Racing Star Danica Patrick Is On Track To Debut Her Own Perfume

12/23/2009 at 12:04 PM ET

Frazer Harrison/Getty

Move over, Beyoncé and Eva! Auto racing phenom Danica Patrick is the latest celebrity to jump on the fragrance bandwagon. The 27 year-old Indy competitor is scheduled to launch her signature scent, Danica Patrick for Her, in mid-March, when the eau de parfum lands in 750 stores across the country. Look out for the Illinois native to promote the line at NASCAR events next spring, as she gears up for the next Indianapolis 500 (where she’ll hopefully beat the personal best she set by coming in 3rd place earlier this year—the highest finish ever by a woman). The perfume will retail between $29.50 for a purse-size vial and $54.50 for the 3.4 ounce bottle. For more on the launch, go to WWD.com. Tell us: Are you excited to check out Danica’s new perfume?Emily Hsieh

Share this story:

Your reaction:

Add A Comment

Got something to add to this post? Fill out the fields below to make a comment, ask a question or share a tip. We'd love to hear from you.

Note: If this is your first time commenting on Style News Now, your comment will need to be approved by our moderator before it will appear. Thanks for your patience, and check back again soon.

Showing 30 comments

trsquare on

Yes, I can just smell it now. It’ll have the invigorating scents of oil, burning tires and exhaust fumes.

Karth on

Hey People readers! Karth here. I am so pumped for Dani! She is so top dog right now!

Larnds on

Hey its Larnds speaking all the way from Deutschland!! i agree with Karth because Dani is rockin the world and really bein nice and a good gurl because she is being so femme right now :)))

trsquare please don’t diss on dani she is top dog and your JEALOUS!!!! YEAH SO BACK OFF

xoxo Larnds

ADAF on

I have worked with her personally at a very large race somewhere in the center of the great state of Indiana (you may of heard of it). I am more astonished at how u can bottle stuck up, rude, and a few other selective words. The majority of the drivers are extremely nice to those of us who worked around the clock to make their lives easier and to their FANS. From day one she waltzed around that place like she had a huge chip on her shoulder and rubbed many the very wrong way. I also feel for the fans she does have. I have never seen her sign an autograph for a kid that looks up to her or take two minutes outta her day to talk to one. I know they are there to do a job as was I. The fans are the ones that buy the merchandise, tickets, and support her sponsors. She needs to be reminded that. Her husband on the other hand is one of the nicest people I have met and is very appreciative. I guess opposites do attract!!

John on

Emily Hsieh should do her homework. Danica races in the IndyCar Series. The IndyCar season starts in March. The Indy 500, which is held on Memorial Day weekend in late May, is NOT a nascar race. Danica will enter a few ARCA and Nationwide races prior to the start of the IndyCar season, but the Indy 500 is the world’s largest single day sporting event and it is NOT a nascar race, it is an IndyCar race!!!!

RG on

Can’t stand her. She’s rude and has a massive chip on her shoulder. The NASCAR boys will send her whining and crying back to Indy car where she won’t have to worry about anyone laying a bumper on her. As for her perfume, no thanks. Wouldn’t wear it if it was free.

aj on

I actually went to high school with her. I guess some people don’t get better with age. ADAF you described her to a T. Some celebs need to remember their fans are very important to their success.

r on

AFTER DANICA ACT THE WAY SHE DID AT IOWA SPEED WAY IN NEWTON- I COULD CARE LESS ABOUT HER SO CALLED SENT! SHE SUCKS AS A DRIVER AND PERSON! NO I WILL NOT HAVE ANY THANG TO DO WITH HER!

Lesley on

We don’t want Danica in Indy and we certainly don’t want to smell like a stuck-up, snobby witch. To think that this person has so many little girls who look up to her and she uses her sexuality to get ahead. Why does she have to act like a tramp to get sponsors and fans? Go Daddy? GO AWAY DANICA!

