StyleWatch Style News Now

Style News Now

A-Listers' Newest Designer Crush: Erdem

02/03/2012 at 12:00 PM ET

Jessica Alba, Michelle Williams, Kate Bosworth Choose Erdem
Getty; Landov; Getty; Pacific Coast News

With so many choices to pick from, it’s not exactly a coincidence when style stars like Michelle Williams and Kate Bosworth select feminine frocks from the same London-based label.

Best known for micro floral prints and unabashedly feminine silhouettes, Erdem has become an offbeat industry darling. After Claudia Schiffer wore a runway look from his debut ready-to-wear collection in 2006, the designer went on to gain critical and capital success when Barneys New York became the brand’s primary stockist. (The Duchess of Cambridge helped put him on the map, as well.)

In the past several months, A-listers have flocked to the lines ethereal frocks and punchy separates, alike. For the New York screening of My Week with Marilyn, Michelle Williams selected an embroidered slip, while ingénue Elizabeth Olsen made a statement in a $4,085 trademark print crepe de chine gown. Kate Bosworth looked capricious in a canary, off-shoulder frock from the line’s spring 2012 collection, while Jessica Alba paired extra pops of color with the brand’s printed stovepipes.

“I never think about what’s sexy,” the designer has said of his creations. “I focus on the silhouettes and the proportions and hope that takes care of everything.”

Justine Harman

CHECK OUT MORE STAR FAVES IN ‘I REALLY LOVE MY…’

Your Reaction

Follow Us

On Newsstands Now

On Newsstands Now

Mystery of the Marine's Wife
  • Mystery of the Marine's Wife
  • Andi Tells PEOPLE: 'Our Love is Worth All the Drama'
  • Cameron Diaz: Ready to Wed?

Pick up your copy on newsstands

Click here for instant access to the Digital Magazine

Advertisement

Add A Comment

Got something to add to this post? Fill out the fields below to make a comment, ask a question or share a tip. We'd love to hear from you.

Note: If this is your first time commenting on Style News Now, your comment will need to be approved by our moderator before it will appear. Thanks for your patience, and check back again soon.

Showing 3 comments

A-Listers’ New Designer Cruch | Screw Cable on

[...] From People Style Watch: [...]

A-Listers’ New Designer Cruch | My Fashion Tender on

[...] From People Style Watch: [...]

A-Listers’ New Designer Cruch | Women Vogue on

[...] From People Style Watch: [...]

 

From Our Partners

Sign up for our daily newsletter and other special offers.
    Choose your newsletters
Thank you for signing up! Your request may take up to one week to be processed.
    see all newsletters