Eva Mendes and Naomi Watts Pretty Up for Pantene
Eva Mendes and Naomi Watts are making us think that movie-star hair is just a shower away in their just-revealed ads for Pantene. The actresses, announced as the new faces of the brand in May, represent Pantene’s “breakage to strength” and “flat to volume” collections, respectively. “The amount of torture I put my hair through with flat irons, blow dryers and curling irons leaves my hair extremely damaged,” Mendes said in May. “With Pantene I can use all of these tools and still keep my hair healthy.” Watts, whose campaign will depict her without extensions or chemically altered hair, said she’s sticking up for women with fine tresses. “I want to let [them] know that achieving beautiful, voluminous hair is possible without damaging [it],” she added. The stars’ ads will hit print and TV markets in July and August; stay tuned to Pantene’s Facebook page for more behind-the-scenes information, too. Tell us: What do you think of the ads?