K on

After seeing her sleazy GoDaddy commercials and reading many reports of her rude behavior, there is no way in Hades I would buy her perfume. What a huge disappointment she’s turned out to be.

tina on

she LOOKS like a snob & i bet her perfume stinks.

California Surfer on

Whoa, I would be totally way interested in the chemical ingredients of this fragrance; my Auntie Jean who was wearing Victoria’s secret perfume hugged me at Thanksgiving and the scent totally stayed on my jacket for three days. That said, I find myself wondering who designed the dress, it is particularly awesome and my grandma loves it!

Danicar Series on

This switch is more comical than then rookie A.J. Almendingy’s jumping the CHAMP CAR ship to race Carbureted Billboards after actually starting to WIN open wheel races.
Contrary to popular irreality, Japan was Danica’s FIRST win in her pro racing career, including Barber Pro and Toyota Atlantic series.
Katherine Legge, on the other hand was the FIRST WOMAN to win a professional open wheel race in North America, well before Danicar lucked out at Twin Ring, Motegi. Unfortunately, for the MUCH prettier and more lady like Legge, you have to spread leg or kiss behind to get a ride in the IRL or NASCAR. The winningest, and most senior open wheel INDY CAR (not IRL)/C.A.R.T./Champ Car driver, Paul Tracy can attest to, otherwise he and Katherine would both have full time open wheel rides today…and PT would have that Borg Warner he rightfully earned after Helio mistakenly prematurely slowed just before the yellow came out, as all the camera shots showed, that fateful day in 2002.

Rich Hamister on

Only in America….what a joke. So little talent, oh thats right she’s hot so it doesn’t matter to 99% of America because, having no life of their own, they all want to be just like her.

Patrick to debut her own perfume – B105 DJ Blogs | B105.com – 105.1FM Cincinnati on

[...] saw this story on People.com. The 27-year-old is scheduled to launch her signature scent, Danica Patrick for Her, in mid-March, [...]

Lori on

I bet it smell’s like sweaty butt.

Ernie on

What is she naming it Axel Grease

LBW on

No I won’t be buying her perfume. Her daddy, not her skill got her where she is. Just don’t care for her.

Samantha on

Some of you are so ridiculous. Shes a beautiful woman breaking barriers for women so go Danica go.
many of you sound jealous and pitiful.

Debbie on

My thoughts exactly! Danica, you go girl! Your fans in Wisconsin think you rock!!

No you're ridiculous on

Sure most people are jealous of celebs because of what they have but it seems like most people here that have left comments have either worked with her, grew up with her, or met her at some point to use as a basis for their negative analysis.

So, no, they are not ridiculous for their accusations. However, anyone who has just seen her knows that she is an oversexualized woman. Ironically, most people probably don’t even know what she does for a living (I’m assuming that’s race cars but honestly, when most of your income comes from non-auto related sources, it makes you think….)

Lori on

Jealous?? OF WHAT? This girl is snotty beyond words. Nothing to be jealous about. That girl needs an attitude adjustment and a kick in the pants.

Danielle on

Danica ROCKS. More power to her.

Beth on

Isn’t she the Anna Kournikova of racing?

Taylor on

Am I the only one who thinks all celebrity perfumes smell the same

Danica Patrick to Debut New Perfume | SportingLink.com on

[...] People.com AKPC_IDS += [...]

Gabriel Walker on

Anna Kournikova is one of the sexiest russian tennis players i have ever seen. Russian tennis players are really pretty eh.,::

Logan Baker on

Auto racing is the name of my game. I like to watch auto racing and i’m a muscle car fanatic.;;’

Benjamin Hall on

we love autoracing and we always watch indy car races both home and abroad.*:

Liposuction Information on

racing is the first thing in my heart and i also love to join auto racing for the adrenalin rush :-“

advertisement

From Our Partners

From Our Partners

Follow

Get every new post delivered to your Inbox.

Join 1,824 other followers

Sign up for our daily newsletter and other special offers.
    Choose your newsletters
Thank you for signing up! Your request may take up to one week to be processed.
    see all newsletters