Jennifer Lopez and Her Twins Star in Gucci's New Children's Ad Campaign

10/21/2010 at 01:40 PM ET

Mert and Marcus for Gucci

After weeks of speculation as to whether or not Jennifer Lopez would star alongside her two-year-old twins, Emme and Max, in Gucci’s latest campaign, the fashion house finally confirmed this morning that the beautiful threesome is indeed gracing the ads for the yet-to-launch line, which will hit stores in spring 2011. “Jennifer Lopez stars in new Gucci children’s advertising campaign,” they Tweeted. And while Jennifer lends her flawless face and utterly adorable offspring to the campaign, in return, the fashion house will make a donation to UNICEF and the Maribel Foundation which Jennifer started with her sister Lynda, according to WWD. Renowned fashion photographers, Mert Alas and Marcus Piggot captured the campaign this summer on the beach in Malibu, Calif. where the adorable pack, dressed up in Gucci, got glam in the sand. Check out the images of this too-cute campaign! Tell us: What do you think of J.Lo’s new ads? –Jessie Goldberg

Mert and Marcus for Gucci


Mert and Marcus for Gucci

Mert and Marcus for Gucci

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Showing 134 comments


you hit it right on the head! And Jlo and the kids are gorgeous. Why don’t jealous people mind their own business!

ellen on

OMG the kids are so cute. Jennifer seems to be a good mom and I hope she doesn’t expose them too much so they don’t end up like those poor babies of the Gosselins.

FoN on

Wow – that’s uncanny. I can’t count how many family beach pictures I have that look *exactly* like that.

Corey on

Umm, is that a bad impersonator or did J. Lo get some work done because that sure as heck does not look anything like her!

Courtney on

Jennifer is nuts for putting her two year olds in an ad campaign as models their going to grow up self entitled hollywood brats.Nell Newman for example didn’t appear on film until she was 8 years old in the summer of 1967 as the child version of Rachel Cammeron in the film Rachel Rachel for which her mother was nominated for the best actress oscar for the second of four times in her career. of course other than during the school year her and her younger sisters weren’t raised in Los Angeles like Jens kiddos are but in Conneticuit and New York City. granted Nell and her younger sisters mom Joanne Woodward had won an oscar on her first nomination right after her and their dad Paul were married just over a year before Nell {Birth Name Eleanore} was born and right after she miscarried her first pregnancy which thankfully Jen has never had to go through.

Cher on

Actually, anyone who knows modeling knows there are very few smiles, and second of all get a grip people, she’s isn’t exploiting them, she raising money, why shoot down Gucci, it’s their new line. Jennifer is the most beautiful woman, and her children are adorable, why not flaunt what you have…duhhhh….

Alison on

They are horrible! Why is Jennifer making those faces… Totally does not jive with a kids line. Shouldn’t the mom be relating to the kids for a kids line – not trying to overshadow them with sex appeal.

Evy on

Shame on Jennifer Lopez for exploiting her children in this manner.

Tonio on

Those kids are anything but cute! JLo looks too posed next to the kids and it looks off.

Not a Fan on

@ Missy. The girls is the one on the left and the boy is on the right. Her blouse has a purse on it.

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