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Drew Barrymore’s Stylist: Why We Went Red

04/15/2011 at 02:30 PM ET

Drew Barrymore Hair
Gilbert Flores/Celebrity Photo

Talk about a ravishing redhead! Drew Barrymore recently made a hair hue switch, picking up a warm red color and leaving her ombré locks behind. We love the new look, but wanted to know — why the switch? According to Barrymore’s colorist, Tracey Cunningham, it was just time for a change. “The ombré look really created a great beauty buzz but we wanted to try something new,” Cunningham tells PEOPLE. “Drew likes to keep her look fresh; we like to try new things when the seasons change.” Choosing to use “the perfect spring red shade” — which she describes as soft and warm, with “great vibrancy” — was easy, Cunningham says. “Drew is a color chameleon! Her skin is so pretty that any hair color will complement her eyes.” To make such a change on your own, Cunningham recommends taking the process slowly. “When you book your appointment, be prepared to spend some time in the salon,” she explains. “The color needs to be gradually added back in; your colorist has to make sure they apply the color with perfect technique to even out the look and void the prior ombré look.” To lock in color and shine, Cunningham recommends a glaze, too. But if you’re gunning for a major change of your own, think twice, the stylist says. “Do it when the time is right! Don’t try a radical change two weeks before your wedding or a major event in your life,” she cautions. “Give yourself time to adjust to the change — and embrace it!” –Reporting by Katherine Kluznik Rentmeester

WEIGH IN ON STAR HAIR CHANGES IN ‘WHAT’S HER BEST HAIR?’

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Showing 27 comments

Lenora on

Drew is one of the prettiest women in the world.
Blonde is her color; she’ll go back to it soon! :)

Jayne on

She was a redhead in both Charlie’s Angels. They’re acting like we’ve never seen her hair red. The blond washed her out because she kept getting it lighter. Red is best for her tone.

Nina on

I love the color, but Drew’s hair looks fried.

cheryl on

Look good but she looks like Mandy Moore.

Donna on

I love it!! Looks so much better on her with her skin color.

Wendy on

She looks great in any color! It’s beautiful on her!!

Blog Lovin’ « Red Carpet Fashion Awards on

[...] Drew Barrymore’s Stylist: Why We Went Red @ Off The Rack [...]

The Lone Ranger on

Yeeehaw, she’s a hottie. I’ll take a shot at giving her kids red hair. Oh! LOL!

LauraC on

This is a major step for all fake redheads! It’s a great hair color and it has gotten a great response. I definitely think it will make red hair dyes increase in sales, similar to the way Rihanna’s did. It looks great and I can’t wait to see what she does next.

Musing of the Day: Ombré Hair Color « Musings of a City Girl on

[...] Have you seen Drew Barrymore’s ombre? Scary!  Luckily she has bounced back by dying it red. [...]

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