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Archive: January 01, 2009

Jan 28 2009 05:50 PM ET
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’80s Pop Star Belinda Carlisle Signs on With NutriSystem

Courtesy NutriSystem

Following in the footsteps of weight-loss winner Marie Osmond, former Go-Gos front-woman Belinda Carlisle has been appointed the newest spokesperson for NutriSystem. “It’s pretty well known that I’ve struggled with my weight,” Belinda tells PEOPLE of her decision to start the weight-loss program a year ago. She went on to lose 20 pounds in the first four months, “And I kept it off,” she says. Although in the ’80s she may have been singing “Our Lips are Sealed,” she’s more than happy to discuss how the plan’s healthy-eating approach kept her hooked. “I’m not about deprivation at all,” she says. “When I moved to the south of France 10 years ago it taught me to celebrate food and not make it an enemy — people in my business usually do. When this came along it was really easy for me,” she says of the plan. Tell us: What do you think about NutriSystem’s choice of Belinda as the face of their upcoming print and television ads? – reporting by Charlotte Triggs

Jan 28 2009 03:49 PM ET
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EXCLUSIVE: Behind the Scenes at Gisele’s Rampage Photo Shoot

Courtesy Rampage

She’s one of the most famous faces on the planet — and you’re about to be seeing even more of Gisele Bundchen as she takes on a new role for the next two seasons as the face of Rampage clothing line. The Brazilian supermodel may have already modeled for everyone from Dior to Louis Vuitton, but, she says, “What I like about Rampage is that it works for everyone.” And she proved that it definitely works on her on the set of her first Rampage photo shoot where she worked closely with the stylist to choose the looks that went into the campaign, shot by Mario Sorrenti. Dari Marder, Chief Marketing Officer, Rampage, commented, “We are thrilled to announce Gisele as the new face of Rampage. She epitomizes the Rampage woman – beautiful, sexy, confident and independent. Gisele was very involved in the development of the campaign and such a pleasure to work with.” Gisele’s ads won’t debut in magazines until this April, but click through for PEOPLE.com’s exclusive behind-the-scenes image from the shoot.

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Jan 28 2009 11:01 AM ET
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SNEAK PEEK: Cheryl Burke and Kellie Pickler Get Seriously Sexy Hair

Courtesy Sexy Hair

Cheryl Burke of Dancing With the Stars and American Idol alum Kellie Pickler are steaming things up as the new faces of Sexy Hair. Ads from the campaign won’t hit magazines until April — but we’re bringing you a sneak peek of the sizzling shots. The gig comes complete with a mega-bucks contract, but, Cheryl reveals to PEOPLE.com, her love of the products is nothing new. “I’m a huge fan of Sexy Hair products,” she says. “The hairstylists use Sexy Hair products on us at Dancing With the Stars, and it gives my hair volume so it moves with me when I dance.” And the star, who will represent Healthy Sexy Hair and Straight Sexy Hair, didn’t always have that famous short do. “I used to have long hair before DWTS,” she says “but I had a coach who suggested I cut it and now I love it. I think it’s kind of become my trademark.” Click here to learn more about Sexy Hair. Then tell us: Does Cheryl and Kelli’s new campaign live up to the brand’s name?

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