FIRST LOOK: Paris Hilton's Siren Ad Campaign!

06/22/2009 at 11:50 AM ET

Courtesy Parlux Fragrances

The Fifi fragrance award-winner has just announced that she is adding a sixth scent to her perfume empire. Siren by Paris Hilton is a tropical floral fragrance with notes of vanilla bean and creamy musk produced through Parlux Fragrances. Inspired by the seductive creatures of ancient Greek mythology whose enchanting music lured sailors to their death, Paris poses as a mermaid and adds sophistication and modern glamour to the myth. “Siren is all about being sexy in a playful way. I feel irresistible as a mermaid,” Paris explains of the image. “What girl doesn’t want to have fun being a fantasy creature that men can’t resist?” And this isn’t the first time the heiress has dressed like a mythical character. For her last fragrance, Fairy Dust, she donned wings to put a sexy spin on the pixie. But with Paris’s long golden locks, glowing tan and glittering costume, we think she makes the perfect mermaid. Siren by Paris Hilton Collection will arrive in stores July, with a 1.7 oz. eau de parfum spray starting at $45 a bottle. Tell us: What do you think of Paris Hilton’s newest fragrance ad?

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Showing 44 comments

Alice in Wonderland Makeup Preview; Bradley Cooper’s Hair Secret | HyipLife.com on

[...] FRAGRANCE • Paris Hilton’s sixth scent, Siren, hits stores in July. In the ads she poses as a mermaid, and you can’t tell the difference between her skin color, her hair, and her sequin mermaid tail. [Off the Rack/People] [...]

Pantha on

I have never tried her stuff… I will give this one a shot!

Trish on

Unfortunately, I can’t wear perfume :( It plugs my nose up and makes my eyes sting and watery. Otherwise, this sounds like the perfume for me!
I adore Mermaids so I love her idea with this! :)

Jen on

I hate Paris Hilton I will never ever ever wear anything she has created you may get some disese.

Anne Hathaway Fan | Your original daily resource on everything Miss Anne on

[...] FRAGRANCE • Paris Hilton’s sixth scent, Siren, hits stores in July. In the ads she poses as a mermaid, and you can’t tell the difference between her skin color, her hair, and her sequin mermaid tail. [Off the Rack/People] [...]

JC on

She needs to be trying something on her hands, they are sure starting to look old.

kitty62862 on

It’s actually a decent picture of her, which is rare.

Suzie Que on

I love her fragrances. They are fresh without being overpowering and I always get complimented when I wear them. I surely cannot wait for this one!

Barbara on

Why doesn’t she get a REAL job. Maybe she can’t read. She makes me SICK !

LBW on

I’m really tired of her. I had hoped she would find love and go away, but she can’t find a man that will love her as much as she loves herself. She is pretty, but she comes across as so empty headed.

Welcome to Stinktown « Auntie Fashion on

[...] Paris Hilton [...]

Pamela on

Barbara !!! Not nearly as sick as you make me with your dumb ass comments.

Ashley on

i love her hair
all her perfumes smell amazing so try it!!!

Alison on

Is People just printing Paris Hilton’s press release verbatim???

The Smell of Paris on

[...] is all about being sexy in a playful way. I feel irresistible as a mermaid,” Paris said. “What girl doesn’t want to have fun being a fantasy creature that men can’t [...]

Jeb on

Show if you have money you can be very popular. She wouldn’t be where she is if it wasn’t for Daddy’s money. She’s not that pretty. It takes a lot to make her look good.

Paris Hilton, Topless Mermaid, Debuts New Fragrance | Gossip Street on

[...] said of her latest product, which retails at a mere $45 for 1.7 [...]

Paris Hilton, Topless Mermaid, Debuts New Fragrance | Celebrity News Feed on

[...] said of her latest product, which retails at a mere $45 for 1.7 [...]

Celebrity Teen Idols » Blog Archive » Paris Hilton, Topless Mermaid, Debuts New Fragrance on

[...] said of her latest product, which retails at a mere $45 for 1.7 [...]

Paris Hilton, Topless Mermaid, Debuts New Fragrance - Hollywood Chit Chat - Celebrity News and Gossip From All Around the Web on

[...] said of her latest product, which retails at a mere $45 for 1.7 [...]

