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50's Scent: The Rapper to Launch Men's "Power" Fragrance!

06/10/2009 at 12:35 PM ET

George Pimentel/FilmMagic

Rapper 50 Cent has already crossed over to acting, currently filming the new drama Twelve opposite Gossip Girl hottie Chace Crawford, and now he’s jumping into the fragrance market. A rep from Lighthouse Beauty confirms to that the rapper is teaming up with them to release his first fragrance, Power by Fifty Cent. The men’s fragrance will launch exclusively at Macy’s this fall. Considering all that the mogul has going on, we can’t think of a better name for 50′s scent. Tell us: Will you buy Power by Fifty Cent?

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THaTS So CooL=/

Daphne Guinness the fragrance, for Comme des Garcons on

[...] singer Faith Hill, Hairspray star Queen Latifah, actress Reese Withspoon for Avon and rapper 50 Cent. Are there any celebrities left who don’t have a fragrance to their name?  Email this | [...]

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