Ad : Murphy Sam & Jodi on

[...] Click here for more about her fragrance. « Music News 05/02 B [...]

Selena Gomez In New Fragrance Ad – Is It Too Risque? | Celebrity Star on

[...] underneath, so it made it look pink and purple, like the colors of the bottle,” Selena told People magazine. “I wanted it to look like I was swimming in my fragrance.” . What do you think about [...]

Amruta on

selena gomez looks good wearing a the purple dress LOL

Selena Gomez On Sexy ‘ELLE’ Cover: ‘It’s Not Anything I Wasn’t Comfortable With’ | Screw Cable on

[...] On Saturday, Gomez continued her style streak in head-to-toe Versace — including high-waisted shorts, a bandeau top and a white blazer (above) — to promote her new business venture, Selena Gomez Perfume. [...]

Selena Gomez Reveals Her Unlikely Fashion Icon | Screw Cable on

[...] I love when it comes to fashion is Gwyneth Paltrow,” Gomez told PEOPLE at the launch of her namesake fragrance at Macy’s in New York City. “I think she’s so classy and sophisticated, but still [...]

Selena Gomez Reveals Her Unlikely Fashion Icon | Celebrity Mess on

[...] I love when it comes to fashion is Gwyneth Paltrow,” Gomez told PEOPLE at the launch of her namesake fragrance at Macy’s in New York City. “I think she’s so classy and sophisticated, but still [...]

Chic Clicks: Watch Selena Gomez’s Sexy Fragrance Commercial, PETA Slams the Olsens | Screw Cable on

[...] Selena Gomez float in a pool of purple water in the first commercial (above) for her buzzed-about namesake fragrance [You [...]

futterwhacken on

…ew her perfume has chocolate in it? no wonder mymom said it smelled yuck O.o chocolateis omething u eat, not wear…

Selena Gomez’s Fragrance Ad Unveiled – All Urban Radio on

[...] “I don’t really understand why I decided to be underwater, but it looked cool!” the 19-year-old singer and actress told People. [...]

Designers Imagine Angelina Jolie’s Wedding Gown – All Urban Radio on

[...] See Selena Gomez’s mature new fragrance ad [...]

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