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Britney Spears Turns Designer with her First Collection for Candie’s

06/29/2010 at 10:25 AM ET

Courtesy Candie’s

Not content to just be the face of the brand–and an international megastar!–Britney Spears is designing her own new limited edition apparel and accessories collection for Candie’s set to exclusively hit Kohl’s stores and kohls.com on July 1. Britney tells InStyle.com that she was hands-on in the creation process of the line, from meeting with Candie’s designers to helping them sketch some of her favorite looks. “My personal style is a mix of comfortable and flirty,” she tells InStyle.com. “I love cute little dresses, but I also love comfy sweaters and jeans.” So what can we expect from the star’s design debut? “I used a lot of studs and lace because I wanted to make the clothes cool and edgy yet girly,” Brit says, likening the assortment to some of her own must-have wardrobe staples. “I also love jeans, so I had to make sure there were some great pairs in the collection.” Also expect big necklaces and earrings as well as Brit’s favorite–a black trench coat. And like any good star designer, Britney will also appear in the national print, TV and and online campaign for Kohl’s, featuring the singer wearing the collection along with personal handwritten notes such as, “You’ll love these jeans!” with the tagline, “Designed by me for you!” The collection of apparel, handbags and jewelry will range from $14-$78. Check out the behind-the-scenes video below.Tell us: Will you buy Britney’s designs? –Gillian Koenig

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Colleen on

I think they will be just what Britney is, fun and a little daring. As for the mother of two who is worried about how she will look (after all she is obviously the grand old age of her 20′s), go for it. You are a mother, not dead and you just because you have kids does not mean you should look boring or bland.

KD on

I dunno, looks to me in the one pic you have a huge amount of a..crack hanging out. In some women, might be ok but I know there are going to be fatties out there greasing themselves into these jeans that you def wont wanna see the show!!!

U.MAKE.ME.STRONGER on

PRETTY SAD THAT YOU HVAE TO SAY NEGATIVE THINGS ABOUT HER…I LIKE HER CLOTHES I THINK SHE DID A GOOD JOB SO SHE FELL OFF THE EDGE A LIL TOO FAR IM SURE THERE’S MANY WOMAN WHO HAVE THAT AREN’T IN THE PUBLIC EYE BUT SHES GETTING HERSELF BACK IN ORDER SLOWLY AND IN TIME SHE’S A NORMAL PERSON BEFORE BEING A SUPERSTAR LET’S HOPE SOME OF U NEGATIVE PEOPLE DON’T HAVE TO WITNESS A LOVED GO THRU HARD TIMES U SHOULD BE CAREFUL OF WHAT U CRITIZE

SusiQ on

Loaning your name to something does not make you a designer. Britney “designed” this collection like I created the Universe.

jon on

handi crack jeans?

Amanda on

LOVE IT!!!!

BlueStar on

Kudos to Britney! Better than shaving her head!

ADH on

From what I see on the video, these clothes will be carried in the junior department and like all other designers they don’t to seem to be universal for everyone, age or size. This looks like its for the younger set, although the shoes look fierce. I would buy those.

Oscar on

Wow she looks hottttttt and she looks happyy

Erica on

OMG>..so funny! Loved the comment Bethany…LMAO! She’s still tacky..her and Lindsay Lohan…the nightmare train to nowhere’s ville!

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