Jessica Simpson: Accidental Fashion Mogul

02/14/2011 at 05:20 PM ET

Jessica Simpson's Billion Dollar Clothing Empire
Ruven Afanador for New York magazine

Jessica Simpson is fashion’s newest billion dollar baby — but did she mean to be? Simpson will continue growing her empire this year by adding a ready-to-wear collection and a line of career separates, which are expected to push sales for the company to over a billion dollars. “I never thought I’d be some fashion mogul!,” Simpson tells New York in the magazine’s spring fashion issue, where the cover girl rocks huge, teased hair and bare shoulders. To put that number in context, the magazine explains that Simpson’s company is doing roughly the same volume in sales as designers like Michael Kors. Simpson says that her brand is so popular because she makes the line for everyday women and keeps the focus away from herself. “What you really need is your basics for every type of person,” she says. “When it comes to other celebrity brands, I think a lot of people do a great job, but it can’t be all about them. Everybody doesn’t want to just look like the celebrity, because they can’t. They just want one element of that style.” Her business manager, David Levin, puts the original idea behind her fashion lines a little more directly, telling New York, “A girl could go to the shopping mall with her mother and she’d have a great new outfit and still have some money left for lunch at McDonald’s. She can look like Jessica Simpson, smell like Jessica Simpson, and she can afford it.” Read more at us: What do you think of Jessica Simpson’s billion dollar fashion empire?Kim Peiffer

Jessica Simpson's billion Dollar Clothing Line
Ruven Afanador for New York magazine

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Rachel Zoe Is Getting A Sitcom About Her Life on

[…] And it will be great to see a show about a very successful woman, who happens to like fashion a lot. Though Rachel says she didn’t plan to run a fashion empire, she has found herself running one. In some ways she put the stylist career on the map. The industry didn’t really exist until the early 2000s with Rachel and the term didn’t even come about til the mid-1990s. But thanks to Rachel and her career she has helped bring a lot of exposure to this part of the fashion industry with The Rachel Zoe Project and just the basic explosion of her career. Los Angeles Times fashion critic Booth Moore put it correctly when she called Zoe’s career trajectory impressive. “Going from no-name stylist to red carpet tastemaker, earning $6,000 a day, with clients including Cameron Diaz, Eva Mendes and Demi Moore. The next step was full-fledged celebritydom, with a Bravo reality show, QVC line and, now, a fashion collection.” The Rachel Zoe collection, which is estimated to earn as much as $20 million for Zoe in its first year. Catherine Moellering, executive vice president of New York-based trend forecasting firm Tobe Report, said Zoe is destined to do well because her business model puts a “premium on charisma over craft,” similar to Jessica Simpson’s ultra-successful fashion line. […]

How Motherhood Influenced Snooki’s New Perfume and Nail Line | Screw Cable on

[…] love to do boots,” she shared. “I look up to Jessica Simpson … I want to be like her one […]

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