Sneak a Peek at David Beckham's Sexy Super Bowl Commercial

01/30/2012 at 10:30 AM ET

For those of you who watch the Super Bowl for the commercials (no shame — we do it too), feast your eyes on this: H&M’s sexy game day ad starring a nearly naked David Beckham. The soccer star strips down in the first television spot for his bodywear line, which hits H&M shelves on Feb. 2.

“My design team and I spent 18 months developing the collection, it’s been a fantastic collaborative experience, and I’m very happy with the end result,” Beckham said in a release. “Like every fan, I’m looking forward to Super Bowl Sunday.”

In addition to Sunday’s ad, H&M is in the process of hand painting a revealing Beckham billboard in New York’s Herald Square, and videotaping the project. Once it’s completed — sometime during Super Bowl weekend — the footage will be shared as a time-lapse video on youtube.com/hm. You’re welcome.

GO SHOPPING WITH THE STARS IN ‘YOU ASKED, WE FOUND: STAR LOOKS’

FILED UNDER: David Beckham , Guy Style

Share this story:

Your reaction:

Add A Comment

Got something to add to this post? Fill out the fields below to make a comment, ask a question or share a tip. We'd love to hear from you.

Note: If this is your first time commenting on Style News Now, your comment will need to be approved by our moderator before it will appear. Thanks for your patience, and check back again soon.

Showing 33 comments

Gozzip.se - Allt om Kändisar, Blogg och Mode Take a Peek at David Beckham’s Super Bowl Underwear Commerical | on

[...] Peek at David Beckham’s Super Bowl Underwear Commerical 1 min  |  PopSugar Take a sneak peak at David Beckham's hot Super Bowl commercial – PeopleThe Descendants' star Shailene Woodley isn't getting the fashion cred she deserves – Lainey [...]

Jacqi on

Sorry, he does nothing for me.. nice body…hate the tats… now… give me Harrison Ford and I’d be excited… guess it’s an age thing *grin*

DONNA B on

Oh I can’t wait to see the commercial during the Super Bowl-I hope it’s better than what’s on here-they show mostly his tattoos-we wanna see more of his um underwear. LOL

Beachy on

Wow!!!!

SNEAK PEEK: David Beckham Gets Undressed in Sexy Super Bowl Commercial | Celebrity Mess on

[...] soccer star leaves little to the imagination in an ad for his upcoming H&M bodywear line People.com Latest News Tags Beckham, Bowl, Commercial, David, Gets, Peek, Sexy, Sneak, Super, Undressed [...]

JEAN on

woooooooooooooooow!! with square eyes and hanging tongue.

See David Beckham Nearly Naked in New Super Bowl Commercial – E! Online on

[...] collection during the second …Beckham bares (almost) all in Super Bowl adNew York Daily NewsSneak a Peek at David Beckham's Sexy Super Bowl CommercialPeople MagazineWorth every penny of that $3.5m spot: First look at the David Beckham for H&M [...]

Diane on

Gimme! Gimme! Wow!

rubblebubblecake on

I am glad to see a sexy commercial for us ladies to look at instead of always seeing the ones featuring women half-dressed. It’s about time we get to check out some beefcake!! *LOL*

curly on

Oh My!! What’s even sexier though, is him as a devoted father and husband.

Annie on

Well, that’s my favorite Super Bowl commercial!

TAC on

All that money H&M is spending on internet ads should be invested in eCommerce. It doesn’t make any sense that you cannot shop online!!!

On a Day Full of Go Daddy Girls, There Will Be Beckham in His Underwear – New York Times (blog) | AllSoccerStars.com on

[...] – See teaserOnTheRedCarpet.comBeckham bares (almost) all in Super Bowl adNew York Daily NewsSneak a Peek at David Beckham's Sexy Super Bowl CommercialPeople MagazineHuffington Post -Daily Mail -NewNowNextall 42 news [...]

Liz on

He’s a very pretty guy. But I’m amazed at how nearly all the commercial was panning over his body, and didn’t even show the underwear/clothing! If I was making a purchasing decision, I’d want to know more about the clothes. Still, maybe that’s because this is a preview, and the commercials that air will have a more accurate focus.

Full Ferris Bueller commercial | Celebrity Gossip, Entertainment news, Political Opinions, Cultural Views--Culture Slant on

[...] David Beckham’s superbowl commercial–People [...]

barbara lloyd on

he is sooooo hot !!! i am drooling !!! everybody has thier own tastes in men, me, i would olove to see him in those briefs in person !!!

pb on

yummy!! love David Beckham!! :)

SNEAK PEEK: David Beckham Gets Undressed in Sexy Super Bowl Commercial | Celeb Oasis on

[...] the rest here: SNEAK PEEK: David Beckham Gets Undressed in Sexy Super Bowl Commercial This entry was posted in Uncategorized and tagged bodywear-line, for-his, imagination, [...]

kelly on

Victoria is a very lucky woman..

GiGi Eats Celebrities on

Yes, very very sexy but uh… are you advertising your body… cause I didn’t really see your underwear line at all… This too could be false advertising because men might think, “oh hey now, if I put on D.B.’s nut huggers than… I WILL GET HIS BODY!” AH HA HA HA! Oh man, good luck men, good luck.

amy on

YUMMY WHITE BOY!

Tara on

ogle-encouragement

David Beckham’s H&M Super Bowl Ad : Celebrity Smack: Gossip and Entertainment Blog on

[...] Beckham is back with yet another super smoking sexy ad, this time for H&M, and the ad is set to air on Super Bowl [...]

canuck on

Wow!A bod like that and Victoria still doesn’t smile!

maya catz on

biggest fan….perfect passes..perfect specimen

Frank on

how they dare, this guy looks malnourished, no legs, flat underdeveloped chest and rear, toothpick legs and a doubtful taste on ink. whats the target demographics for this? that is the question.

VIOLA DAVIS, OCTAVIA SPENCER, STEVE BUSCEMI – HOLLYWOOD CELEBRITY WRAP UP NEWS – 31.1.12 « Horiwood's Blog on

[...] David Beckham‘s Super Bowl commercial [...]

Scott on

I’m hearing ya Jacqui!

Chic Clicks: See Katy Perry’s New Hair Ad, David Beckham Causes Mayhem | Screw Cable on

[...] Beckham‘s H&M underwear shoot was crashed by tourists trying to get a peek of the man in his skivvies … not that we [...]

Chic Clicks: See Katy Perry’s New Hair Ad, David Beckham Causes Mayhem - Sexy Hollywood Celebrity on

[...] Beckham‘s HM underwear fire was crashed by tourists perplexing to get a look of a male in his skivvies … not that we [...]

David Beckham Ambushed in His Underwear by Busload of Tourists | Latest News and Headlines on

[...] in person, but Beckham is usually happy to strip down for millions of people – as he did in that very revealing Super Bowl ad for H&M last February, advertising his bodywear line with the [...]

David Beckham Ambushed in His Underwear by Busload of Tourists | Gossip Dawg on

[...] in person, but Beckham is usually happy to strip down for millions of people – as he did in that very revealing Super Bowl ad for HM last February, advertising his bodywear line with the company.Posted in Uncategorized | [...]

Oh Hey, It’s David Beckham Looking Hot Again | Screw Cable on

[...] man already has his bodywear line, plus a fragrance and Adidas deal — not to mention a wife and four kids. But we suppose that [...]

advertisement

From Our Partners

From Our Partners

Follow

Get every new post delivered to your Inbox.

Join 1,811 other followers

Sign up for our daily newsletter and other special offers.
    Choose your newsletters
Thank you for signing up! Your request may take up to one week to be processed.
    see all newsletters