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Does Adam Levine’s New Fragrance Smell of Hypocrisy?

03/12/2012 at 06:00 PM ET

Christina Aguilera, Adam Levine
Jon Kopaloff/FilmMagic; Inset: Charles Sykes/AP

Eau de … eat crow? Adam Levine is likely feeling a little sheepish today after pal Christina Aguilera caught him contradicting himself on Twitter.

On Wednesday, the Maroon 5 singer announced plans for his first fragrances for men and women, both called 222. According to a release, the scents will “reflect [his] personality and style” and retail for $36-$65.

However, Aguilera must have a fabulous memory or a Twitter-savvy friend: Friday she Tweeted a link back to a March 2011 Tweet of Levine’s, which read, “I also would like to put an official ban on celebrity fragrances. Punishable by death from this point forward.”

“Haha @AdamLevine,” Aguilera wrote in reply. “What a difference a year makes …”

However, her detective work wasn’t totally mean-spirited; Levine’s fellow Voice mentor, who has several scents of her own, sent him her best wishes, too, writing, “Welcome to the celebrity fragrance family!” Tell us: Would you still consider buying Levine’s fragrances?

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Showing 127 comments

Susan on

I have never bought a perfume with anyones name on it. The ones I have smelled are to strong and overpowering. I’ll stick with my Sand&Sable !!!!

Cheese622 on

mrsmass, you’ve spoken for all of us and put a huge smile on our faces.
God Bless You

Malia on

I’ll wait until it is in the discontinued isle at Walmart for a dollar.

jan on

Adam looks like my son. In fact they could be brothers. Anything he sings or markets..I’m in!!!!!

Tellthetruthforgodsake on

I’m not so sure I would want myself or my significant other to smell like a cross between the bottom of a whiskey barrel and a leftover early 80′s bottle of Love’s Baby Soft…

Tracey on

If the scent was nice sure I would buy it. Not because it’s endorsed by Adam but then again…he is a nice added bonus. :)

nick on

I want to apologize to everyone for reading this article. I don’t even know why I cared to click on a link that said “Adam Levine eats his own words.” I fell into the media’s trap. Shame on me.

Robert on

“reflect his personality & style”? These egotistical snobs make me want to puke……oops, I just created my own. And if you don’t like that one, pull my finger.

My Little BLOG » ‘Voice’ Judge Makes Hypocritical Move on

[...] ‘Voice’ Judge Makes Hypocritical Move [...]

MrsD on

Mrsmass, that was hilarious!

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