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FIRST LOOK: Eddie Cibrian Goes Nearly Nude for Charisma

02/08/2012 at 08:30 AM ET

Eddie Cibrian Shirtless
Courtesy Charisma

You’ve had him in bed — and now you can play with him in the pool. Eddie Cibrian is stripping down (again!) for Charisma, modeling the brand’s soft towels in the sexy spring 2012 ads, shot at a private residence in Los Angeles.

Though Cibrian — divorced from Real Housewives of Beverly Hills star Brandi Glanville and now married to country singer LeAnn Rimes — knows lots of ladies enjoy looking at his shirtless pictures, he seems to keep the modeling job in perspective.

“You have a lot of people on the photo shoot looking at you, going, ‘Oh that looks wonderful, that’s unbelievable … those [towels] look great,’” he told PEOPLE in September. “I realized it was all about the product, and not about me.”

Still, Cibrian — who appears in the upcoming Tyler Perry film Good Deeds – makes it hard to focus on those towels when he looks so good drying off with them!

Find Charisma exclusively at Bloomingdale’s — and keep an eye out for Cibrian’s multimedia campaign this spring. Tell us: What do you think of the actor’s latest Charisma ads?

Eddie Cibrian Shirtless
Courtesy Charisma

–Kate Hogan

WANT MORE GOOD-LOOKING GUYS? CHECK OUT 10 HOT PHOTOS OF RYAN GOSLING

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Showing 85 comments

Sue on

Totally hot!

Dawn on

Deal with it people. This Guy is HOT and that is a fact.

Kerry on

He’s cute but a jerk. Looks don’t go that far. He has no integrity. I agree with Tori, I won’t watch anything he is in or buy anything he is selling.

SHar on

I used to like him as an actor but cheating on a wife that is pregnant with his child is lower than low. And then to make matters worse Leane justifies it with an *everyone does it*. No morals for this couple – not even close.

JCinAZ on

He’s delicious!!!! Def some eye candy here!!!

Guest on

How is he barely nude you can see he has white underwear on in the first picture…anyways he is not good looking

lulu on

i don’t understand all the hate…they’re not the only hollywood couple to swap partners.

p.s. those towels are not long enough…

Sara on

How much for one towel? $200??

msbugz2u on

I especially love how they show his wedding ring. .. as if marriage is soooo important to him. If that were true, he wouldn’t have been out running around, putting a knife is his families back.

sandra wyrick on

He would not make me buy the towels. Too much negativity surrounding him. YUK.

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