My Gossip Video » Blog Archive » Paris Hilton, Topless Mermaid, Debuts New Fragrance on

[...] said of her latest product, which retails at a mere $45 for 1.7 [...]

Paris Hilton, Topless Mermaid, Debuts New Fragrance | Bloids.com - Latest Celebrity News | Latest Celebrity Gossip on

[...] said of her latest product, which retails at a mere $45 for 1.7 [...]

Paris Hilton, Topless Mermaid, Debuts New Fragrance | Celebrity Gossip on

[...] said of her latest product, which retails at a mere $45 for 1.7 [...]

CelebrityTalker.com » Blog Archive » Paris Hilton, Topless Mermaid, Debuts New Fragrance on

[...] said of her latest product, which retails at a mere $45 for 1.7 [...]

Paris Hilton, Topless Mermaid, Debuts New Fragrance | Your source for juicy celebrity news and gossip! on

[...] said of her latest product, which retails at a mere $45 for 1.7 [...]

Paris Hilton, Topless Mermaid, Debuts New Fragrance | Gossip News on

[...] said of her latest product, which retails at a mere $45 for 1.7 [...]

Paris Hilton, Topless Mermaid, Debuts New Fragrance | Hot Celebrities on

[...] said of her latest product, which retails at a mere $45 for 1.7 [...]

Trish on

I don’t like this ad. I don’t like Hilton either, but I have claimed ads were lovely even when I don’t like the celebrity – so I agree with the person that said shekind of just blends into the background. I think it looks too ‘forced’ as well. I do like the crashing wave, though. This ad wouldn’t be so bad if Hilton had a dark wig on or some other color – maybe red hair against blue. I just think the orange yellow sky really makes her skin look creepy. Just an opinion.

CelebrityNews24-7.com » Blog Archive » Paris Hilton, Topless Mermaid, Debuts New Fragrance on

[...] said of her latest product, which retails at a mere $45 for 1.7 [...]

Paris Hilton, Topless Mermaid, Debuts New Fragrance | Vocley.com: Celebrity Gossip and Juicy Rumors on

[...] said of her latest product, which retails at a mere $45 for 1.7 [...]

Rant Anything! » Paris Hilton, Topless Mermaid, Debuts New Fragrance on

[...] said of her latest product, which retails at a mere $45 for 1.7 [...]

vivi on

She just get the credit for other peoples work, come on, do you really think her fragance is her creation?

Paris Hilton, Topless Mermaid, Debuts New Fragrance | Celeb Rumors on

[...] said of her latest product, which retails at a mere $45 for 1.7 [...]

Top Posts « WordPress.com on

[...] FIRST LOOK: Paris Hilton’s Siren Ad Campaign! Courtesy Parlux Fragrances The Fifi fragrance award-winner has just announced that she is adding a sixth scent to her [...] [...]

Missy on

just another reason for her to be scantly clad in public pictures…I have no issue with her but, why half naked all the time

Ricia on

What is with the picture in the ad?? It’s so
over-photoshopped, it’s similarly scary to the ad for Christina Aguilera’s perfume. In fact, her picture made the “10 Worst Celeb Photoshopped Shots” or something like that. Creepy -

Paris Hilton, Topless Mermaid, Debuts New Fragrance | notorius.tv on

[...] said of her latest product, which retails at a mere $45 for 1.7 [...]

Siren Song « rogueclassicism on

[...] latest ’scent’ has a potentially Classical bent. Here’s a photo (via People): from People [...]

seyma on

I actually never tried her fragrances before but i have tested and loved the smell, by husband was with me and he lived it as well, i guess i am gonna try! I am Lancome Miracle Fan ! :)

Samantha on

im not a big fan of paris hilton but i smelt this one and i could not resist it i love it. like i said in the beginning i wasnt a big far of her but whats wrong whith paris hilton

Ренат on

Да, таких полезных блогов я невидел! Этот блог даст фору многим сайтам ( по содержанию и не только)! Десять баллов!

Иван Павлюченко on

Благодарю за информацию, буду юзать. :)

Fields on

Great Post

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