Rachel Bilson's New Fashion Collaboration: It's a Shoe-In

10/06/2011 at 01:30 PM ET

RAchel Bilson for Shoemint
John Sciulli/Getty

Want to walk a mile in Rachel Bilson‘s shoes? Soon you’ll be able to: the Hart of Dixie star and her longtime stylist, Nicole Chavez, have partnered with Steve Madden and BeachMint.com to launch ShoeMint, a customized shoe-shopping site.

The newest affordable luxury brand in the growing BeachMint family — which includes Kate Bosworth‘s JewelMint, the OlsensStyleMint and Jessica Simpson‘s upcoming BeautyMint — ShoeMint will bow with a winter/holiday 2011 collection featuring Bilson’s signature style and Chavez’s fashion expertise, while embodying Madden’s craftsmanship and design. And just as with the other BeachMint brands, ShoeMint shoppers will receive personalized selections each month matched to their personal style profiles.

“As a designer, I’m always exploring new mediums and footwear is a category I’ve always been very passionate about, especially since I’m only a size 5,” Bilson said in a statement. “More and more, people are shopping for shoes online and with BeachMint, I have the opportunity to design not just the shoes, but the full experience for our customers, which feels more personal and rewarding for me.”

The actress previously designed a line with DKNY Jeans and worked with Macy’s to launch her homeware line, Edie Rose. She’s also one of Piperlime.com’s newest guest curators. Tell us: Will you buy shoes designed by Bilson?

–Kim Peiffer

STARS SHOW OFF THEIR SHOES!

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[...] for every fashion fiasco. She recently made it a lot easier to walk a mile in her shoes with her collaboration with Shoemint.com, and shares style picks regularly as a Piperlime.com guest [...]

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[...] Rachel Bilson gushes of the pumps, booties and flats that will be offered by her new website, ShoeMint.com. And from the looks of the clip above (first seen on InStyle.com), we have to [...]

Sneak a Peek at Rachel Bilson’s ShoeMint Footwear « Heptanews * Entertainment * Politics * Opinions * U.S. * Technology * Health * Leisure * World * Sports on

[...] Rachel Bilson gushes of the pumps, booties and flats that will be offered by her new website, ShoeMint.com. And from the looks of the clip above (first seen on InStyle.com), we have to [...]

Sneak a Peek at Rachel Bilson’s ShoeMint Footwear on

[...] Bilson gushes of the pumps, booties and flats that will be offered by her new website, ShoeMint.com. And from the looks of the clip above (first seen onInStyle.com), we have to [...]

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