EXCLUSIVE PHOTOS: Jennifer Lopez Works the Camera for Tous Jewelry

04/01/2011 at 10:00 AM ET

Jennifer Lopez for Tous
Courtesy Tous

It’s no surprise that Jennifer Lopez knows how to make jewelry look oh-so-good, but she really turns up the gorgeous factor in her new campaign for Tous. The American Idol judge rocks a variety of ethnic gear accentuated by the sparkling jewels — not to mention some seriously sensual poses — in these exclusive photos, part of a series she recently shot for the 90-year-old Spanish company. Lopez was announced as the new face of Tous last month, chosen for her genuineness and charisma, according to the line’s president, Salvador Tous. “[She's] a great illustration of our brand.” (Kylie Minogue previously modeled for the company.) The singer-actress obviously had a lot of fun in her new role, too; some outtakes depict a beaming Lopez with her arm around Madame Tous, who helps design the gems. Many of the pieces Lopez sports in her photos (including the brand’s iconic bears) are available on tous-shop.com now — perhaps we’ll see her wearing some on Idol soon? Tell us: What do you think of Lopez’s new campaign? Kate Hogan

Jennifer Lopez for Tous
Courtesy Tous


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Showing 41 comments

Jon on

I like Jennifer Lopez’s new Campaign, good luck with it & enjoy! I like the new PHOTOS!

Jennifer Lopez's Tous Jewelry Campaign Ad - PICS | HotSpotATL - Hot 107.9 Atlanta's Home for the Hip-Hop Community on

[...] Lopez was announced as the new face of the 90-year-old Spanish company last month, chosen for her genuineness and charisma, according to the line’s president, Salvador Tous. SOURCE [...]

Aurinna on

She is beautiful & classy
Great rold model for young people.
I love her!

HotLatino on

Can she be any hotter!!!!!! Love her, she’s a goddess

ashley on


DON on


Jennifer Lopez is Gorgeous For Trous Jewelry – Photos on

[...] Photos: People [...]

Kristen on

I think JLO is amazing. What a career from modeling, dancing, acting, judging. I like to watch the American Idol show in High Definition. I never realized the quality of picture and sound until I got this giant Flat Screen TV. I work at DISH Network and I get the Platinum HD package along with my America’s Top 250. I love all the different shows I can watch. I learn stuff, and I get to have a fun time with the reality tv shows.

Jennifer Lopez Campaigns For Tous Jewelry [PHOTOS] on

[...] to People « previous [...]

Jennifer López para Tous | GutenVer on

[...] People Tweet this!Tal vez te interese:Vogue diaries: RihannaVideo: niña en el corredorGabriela Sánchez: [...]

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