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Kate Hudson Named the New Face of Almay

05/13/2010 at 09:00 AM ET

Courtesy Almay

It’s official: Kate Hudson has reached ultimate Hollywood Golden Girl status. Just this morning, Revlon Inc. named the fun-loving actress Almay’s new Global Brand Ambassador. In her new role, Kate will appear in television, print and internet ads worldwide with her first campaign for the brand scheduled to debut later this year. “Almay is known for its fresh, effortless approach to beauty,” Kate says in the official release. “At the end of the day we all want to have fun and feel beautiful– that’s what Almay is all about.” But don’t think Kate’s latest gig is just about looking pretty and having a good time. As the Global Brand Ambassador, Kate will also represent the brand’s ongoing philanthropic efforts, starting May 13 at the Almay Rainforest Concert in New York City. The concert benefits The Rainforest Foundation, founded by Sting and Trudie Styler to support and protect the world’s rainforests. With Kate’s signature hippie chic style, flawless complexion and mane of golden locks, we think she is the perfect choice for Almay. We can’t wait to see her new campaign! Stay tuned for more on Kate’s partnership with Almay. Tell us: What do you think of Kate’s new role?–Andrea DeSimone

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LA gals on May 16th, 2010

KATE HUDSON! ALMAY AMBASSADOR!…WHY HER! WHATS SHE ACHIEVED IN HER LIFE AND HER CAREER THAT YOU THINK IS SO INSPIRING TO YOUNGER FEMALES AROUND THE WORLD?

lily seavey on June 5th, 2010

KATE HUDSON IS GEORGEOUS- A NATURAL BEAUTY HERE- WHAT A SELECTION ALMAY MADE HERE- QUITE THE FACE-TOO BAD AROD-YOU REALLY FLUBBED THAT ONE! KEEP GOING KATE- LOOK THE OTHER WAY FOR THE NEGATIVITY OF YOUR PRIVATE WORLD- YOU ARE WHAT THE AMERICAN DREAM HAS IN MIND FOR NATURAL LOOKING ALL AROUND- THE DRESS CODE IS OUT OF THIS WORLD TOO- ALSO IN CLOSING- A GREAT MOM!

Kate Hudson Doesn’t Ever Feel ‘Red Carpet Ready’ | Screw Cable on January 20th, 2012

[...] try to use natural products,” Hudson, the latest face of Almay (and Ann Taylor), tells PEOPLE. “Sometimes I’ll just put Egyptian Magic on my eyes. I [...]

Kate Hudson Doesn’t Ever Feel ‘Red Carpet Ready’ | Celebrity Mess on January 20th, 2012

[...] try to use natural products,” Hudson, the latest face of Almay (and Ann Taylor), tells PEOPLE. “Sometimes I’ll just put Egyptian Magic on my eyes. I [...]

Kate Hudson Doesn’t Ever Feel ‘Red Carpet Ready’ | Celebrity gossip on January 20th, 2012

[...] try to use natural products,” Hudson, the latest face of Almay (and Ann Taylor), tells PEOPLE. “Sometimes I’ll just put Egyptian Magic on my eyes. I [...]

Kate Hudson Doesn’t Ever Feel ‘Red Carpet Ready’ « Breaking News | Latest News | Current News on January 20th, 2012

[...] try to use natural products,” Hudson, the latest face of Almay (and Ann Taylor), tells PEOPLE. “Sometimes I’ll just put Egyptian Magic on my eyes. I use it [...]

Kate Hudson Doesn’t Ever Feel ‘Red Carpet Ready’ | xalyzax on January 24th, 2012

[...] try to use natural products,” Hudson, the latest face of Almay (seen here in a behind-the-scenes shot from her Smart Shade Perfect & Correct Primer campaign), [...]

How Kate Hudson’s Love Affair with Makeup Began | Screw Cable on June 26th, 2012

[...] the actress (and face of Almay cosmetics) often does her own makeup for premieres and events — and even helps out her pals. “I [...]

Kate Hudson's True Calling? Makeup Artist! – People.com | Showbizflash | Showbizflash on June 27th, 2012

[...] the actress (and face of Almay cosmetics) often does her own makeup for premieres and events — and even helps out her pals. “I love [...]

Why Kate Hudson Wants You to Love Your Eyeliner | Screw Cable on December 14th, 2012

[...] actress, who joined the brand in 2010, swears by the company’s makeup removers, eye palettes and eye shadow sticks — and its [...]

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