Surf's Up! Laird Hamilton Named Ambassador for Chanel's New Dive Watch

07/15/2010 at 10:30 AM ET

Legendary surfer Laird Hamilton is riding the Chanel wave, assuming the role of ambassador for the luxe brand’s J12 Marine Watch, a diving watch that is part of Chanel’s J12 series. Designed after a professional deep-sea diving watch, the chic performance piece features readability in the dark, is waterproof to over 300 meters and boasts a matte rubber strap to allow water to flow through–perfect for a waterman like Laird. “This watch is authentic. I have put it through ‘the test’ and it has survived me,” Laird says in a release. In honor of the partnership, Chanel is supporting the Surfrider Foundation, a non-profit dedicated to protecting and enhancing the world’s oceans, waves and beaches.

FILED UNDER: styleflash

Share this story:

Your reaction:

advertisement

From Our Partners

From Our Partners

Follow

Get every new post delivered to your Inbox.

Join 1,782 other followers

Sign up for our daily newsletter and other special offers.
    Choose your newsletters
Thank you for signing up! Your request may take up to one week to be processed.
    see all newsletters