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Target's Newest Designer: Justin Timberlake!

07/29/2010 at 03:30 PM ET

Frank Micelotta/Getty

Justin Timberlake will likely bring more than just a little sexy back when he and co-founder Trace Ayala launch a limited edition William Rast collection for Target this December. Designed as an affordable alternative to the star-favorite denim line, the new assortment is set to hit the mass retailer December 19 and stay on store floors as well as target.com through January 22. Sure to boast the brand’s signature mix of rocker attitude and laid-back appeal, which has already made fans of starlets like Jessica Simpson and JT’s girlfriend Jessica Biel, we can’t wait to see the jeans, denim jackets and more that this famous designing duo whips up for the retailer come December. And while price points for the William Rast for Target collection have yet to be released, expect them to be significantly less than the label’s designer jeans, which range from $165 to $229, and leather jackets, which cost up to $595. Tell us: will you buy William Rast for Target? –Gillian Koenig

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Showing 49 comments

Ton_Teezy on

This is great. I hope the quality is decent.

marie on

I can’t wait. I’ve actually bought a pair of the William Rast jeans when they were on sale and I love them. Can’t wait to see what they’ll do for a more affordable Target line.

Josette reyes on

Wow! I’m totally siked!good,sexy Jeans are so hard to find. I hope these are made to flatter.

Links to Save By | Living Fly on a Dime on

[...] People Stylewatch has the latest info on the William Rast collection for Target [...]

k on

i will check it out, i love target!

Ali on

Anyone else remember when JT was the old lady character “Classic Peg” in the SNL Target Lady skit??? I find this business venture ironically pleasing.

Me on

I think Kurt Cobain already invented that look. . .JTs making the 90′s retro already!

Tori on

Is it only a male clothing line?

Jacey on

I will look into this for sure! I loved my william rast jeans until my most recent purchase this past spring…..they ripped in the middle of the rear (not even near a seam) and the company would do nothing for me! So at least at target I won’t be throwing over 100 dollars away on a pair of his jeans

Ms Belle on

Someone should mention the boycott of Target and Best Buy happening now to Justin. Check for more details on facebook. Pretty big deal :(

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mendy reeves on

thats where all the smart designers are going! to the retail market where people can afford the fashion look for less! i love it great to see that JT is smart! I will be supporting! chic and affordable is the most fashionable way these days!

Wow on

His line isn’t selling, I have seen it at bargain stores. I think the jeans suck for the price. His career must really be going down….hahhaha Britney’s laughing all the way to the back!

stevona on

This is awesome! I will definitely buy myself a pair. I heard that they feel great on and really gives your booty a lift.lol

Splum on

I’ll check them out. Love Target! Wish they had them in Canada!

Susan on

This is very unfortunate since Target just made a large political contribution to MN Forward, who backs a politician who is against gay rights and gay marriage. Because of this, I will no longer shop at Target. Equal rights for everyone!

Justin – did you know this?

Rachel on

Never been able to afford is clothing line, now I will be able to finally hopefully..

Leyna on

I will def check into this! Target is my go to place for awesome clothes on the cheap and with this recession I have to go low but I still want to look amazing. Thanks People for this story :)

Natasha on

I will buy Anything that Justin is involed with. He is the man!!

Laura on

I wonder if he will make any Balls Out jeans??

D. on

I am looking forward to seeing the collection and if it’s anything remotely close to what I’ve seen so far from William Rast, I plan to purchase as many items from the collection that I can !!! I am a Target shopper and I love their designer collaborations,but have always longed for them to do a collaboration with a designer that would include items for men !!! I’m there !!!

Heather on

YES! I love William Rast but don’t get to buy much from them since they are so expensive! I hope they have some resonable leather (even faux will do) jackets in this line!! I can’t wait!

Charitable Haircuts, Price Cuts on William Rast | Northern Virginia Magazine on

[...] exciting, look who’s bringing sexy back to Target, offering a special discount denim line to hit the store’s shelves in December! Unless [...]

B on

Well considering that Target is now giving large donations to anti-gay campaigns, I don’t think I will be shopping there, JT or not JT. Pretty sad how many companies keep bowing to the racism or bigotry of the world. Take a stand why don’t you and stop being so hate-filled…Target and those like you! For shame.

Crystle on

I hate it when Celebs make their clothing lines too high try making the prices go down for once? sheesh everyone in this world is no Rich like you Justin Timberlake

Justin Timberlake is Bringin’ Sexy Back to Target | Bumpshack.com on

[...] Timberlake, creator of denim line William Rast, will debut a limited edition line for Target in December. The line will be an “affordable alternative” to his signature [...]

MarkD on

These clothes will be a flop while the GBLT community boycotts Target. Your timing is off Justin.

A Taste of Timberlake | Gossip Girl on

[...] can try his life on for size—or at least his look—when his high-end clothing line William Rast launches a more laidback line at Target. Justin’s original line is popular with both the Jessicas (Biel [...]

Celebrity Toast » A Taste of Timberlake on

[...] can try his life on for size—or at least his look—when his high-end clothing line William Rast launches a more laidback line at Target. Justin’s original line is popular with both the Jessicas (Biel [...]

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david cercone on

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A Taste of Timberlake « TV Shows Download - Watch and Download Latest TV Shows Online! on

[...] can try his life on for size—or at least his look—when his high-end clothing line William Rast launches a more laidback line at Target. Justin’s original line is popular with both the Jessicas (Biel and [...]

Target’s Newest Designer: Justin Timberlake! | People Q&A ! on

[...] la suite sur : People Magazine [...]

Diana on

How does Justin feel about the current boycott of Target and about Target’s supporting bigotry and hatred in the United States?

Links of the Week « Tog & Porter on

[...] denim designer William Rast (founded by the fabulous J. Timberlake) will be debuting a cheap yet chic collection for Target [...]

Links of the Week | Tog + Porter on

[...] denim designer William Rast (founded by the fabulous J. Timberlake) will be debuting a cheap yet chic collection for Target [...]

Linda on

I will definetly buy his collection from Target! If they are going to have clothes that look anything like his collection then I’ll be there!

Targets Newest Designer Justin Timberlake itsachat writers on

[...] Target’s Newest Designer: Justin Timberlake! [...]

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Mutuelle optique on

Thanks for that blog,nice article

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Salman on

I bought a pair last year at Target( Kady boots) that are omsalt identical to the ones in the link above. I dont think T carries them this year but you could always scour Ebay. Mine were $24.99 if I remember correctly. Im sure theyre not close in quality to the ones above but the price tag was more in my budget:) Happy Shopping!

binolo on

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Justin Timberlake Clothing Line Name William Rast - Spot2night.com on

[...] Target’s Newest Designer: Justin Timberlake! – Style News … – Frank Micelotta/Getty Justin Timberlake will likely bring more than just a little sexy back when he and co-founder Trace Ayala launch a limited edition William Rast collection for Target this December. [...]

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