Victoria Beckham Set to Add Her Posh Touch To Range Rovers

07/01/2010 at 06:05 PM ET

Danny Martindale/Getty

She designs everything from dresses and jeans to shades, and now, Victoria Beckham is trying her hand at one more luxury item: Range Rovers! Clad in a shimmering tan asymmetric drape neck dress from her own collection and Brian Atwood for Victoria Beckham pumps, the designer was appointed Range Rover’s new Creative Design Executive at the 40th Anniversary party for the brand in London Thursday night. “This is a very exciting collaboration,” the former Spice Girl said at the event. “The classic British heritage of Range Rover and the effortless style, quality and beauty is something I truly admire and also what I hope to achieve with my own brand. I am honored to take on this role and be part of the creative team.” And Range Rover is more than happy to be adding such a fashionable element to their team. Gerry McGovern, Land Rover and Range Rover Design Director, confirms: “Victoria understands luxury products– she is a Range Rover fan and has been a Range Rover owner for many years. I believe this appointment adds a new dimension to my design team as we continue to design products to appeal to a wider audience.” Victoria will be collaborating on future special edition Range Rover design projects, starting with a Special Edition Range Rover Evoque. We can’t wait to see what Victoria will bring to the world of moving vehicles. Tell us: What do you think of Victoria’s new role?Andrea DeSimone

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Kid-Free Living on

[...] Victoria Beckham to Become New Range Rover Design Executive X-ray thin ex-Spice Girl’s new interior promises to easily seat 20 “fashionable people worth driving with.” [...]

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[...] Victoria Beckham is now in the luxury automobile industry. [...]

Victoria Beckham Will Add Her Posh Touch to Range Rovers itsachat writers on

[...] Victoria Beckham Will Add Her Posh Touch to Range Rovers [...]

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- Bluray DVD Movies .

Mercedes on

^ Because the $80k+ diesel car mrkeat doesn’t exist yet in the US. The LR4 and RR Sport would be better mrkeats to sell the diesel. But I believe the reason as usual is down to US bureaucracy surrounding diesel engines in non-trucks. And LR just can’t justify those costs compared to their overall US sales figures. Unlike the larger producers of Audi, BMW, Benz and VW, with their $22-$60k diesels. Mind you, I live in hope of being proved wrong!

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[…] Victoria Beckham to Become New Range Rover Design Executive X-ray thin ex-Spice Girl’s new interior promises to easily seat 20 “fashionable people worth driving with.” […]

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