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Eva Mendes and Naomi Watts Pretty Up for Pantene

06/30/2011 at 01:30 PM ET

Eva Mendes, Naomi Watts for PanteneCourtesy Pantene

Eva Mendes and Naomi Watts are making us think that movie-star hair is just a shower away in their just-revealed ads for Pantene. The actresses, announced as the new faces of the brand in May, represent Pantene’s “breakage to strength” and “flat to volume” collections, respectively. “The amount of torture I put my hair through with flat irons, blow dryers and curling irons leaves my hair extremely damaged,” Mendes said in May. “With Pantene I can use all of these tools and still keep my hair healthy.” Watts, whose campaign will depict her without extensions or chemically altered hair, said she’s sticking up for women with fine tresses. “I want to let [them] know that achieving beautiful, voluminous hair is possible without damaging [it],” she added. The stars’ ads will hit print and TV markets in July and August; stay tuned to Pantene’s Facebook page for more behind-the-scenes information, too. Tell us: What do you think of the ads?


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Showing 4 comments

News des Tages: Prinzessin Diana, Eva Mendes, Prinz Harry | Promi Queen on

[...] Eva Mendes und Naomi Watts sind die Gesichter für eine neue Pantene Werbung, die es hier zu sehen gibt. In der Kampagne ist Naomi kaum [...]

Eva Mendes and Naomi Watts Pretty Up for Pantene : Celebrity Feeder on

[...] Eva Mendes and Naomi Watts Pretty Up for Pantene The actresses flaunt their fabulous locks in new ads for the haircare company Read more on People Magazine [...]


[...] AD CAMPAIGNS: Eva Mendes and Naomi Watts’ Pantene ads are out and it’s hair-tastic! Mendes’ locks look super healthy and Watts’ thin strands are voluminous thanks to Pantene’s strength and body boosting formulas. [People/StyleWatch] [...]

Nut on

I think it is refreshing to see Christina with less make-up. Often, I’ve wieshd she wouldn’t put on so much, not because I don’t like make-up but because I like to know that women have the confidence to go without.


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