Beyoncé Launches a Sweeter Scent for Summer

03/23/2012 at 04:30 PM ET

Beyonce Perfume
Courtesy Coty; Inset: Kevin Mazur/Getty

She had hearts racing with her super-special blue scent, Pulse, last year, but this summer, Beyoncé is thinking pink. The singer is launching a new perfume, breezily called Beyoncé Pulse Summer Edition, to “capture the essence of a playful, sun-drenched summer day,” according to a release.

The limited-edition fragrance — which is also blue but packaged partially in pink — has a few similarities to its predecessor thanks to notes of pear and jasmine. But this scent is also lighter, with extra fruity and floral tones like ginger orchid, Tunisian orange flowers, sapphire woods and pink pepper.

Inspired “by Beyoncé’s infectious and positive energy,” according to the release, the perfume will hit counters this spring and retail for $49-$59. Tell us: Will you buy another Beyoncé fragrance?

SHOP STARS’ SIGNATURE SCENTS

Share this story:

Your reaction:

Add A Comment

Got something to add to this post? Fill out the fields below to make a comment, ask a question or share a tip. We'd love to hear from you.

Note: If this is your first time commenting on Style News Now, your comment will need to be approved by our moderator before it will appear. Thanks for your patience, and check back again soon.

Showing 17 comments

Beyoncé launches a sweeter scent for summer ‘Pulse’ | Influence1FM on

[...] Article by People.com | Read full article here [...]

Melanie on

I like the bottling and the fragrance does sound really good. I’m going to try this one. I really liked the Heat one, too.

Fashionotes - Fragrance Bliss: Beyonce Drops New Perfume on

[...] [Global Grind, StyleWatch] [...]

Chic Clicks: Lady Gaga Releases Odd Video, Beyoncé Debuts Newest Beauty Ad Sans Braids | Screw Cable on

[...] her beehive braided bun at home, Beyoncé releases the campaign for her newest scent, Midnight Heat [MTV [...]

Chic Clicks: Lady Gaga Releases Odd Video, Beyoncé Debuts Newest Beauty Ad Sans Braids | fanseyeview.com on

[...] her beehive braided bun at home, Beyoncé releases the campaign for her newest scent, Midnight Heat [MTV [...]

Chic Clicks: Lady Gaga Releases Odd Video, Beyoncé Debuts Newest Beauty Ad Sans Braids « Odd « strange weird funny odd unusual peculiar on

[...] her beehive braided bun at home, Beyoncé releases the campaign for her newest scent, Midnight Heat [MTV [...]

Next | 1 | 2 | Show All
advertisement

From Our Partners

From Our Partners

Follow

Get every new post delivered to your Inbox.

Join 1,770 other followers

Sign up for our daily newsletter and other special offers.
    Choose your newsletters
Thank you for signing up! Your request may take up to one week to be processed.
    see all newsletters