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Bar Rafaeli is a Bikini Bombshell for Hurley

01/30/2009 at 06:26 PM ET

courtesy of Hurley

Bar Rafaeli may be best known as Leonardo DiCaprio‘s on- and off-girlfriend, but she’s sure to get people buzzing with her sexy new ad campaign for Hurley. Rafaeli says of the experience, “I had a blast at the shoot! It hardly felt like work! Yu Tsai is an amazing photographer and I am trust him completely to make beautiful pictures…Between the concept, photographer and the Hurley clothes, it was a match made in heaven.” We agree! Check out the results of the shoot with the final ad above, then watch as Bar takes you behind the scenes of her campaign below as part of MySpace Celebrity. Tell us: What do you think of Bar’s new Hurley campaign?

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Pegsy on January 31st, 2009

in my opinion…it’s all about being comfortable in your own skin be it you’re a size 4 or 18…BUT in all honesty she didn’t help herself at all by wearing something that didn’t flatter her at all…and i don’t think she was criticized b/c she’s gained weight but more for what she was wearing…i’ve seen beautiful clothes on full figured women that were very well put together regardless their siz,ex:queen latifah-she’s been wearing some beautiful outfits on/off the red carpet

Pegsy on January 31st, 2009

was referring to jessica simpson

Bar Refaeli is a Hurley Bikini Babe | Bar Refaeli, Bikini : Just Jared on January 31st, 2009

[...] 23-year-old Israeli model says of the experience via People, “I had a blast at the shoot! It hardly felt like work! Yu Tsai is an amazing photographer and I [...]

christied on January 31st, 2009

beautiful eyes, ugly mouth – her mouth looks like a fish mouth. no wonder leo can’t committ.

Madison on January 31st, 2009

Bar is an ugly person inside and out. I’ve seen her without make-up and she looks horrible. “Just me”and “Wow” are absolutely right on in their comments. Bar is a user and abuser. She’s rude and a snob to anyone whose not famour or will help her career. That bikini bottom borders on obscene. Bar is practically naked pretty soon she’s going to take it all off. That’s what happen when a person is devoid of values and morals.

I dislike Leo and don’t care if he’s with Bar but it’s so obvious that he only uses her for sex when it’s convinient. The fact that Leo keeps dumping Bar every two seconds shows he’s not serious at all about Bar.

Celebrity Wildcard » » Bar Refaeli is a Hurley Bikini Babe on January 31st, 2009

[...] 23-year-old Israeli model says of the experience via People, “I had a blast at the shoot! It hardly felt like work! Yu Tsai is an amazing photographer and I [...]

Bar Rafaeli « Samuel J. Scott on January 31st, 2009

[...] a comment » RISHON LEZION, Israel — See here for Israel’s most famous [...]

Candy on January 31st, 2009

As a model she’s just there but I don’t mean that in a bad way. As far as her having exposure for dating Leo, all I can say is I like her much better than Gisele

Erin on January 31st, 2009

She’s absolutely HOT! She has a gorgeous face and an amazing figure. If you think she’s too skinny I can almost garauntee you’re on the bigger side – she’s not THAT skinny. She looks healthy. She’s much prettier then that Barbara Streisand look-a- like Gisele. You go girl!

Sherry on January 31st, 2009

She looks great, but what’s up with the bottom half of that swimsuit. It’s barely covering her “goodies”.

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