Mad Men's Makeup Artist Reveals the Secrets of the Stars' Retro Style

09/01/2009 at 12:25 PM ET

M.A.C Cosmetics

If you’ve ever spent the better part of a Mad Men episode dreaming that you could look as glamorous as the show’s leading ladies, you’re in luck. The AMC period drama’s makeup department head, Lana Horochowski, is revealing precisely how she and her team transform the cast each week — and her secrets for recreating their retro style. Lana’s first on-set step was to create individual looks for each star to that reinforced her personality and identity. Curvy redhead Joan Holloway, played by, Christina Hendricks, is “always put-together, very sassy and sexy,” says Lana, who goes with a heavy eye with lots of liner and strip lashes for the star to play up her sex-appeal. The show’s classic blonde, Betty Draper (January Jones), on the other hand, has two distinct looks. “For home she is very natural, basically a sheer foundation, black eyeliner and mascara. Evening Betty goes a little thicker on the liner and a brighter lipstick, but always coordinated with her clothing.” And the secret to creating your own ’60s-inspired makeup look? “A great start would be lining the top lash line only with a gel liner like M·A·C Fluidline,” Lana says. We love this product for recreating the perfect ’60s eye.” When it comes to lips, “Replacing gloss and sheer or shimmer lipsticks with matte reds, bright pinks, and corals help create a more retro look,” she explains. Tell us: Which Mad Men star’s look would you love to channel?

FILED UNDER: Beauty

Share this story:

Your reaction:

Add A Comment

Got something to add to this post? Fill out the fields below to make a comment, ask a question or share a tip. We'd love to hear from you.

Note: If this is your first time commenting on Style News Now, your comment will need to be approved by our moderator before it will appear. Thanks for your patience, and check back again soon.

Showing 9 comments

Dave Todaro Vernissage; Featuring musical guest James Correa | Guestlist Montreal on

[...] Mad Men's Makeup Artist Reveals the Secrets of the Stars' Retro … [...]

kathy on

betty draper!

La Belle Et Le Blog » Links!!! on

[...]  Mad Men’s Makeup Artist Reveals the Secrets of the Stars’ Retro Style – People [...]

jorgine on

I love the makeup on Don Draper. He looks youthful in the flashbacks and haggard in a crisis.

I would not want to channel anything from the 1960s. Women were underpaid and yet were expected to dress for work. Joan only has about four dresses and looks like she just got in from a night in a hotel. I was a school girl in the 60s and my teachers dressed like her.

InStyle.com What's Right Now : Lunchtime Links! on

[...] Get Betty Draper’s flawless face with insider tips the Mad Men makeup artist. [PeopleStylewatch.com] [...]

Carolicious on

That’s it??? Big whoops! I was hoping for a step by step how to. This is why You Tube tutorials are so popular.

rEtro games app store on

Any old style designed celebration will certainly bring a grin towards the confront associated with any kind of just about all adult bloom little one…. Party items store has lots regarding bash ideas together with hundreds of totally free getaway printable games …

Sonu on

nice jobs …

Marjory on

Congratulations on the growth of your busienss! If you need any help, please let me know. I’ve been doing make-up for more than 20 years and started my own make-up freelance busienss in 2005. Your work is beautiful! I know Heather is your biggest fan. I have worked with her on several weddings and know how talented she is too! It would be great if we all could work together someday!Best wishes!Jennifer Palermo

advertisement

From Our Partners

From Our Partners

Follow

Get every new post delivered to your Inbox.

Join 1,816 other followers

Sign up for our daily newsletter and other special offers.
    Choose your newsletters
Thank you for signing up! Your request may take up to one week to be processed.
    see all newsletters