Kellan Lutz's New Gig: Jeans Model—and Designer!

02/16/2011 at 06:00 PM ET

Kellan Lutz is new face of Dylan George
Fame

Kellan Lutz had women around the globe drooling over his shirtless underwear ads for Calvin Klein last year, and now the Twilight star is back to modeling — but this time it’s for a collection he’s designing himself. In addition to being the first-ever spokesmodel for Los Angeles-based premium denim label Dylan George, Kellan is teaming up with the brand’s founder, Daniel Guez, to design a ready-to-wear menswear line. According to WWD, the new 25-piece collection will come to market under a sub-brand called Abbot & Main by Dylan George and focus on separates that range from $48 T-shirts to $248 cashmere hoodies. As for the collection’s name: Abbot & Main, the publication reveals, is an an intersection near Lutz’s California home. –Kim Peiffer

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Kellan Lutz’s New Gig: Jeans Model—and Designer! « CullensNews on

[...] People Magazine, Twilightish, The Lost World Of Lola By Alex Filed in Cast: Kellan Lutz No Comments [...]

‘Twilight’ news wrap: Kellan Lutz is now a fashion designer | YY Yourself! on

[...] for a new denim jeans collection he’s working on with Dylan George’s Daniel Guez. Per People Magazine, he’s going to be the first spokesmodel for Dylan George, and the “new 25-piece [...]

hwaf on

the-north-face-packs-bags

Kellan Lutz Addresses Those Racy Clothing Ads | Life Style on

[...] + Main in Las Vegas, Kellan Lutz was wearing jeans, a T-shirt and a cardigan from the clothing line he helped create. Compared to the ad campaign he shot for the collection, though, he was completely [...]

Ranjit on

Sort of a phenom of the post-Simon-Idol era. Folks-in-line bemoce an important aspect of its success-marketing. In the second pic, love the Mom and daughter realizing they only have 275 hours left til the doors open.

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