EXCLUSIVE FIRST LOOK: Lindsay Lohan's Spray Tan Campaign

03/10/2009 at 12:30 PM ET

Courtesy Sevin Nyne

You might have to wait for the spring launch of Lindsay Lohan‘s much-anticipated spray tan line, but the actress is giving PEOPLE.com readers an exclusive sneak peek at one of Sevin Nyne’s sexiest campaign images. The star, who last year branched out from acting with a successful line of leggings, is known for her ever-present bronze glow, which she shows off to full effect in the ad. And the quest for a perfect fake bake is precisely what led her to create her own. “As much as I love the sun,” she says, “it is so bad for your skin. I have tried every product on the market and never found something that I loved.” Until, that is, she met spray tanner Lorit Simon. “She had an amazing tanning formula that over the years we continued to perfect,” Lindsay reveals of the partnership. “It was important to me to have a natural product that didn’t have a lot of dyes and chemicals. Our product has goji berry extract which has antioxidant properties, it has a natural golden color, it doesn’t streak and smells delicious — not like a typical tanning product.” The $35 spray will become available exclusively in Sephora stores on the first of May — with an early web launch on Sephora.com on April 15. Check out more of Lindsay talking about the line on her MySpace page later today. Tell us: What do you think of Lindsay’s sexy new ads? Will you try out Sevin Nyne when it lauches?

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jessica on

Did they photoshop her teeth? They look too big.

Leah on

The picture actually looks good, considering she always looks dirty and ugly!!! But I don’t beleive in spray tans, only real suntans!!!

Hon on

AWESOME LOVE IT AND HER!

Tina on

Why does she think she needs to be tan to be beautiful?

Trish on

Since her clothes line sold out I’m sure this one will too. Good luck Lindsay.

darius on

she looks gorgeuous.i’ll be tempted to get it for my girl from the looks of that pic.

Yve on

This picture barely looks like Lindsay. Her freckles were photo shopped out. It doesn’t look natural.

Joanna on

I can’t stand Lindsay’s sexy add, since she is far from sexy but more to the point like trailor trash. As for the photo be touched up, yeap no freckles since a real tan doesn’t get rid of them. I really don’t get what people see in this woman, I mean really she is far from a role model for girls, and a poor example of what money and fame can do to someone to young to handle it.

ED on

I was actually looking at the Unusual Animal Pictures when I saw the headline for Lohan’s “Exclusive” Spray Tan Campaign…I typically don’t read all the things people write on these topics because it just shows me how messed up our world is. Now, this is where I would say “Like OMG, Like I freaking can’t stand HER and I am so not buying her tanning spray! Like I don’t even care about her stupid tanning spray!” Yet, I took the time to come on here talk about how much I don’t care about it….Annoying! :)

sara on

lindsay i love you …pale or orange you are always beautifull

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