Hollywood's Newest Design Stars: The Jonas Brothers
With a string of records and a blockbuster film in theaters, the Jonas Brothers might arguably be the planet’s most popular teen trio, but they’re not stopping at dominating the worlds of music and movies. This fall, the Disney stars are hoping for another hit with a new line of clothing for ‘tween girls. WWD reports that Kevin, Joe and Nick will expand the Jonas Brother franchise with a full line of sportswear through Disney Consumer Products at retailers like Kmart, Sears, JC Penney and Wal-Mart. The launch of the collection, called simply Jonas, will follow on the heels of the brothers’ upcoming TV show, which is slated to air in May. And the clothing itself will take inspiration from the preppy looks featured on the program, including argyle sweater vests emblazoned with the logo of the boys’ fictional high school, as well as leggings, jeans and plaid shorts. Tell us: What do you think of Kevin, Joe and Nick launching a clothing line? Will you buy their gear?