Emma Watson Creates a Green Collection for Alberta Ferretti

03/04/2011 at 03:45 PM ET

Emma Watson Alberta Ferretti
Courtesy Alberta Ferretti

Shortly after announcing her second eco-friendly fashion collaboration, Emma Watson has expanded her stylish résumé yet again, this time for a “green” capsule collection with Italian designer Alberta Ferretti. According to WWD, the line, called Pure Threads, consists of five pieces: two dresses, a shirt, a long skirt and a pair of denim shorts, all enriched with lace embroideries and made with organic fabrics such as cotton poplin, cotton muslin and hemp. “Emma had a Jane-Birkin-in-the-Seventies image in mind,” Ferretti told WWD about the starlet’s inspiration. A portion of proceeds from the collection will be donated to People Tree, a nonprofit organization Watson supports. “I’m pleased that a luxury brand such as Alberta Ferretti has decided to create ecological clothes,” said Watson. “I believe this is a big step forward for all of the international fashion industry, but also an important step for an increased sensitivity to the problem of ecology.” Pure Threads will be available exclusively on albertaferretti.com beginning March 21. –Kim Peiffer

 

Emma Watson Alberta Ferretti
Courtesy Alberta Ferretti

 

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Emma Watson » Emma Watson Creates a Green Collection for Alberta Ferretti on

[…] post by emma watson – Yahoo! News Search Results and software by Elliott […]

the hit list on

[…] StyleWatch: Emma Watson’s green collection for Alberta Ferretti […]

Alberta Ferretti Is Macy’s Next Impulse Designer | Screw Cable on

[…] cast Solange Knowles in her runway show. But her biggest celebrity fan is likely Emma Watson, who designed an eco-friendly capsule collection with her last year. “The young are the future,” Ferretti told PEOPLE at the time, […]

Alberta Ferretti Is Macy’s Next Impulse Designer | xalyzax on

[…] cast Solange Knowles in her runway show. But her biggest celebrity fan is likely Emma Watson, who designed an eco-friendly capsule collection with her last year. “The young are the future,” Ferretti told PEOPLE at the time, […]

First Look: Alberta Ferretti for Macy’s | xalyzax on

[…] Knowles in her runway show. She also collaborated with Emma Watson last year; the pair created an eco-friendly capsule collection together. Tell us: Will you shop Alberta Ferretti for […]

First Look: Alberta Ferretti for Macy’s | Howdy, Bud! on

[…] Knowles in her runway show. She also collaborated with Emma Watson last year; the pair created an eco-friendly capsule collection together. Tell us: Will you shop Alberta Ferretti for […]

Arma on

Haha so funny! When I was in New York two years ago I was secretly hipong I would meet Scott and he would take a picture of me. Never happened! Anyway, in your case, it’s his loss not yours :) PS. Keep posting more often, I hate wating for your pictures and ideas for more than a week :)

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